Clarkson’s Farm host says he pays ‘premium’ for finest beef from local farmers at his The Farmer’s Dog boozer – and folk who do not want to try it should take their chances on chemical-induced alternatives
Jeremy Clarkson has defended his pub’s £24 steak pie – and told moaning punters turning their noses up: “Enjoy your chlorine”.
The Clarkson’s Farm host said he paid a ‘premium’ for the finest beef from local farmers to put in the dish at his The Farmer’s Dog boozer which features in the show.
And he suggested folk who do not want to try it should take their chances on chemical-induced alternatives elsewhere.
The former Top Gear presenter dished out the rollicking after a sniffy customer messaged him on X: “Thought @JeremyClarkson wanted an affordable pub for customers. £24 for pie and veg is a bit much.”
Clarkson, 65, hit back: “Have you seen beef prices right now? If you could make it for less, I’ll give you a job.”
Another asked: “Your cows aren’t they Jeremy?”
Clarkson replied: “Some are. Most come from other farmers in the area and we pay a premium. We are here to back British farming. If you don’t want to do that, fine. Enjoy your chlorine.”
The new series of Clarkson’s Farm has shown the TV star battling a mountain of rocketing bills to open the pub near his Diddly Squat Farm in Chipping Norton, Oxon.
He nearly threw up from the stench in one episode as the boozer’s old septic tank was repaired.
Since the pub opened in August determined to only sell locally-sourced grub it has become a massive hit – though Clarkson claimed at one point he was losing £10-per-customer.
Its menu offers ‘steak pie, mash, carrots, seasonal greens & Hawkstone gravy’ for £24.
The pub’s website adds: “Our menu is made entirely with ingredients produced on British farms. It’ll change based on what’s in season, but it’ll always be absolutely f****** delicious. Take a look and see what takes your fancy.”
Some on X branded the pie ‘f****** extortionate’ and him ‘tight’, with one bleating: “At least Dick Turpin wore a mask.”
But most backed him – including many who have tried the pie. Some even suggested he should put the price up.
One supporter tweeted: “Was the best £24 spent! Fantastic meal there, great food and all local produce – stop whinging!”
Another wrote: “Ah! But what pie!”
While one said: “Worth every penny.”
One of Clarkson’s regulars said: “Best pub in the world is not for you, stick to McDonalds.”
While customer Jason Rees said: “Having eaten in @JeremyClarkson’s pub and expecting it to be over hyped and average I was so impressed with the food we rebooked, as soon as we could, to repeat the experience.
“It’s not cheap food but the quality was outstanding.”
Coronation Street legend Vicky Entwistle, 56, who played Janice Battersby for 14 years and starred in Celebrity Big Brother, said: “I think that price is reasonable…you want to visit my village pub up north the prices are through the roof.”
Economics student Mark Polden said: “Most pub food is garbage, quality food, service, and a pleasant environment are expensive to provide and in the greater scheme of things £24 isn’t a lot for that combination.”
While Kris Shortland messaged: “You’re paying for farmer, transport, slaughter, handling, butcher, chef, rates, tax, insurances, staff, other overheads.
“I’d be surprised if he’s making more than a few quid profit per plate with all the rising costs, setup costs etc. He’s lucky that he has other income streams.”
Another fan wrote: “I’m guessing it’s using unprocessed ingredients and fresh veg.
“There’s a saying you get what you pay for. You could have a Dacia Duster pie meal for £10 rr a Mercedes pie for £24.”
One more told a whinger: “You must be a complete idiot! £4 is vat Then you take off the price of the fresh ingredients, then the staffs salary, Nat ins, and employer pension contribution, then the non domestic rates, gas and electric, rent. There will not be much left at all. Price should be £30!!”
“I’d pay double for a right good fresh as the come steak pie with fresh veg, hard to come by these days,” added another.
Source: Celebrities - dailystar.co.uk