Bronwyn Newport’s Style Stands Out on ‘Real Housewives of Salt Lake City’

When Bronwyn Newport, a fashion blogger, joined the cast of Bravo’s “The Real Housewives of Salt Lake City” for its fifth season, she immediately caused a stir among a cast of compelling reality TV veterans, and not just because she was quickly drawn into the drama.

The typical Salt Lake City fashion aesthetic is relatively casual — one popular uniform is jeans, a neutral-colored sweater and a designer bag — replete with “Utah curls” in which waist-length hair is styled into beach waves. With her dark, blunt-cut bob and her loud, whimsical outfit choices, Ms. Newport couldn’t have blended in among her Salt Lake peers even if she wanted to (she didn’t, of course).

“I just think that — almost to a fault — my goal is to look different,” Ms. Newport, 39, said in a recent phone interview. “When people don’t get it or don’t like it or look at it weird or misunderstand where I’m coming from, from a style perspective, it almost spurs me on in a really immature way.”

Ms. Newport’s maximalist approach to style has its roots in the Netherlands, where she lived as a child, as well as in the rest of Europe, where she says fashion leans architectural, edgy and is less directed at the male gaze. She considers every day an occasion for dressing up — ordering Chinese food calls for pajamas printed with Chinese takeout containers, for example — and would not be caught dead in jeans.

“If you see me in jeans, you should be concerned,” she said jokingly. “We’re at the beginning of a spiral of some kind where I am unwell, mentally or physically or emotionally somehow.”