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Beyoncé’s ‘Cowboy Carter’ Country Album Snubbed by CMA Awards

The country-plus-everything-else album was given only limited promotion on country radio, with the success of the song “Texas Hold ’Em” driven by streaming and downloads.

When the Country Music Association announced the nominations for its 58th CMA Awards on Monday, there were plenty of expected names.

Morgan Wallen, the pop-country superstar who has been a streaming phenomenon, led the pack with seven nods, including for the top honor, entertainer of the year. Cody Johnson and Chris Stapleton, two Stetson-wearing stalwarts, had five nominations apiece, and Lainey Wilson, a rising star in song and style, and Post Malone, the rap-rock-folkie who made a pivot to country this year, each got four.

But there was a conspicuous absence: Beyoncé, whose country-plus-everything-else album “Cowboy Carter” took the music world by storm this spring, with her song “Texas Hold ’Em” going to No. 1 on Billboard’s Hot Country Songs chart. The album — with a cover picturing Beyoncé as a red-white-and-blue rodeo queen, riding a horse sidesaddle and hoisting an American flag — was a cultural phenomenon, stirring debates and extensive news media coverage about the historical role of African Americans in country music and their continuing struggles to be accepted by the Nashville establishment.

A Beyoncé fan account quickly protested on X: “The CMA’s have once again deferred to those in the industry who prefer to deny Black artists the recognition they deserve.”

But the snub was not unexpected. Eight years ago, Beyoncé got a cool reception at the 2016 CMAs when she performed her song “Daddy Lessons” with the Chicks (then still known as the Dixie Chicks). That experience apparently played a role in Beyoncé’s decision to make a country album, with the star saying that “Cowboy Carter” was “born out of an experience that I had years ago where I did not feel welcomed … and it was very clear that I wasn’t. But, because of that experience, I did a deeper dive into the history of Country music and studied our rich musical archive.”

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Source: Music - nytimes.com


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