Gok Wan is a style sensation who gets to work with celebrities every day – and sometimes helps them feel their best underneath their clobber too.
The style guru has been working with fashion brand JD Williams on their new campaign and within this helped Loose Women’s Judi Love get to know her style better. In an online clip shared by the brand, Gok can be seen helping her pick out lingerie for a “hot date” later that evening.
Though Gok revealed that working so intimately with TV stars is just a “normal day” in the office for him. He said: “Well, maybe it’s not normal for most people, but it definitely is for me. That’s a normal Monday – Friday.
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“She’s very in tune with her body and really understands her body she talks about it with great passion. She loves being a fuller figure as she would say in her own words.
(Image: JD Williams/Youtube)
“Judi is very much an advocate for shapewear. It makes her feel confident and she also sees it as sexy. She sees it as a way of embracing her body. And you know, she talked very freely about that, saying there’s a little ‘something something’ under the dress but she still owns it.”
Talking further about the campaign, Gok said: “I’ve been working with JD Williams this year, which has been a match made in heaven. They asked me to come on board for their midlife campaign, but midlife had a very positive way.
“When we often think about midlife, we think of midlife crisis, we go midlife terror. But actually, it’s not about that. It’s about embracing your experiences, the wisdom that you found over the years getting to know your body, getting to know your clothing, your style. Here, I got to work with Judi Love who we know is a great comic and this woman and Helen Skelton who of course is from Country File and Blue Peter.
“I got the opportunity to dress them and talk to them about juggling careers and children and being on screen being on stage and just what it feels like to dress yourself.
(Image: JD Williams/Youtube)
“It was a fun super campaign that resonated very well with the audience and a lot of people not only existing JD Williams customers, but also hopefully new customers as well.”
JDWilliams.co.uk has partnered with TV personalities Judi Love, Gok Wan and Helen Skelton as part of a new campaign aimed at challenging misconceptions surrounding midlife women and celebrating their relevance, roles, and individuality. This collaboration introduces two distinct edits curated by fashion expert Gok, tailored specifically for Judi and Helen based on their unique styles, body shapes, and personalities. Each item of clothing is available online now in sizes 8 to 32.
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Source: Celebrities - dailystar.co.uk
