Lego’s First Documentary, ‘Piece by Piece,’ Tells Pharrell Williams’ Story

In Lego, anything is possible — within limits. Just ask the documentary filmmaker Morgan Neville.

Mr. Neville, an Oscar winner, spent the past five years turning the life story of Pharrell Williams into an animated documentary created entirely from Legos. And those Danish-designed building blocks allowed him to create things that would typically fall outside the genre’s constraints.

He illustrated Mr. Williams’s experience of synesthesia, which allows him to see color when he hears sounds, through translucent Lego pieces. They gave Mr. Neville the tools to turn the signature beats of the multi-hyphenate — rapper, producer and fashion designer are among Mr. Williams’s titles — into colorful bricks that he could take out of storage and transform into a hit song. And it ushered in some fantastical scenes that show Mr. Williams lost in outer space or trapped inside a whirlpool.

“One thing I realized right away was that it wasn’t just about translating a documentary into animation,” said Mr. Neville, who on Friday will debut “Piece by Piece,” a $16 million musical documentary via Focus Features. “It was about using what animation could do that documentary couldn’t do, which is take you into the fantasy world. I found it so liberating, all the things you can communicate visually that you don’t have to say.”

The film is also a stretch for Lego, which defied odds back in 2014 when it released “The Lego Movie” to both commercial and critical acclaim. (That movie grossed $471 million worldwide, and its signature song, “Everything Is Awesome,” landed an Oscar nomination.) The toy company made three more films in partnership with Warner Bros. before moving to Universal Pictures in 2020. That arrangement, while four years old, has yet to produce a movie. “Piece by Piece” is not part of that deal, though it was made by a subsidiary of Universal.

“We really always want to be doing something that is inspiring people, that’s fitting with the brand and what we stand for, but that is also unexpected,” Jill Wilfert, a senior vice president of global entertainment at the Lego Group, said in an interview. “We were looking to come back onto the big screen, and this felt like a nice way to do something that was definitely going to defy people’s expectations.”