Strictly Come Dancing and YouTube sensation, Saffron Barker, has launched a new initiative asking fellow YouTubers to donate advertising revenue in a bid to help the NHS fight coronavirus.
Saffron, 19, and other YouTube stars will be using social media to encourage followers to watch YouTube videos on Saturday but also to watch the adverts in order to increase donations.
Each YouTuber will be donating individually to the charity.
It’s also believed that each YouTuber will be tweeting their official donation links in a bid to maximise the amount raised.
The social media sensation, who boasts 4,360,000 combined followers, tweeted: “11th April, join me to raise money for the NHS Charities Covid-19 appeal.
Saffron took to Twitter and Instagram to launch her new initiative (Image: Publicity Picture)
“I will be donating the revenue from my video uploaded on Super Saturday and would love other YouTubers to join me in pledging the same.
“Head to my Instagram and YouTube for full details #YouTubers4NHSHeroes.”
She went on to encourage fans to tag their favourite influencers who could get involved.
The YouTube star encouraged her fans to suggest the scheme to their favourite influencers (Image: Saffron Barker/Youtube)
Several of her fans instantly flooded the comment section, with one saying: “This is a lovely idea! Deffo will be getting involved!”
While a second added: “Thank you for using your platform for such important causes. I will be joining you 100%.”
“What a wonderful thing that you’re doing. I will make sure to be there to show my love and support,” penned a third.
(Image: Saffron Barker/Twitter)
Speaking about the scheme, Saffron said: “The YouTube world is such a great community – made up of so many talented individuals with a huge audience.
“I really wanted to find a way for us to come together and help to support our amazing NHS in this time-of-need.
“Our front-line workers are doing such an amazing job and as a group, we can make positive change. YouTube is such a powerful online platform, so I hope my online friends and colleagues join me to donate and support on Super Saturday, Saturday 11th April.”
Source: Celebrities - dailystar.co.uk
