Kim Kardashian has revealed she still feels a sense of ‘imposter syndrome’ despite appearing on the cover of Time magazine’s 100 Most Influential Companies issue this month.
The 42-year old reality star and business mogul, whose company, SKIMS joins the likes of Disney and TikTok in this year’s prestigious list says the feeling has helped provide her with the drive to establish two further businesses – skincare line, SKKN and investment firm, SKKY.
The mother-of-four modestly opened up to the publication about the success of her of her four-year old shapewear company, which was valued at $3.2 billion in 2022.
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“I feel like, OK, I did it,” she began. “It started off with simply finding shapewear that was a skin tone that would match my colour. I used to take my shapewear and dye it with tea bags and coffee in the bathtub.”
(Image: DANA SCRUGGS FOR TIME)
Kim went on to explain that she also had the novel idea of cutting off one leg of her underwear to allow her to wear dresses and skirts with a high slit. She has since incorporated that idea into its own stand-alone product, for sale in 10 different shades.
The SKIMS brand has also expanded to include loungewear, panties and bras – with sportswear and men’s loungewear in the pipeline too.
The brand’s success certainly hasn’t gone to her head, however, as she explained: “I still have, like, imposter syndrome or whatever, but I think that’s part of what keeps me going.”
(Image: Kim Kardashian/Instagram)
Likewise, Kim still plays a very hands-on role in the company, admitting she spends hours every week trying on products, sampling around 7,000 garments in the process.
“I always like to see it on myself,” she said. “I can absolutely tell when I miss a few drops.”
The cover of the magazine itself sees Kim don a tight black SKIMS-inspired bodysuit that showcases her hourglass figure impeccably.
With her hands behind her head she adds black gloves and a leather maxi skirt to the mix, with the latter featuring numerous slits and buckles down its entire right side.
Gazing into the camera, Kim wears her famous raven tresses straight and sports modest, natural looking makeup.
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Source: Celebrities - dailystar.co.uk
