Rita Ora is said to be ‘furious’ that her new single How To Be Lonely is not topping the charts at the moment.
Most of the world has disappeared into hiding following ‘lockdown’ orders, meaning that music and film downloads should be booming during the isolation period.
However that seems to be quite contrary for Rita’s latest work of art after much hype and fans left in suspense for the songs arrival.
It would seem that even the assistance of man-of-the-moment Lewis Capaldi, who wrote Rita’s new track will not aid with How To be Lonely being a hit record.
This Friday will mark one week, since Rita unleashed her new track to the world, it is understood that the current prediction is that the song will not even enter the top 40 this week.
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The news hasn’t landed well with Rita after months of graft put in to get the single ready for it’s debut release.
What’s even trickier for the star to swallow is the fact Dua Lipa, an unspoken arch enemy, is actually flourishing in the charts at the moment with two hits – Physical and Don’t Start Now both reaching the top ten.
The pair have both released songs at the same time which has sparked the silent competitiveness between the duo.
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Due to the unforeseen circumstances across the globe at the moment Rita has been forced to stand down some key promotions for her song this week which hasn’t helped drum up the needed support.
The pair’s competitiveness has been reignited by them both releasing songs at a similar time, with Rita hoping she could do better than Dua, whose tracks Physical and Don’t Start Now are both in the top ten.
A music source said: “Rita and her team had been planning this single for months and it’s not gone down as well as they had hoped.
“It is still early days and they are hoping it will pick up as more people hear it in the coming weeks but it’s not got off to a good start — and Rita has made her disappointment clear to those around her.”
The insider continued telling The Sun: “Neither she or Dua have spoken about their rivalry but it is very real.
“It’s frustrating for Rita when she sees Dua doing well when her own campaign isn’t going to plan.”
It is thought that the New Rules hitmaker didn’t like being compared to the Anywhere songstress, making her thoughts known and sparking the unspoken feud.
Source: Celebrities - dailystar.co.uk