How ‘Nobody Wants This’ Became Netflix’s Latest Hit

Two leads with nostalgia power. A meet cute. A series of fish-out-of-water mishaps, some of which rely on an almost alarming level of ignorance or ineptitude. A party that goes awry — probably from too much stress. (Probably a wealthy, maybe even icy woman has caused this stress.) Her: Frazzled, into her phone. Him: Safe, sensitive, sage.

Make it about Christmas, and you have a Hallmark Channel original. Make it about interfaith romance, and it’s Netflix’s latest hit “Nobody Wants This.”

A romantic comedy that checks every genre box, “Nobody” is about the star-crossed attraction between Joanne, a Los Angeles podcast host played by Kristen Bell, and Noah, a soulful rabbi played by Adam Brody. Since arriving on Netflix late last month, it has remained at or near the top of the service’s most-watched chart, sharing space with a show from the darker end of the replication factory, “Monsters: The Lyle and Erik Menendez Story.”

“Nobody” has generated as much coverage as that grisly docudrama, thanks partly to its charms and partly to its shortcomings, namely its depictions of Jewish women that rely on hoary stereotypes.

The draw of “Nobody,” though, is not that the show is so distinctive, it’s that it is so familiar. Rom-coms have thrived on streaming as they have mostly fallen out of fashion in theaters, and for this particular genre “formulaic” is no great diss — it is perhaps the opposite. (“Nobody” isn’t even the best opposites-attract rom-com to arrive on TV recently — that would be Season 2 of “Colin From Accounts,” on Paramount+.) Beyond the show’s ample joys and persistent irritants — “What about our podcast?” is this show’s “can MomTok survive this?” — there’s a Goldilocks ease to the endeavor that one can see as either finely honed or algorithmically precooked; simply reheat and enjoy.