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    Seth Meyers Demands His Own Ben & Jerry’s Flavor

    If Stephen Colbert and Jimmy Fallon can be on ice cream containers, why not the “Late Night” host?Welcome to Best of Late Night, a rundown of the previous night’s highlights that lets you sleep — and lets us get paid to watch comedy. Here are the 50 best movies on Netflix right now. More

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    Goodbye, Dolly: With Their Bids, Fans Hold Onto Carol Channing

    Awards and autographs, costumes and wigs have recently been sold at auction. Even the glamorous red gown from “Hello, Dolly!” found a home.LOS ANGELES — For men of a certain age — and it is mostly men — Carol Channing was something of an obsession. They waited by stage doors from Broadway to Tampa for her to emerge. They devoured the “Hello, Dolly!” cast album as teenagers, watched her on television and in the movies and, at times, dressed up in drag to impersonate her — the exaggerated red lipstick, the drone of a nasal voice, the wide-eyed comedic delivery and the burst of puffy hair.So there was an audience ready and waiting when much of the Channing estate went to auction last month, more than two years after she died at the age of 97 in Rancho Mirage, Calif.All 400 items sold out in eight hours, of course, and the auction, authorized by Channing’s heirs, raised close to $406,000 from 6,000 registered bidders, with some of the proceedings going to charity. Fans snatched up the Tony and Golden Globe Awards, the gowns, shawls and shoes, the tattered scripts, the needlepoint pillows and the wigs. Some of this Channingabilia was quite costly: A 1964 Tony for “Distinguished Achievement in Theater” went for $28,125, while a glamorous red costume she wore parading down a staircase in the title role of “Hello, Dolly!” drew $23,750.Memorabilia from the estate, including a flag from the touring production of “Sugar Babies,” was on display at a warehouse, though all the bidding was done by phone or online.Alex Welsh for The New York Times“We have held celebrity sales in the past, but this was different,” said Joe Baratta, the vice president of development at the Abell Auction Company, which is handling the estate. “There were items that were worn, were used, were touched by her, and gifts that were given to honor her career.” (Another 300 Channing items will be auctioned in September).Given the pandemic, there was no in-person thrill — paddles in the air, an auctioneer with a gavel on a podium. It was all done online and by telephone, with bidders, and lurkers, at their screens. People who wanted to inspect the merchandise could head to the Abell warehouse in Commerce, a city just east of downtown Los Angeles. But most of the items were bought sight unseen.By whom? Here’s a look at three superfans who brought their checkbooks (or at least Venmo accounts) and walked away with a piece of Carol Channing’s six decades in public life.David Turner: Hanging onto the ‘zing’Turner in a coat that Channing wore in the London production of the musical “Lorelei.”Amy Lombard for The New York TimesDavid Turner is an actor (most recent Broadway show: “The Boys in the Band” revival) and a commercial pilot who flies for Angel Flight East. As a college student, he waited hours for Channing by the door of a Hartford, Conn., theater after a “Hello, Dolly!” performance. He was a trouper; by the time she emerged, Turner and his boyfriend were the only two fans left.“I didn’t say a word,” Turner, 46, recalled the other day. No autograph request, either. “I felt it would be predatory. I just watched her move.”By that night in Hartford, his Channing bona fides were beyond dispute. Back in 1977, he was already playing — and playing and playing — a song off the “Free to Be You and Me” children’s compilation on which Channing performed (more talking than singing) “Housework.” As a 15-year-old in New Jersey, he began doing an impersonation at the suggestion of an 18-year-old boyfriend who told him that when he had a cold, he sounded like Carol Channing.He still does it to this day, and is hoping that one of the Channing gowns he now calls his own can be pressed into service for a drag performance, assuming he can squeeze into it.“I do ‘Diamonds are a Girl’s Best Friend,’” he said of the song from her breakout role as Lorelei Lee in the 1949 musical “Gentlemen Prefer Blondes.”It was Turner’s first auction, and he found it a little intimidating. But by the end, he had bought 25 items: an Al Hirschfeld sketch of Channing, eyes wide and with an exaggerated grimace; a few dresses and costumes; a blouse monogrammed with her initials; a pair of tap shoes; and that 1964 Tony.Truth be told, it made him a little queasy — was this ghoulish? he wondered — before deciding that this was a fine way to preserve the memory of someone who had been such a huge part of his life.“She had a way of getting a room to zing,” he said. “For me, being part of the auction was wanting to hang on to that feeling.”“I loved her,” he added. “And Carol is in many ways a very weird person. She was the first person who really took whatever it was that was weird and hitched her wagon to it.”Nicky Ciampoli: Almost familyNick Ciampoli with one of the two Bob Mackie dresses he purchased from the auction.Alex Welsh for The New York TimesNicky Ciampoli lived with Carol Channing for the last years of her life. Don’t read too much into that. He was her personal assistant, a job he began when she was still touring, and he stayed on as age caught up with her and she stepped out of the spotlight.Channing divided her time between Modesto and Palm Springs, and Ciampoli remained with her in both places.For $25,000 he snagged 18 pieces to hold on to the memories: the wedding outfit from her 2003 marriage to Harry Kullijian (she later repurposed it for book signings); two flapper dresses by Bob Mackie; a red tuxedo Ciampoli helped her put on for performances.“I would have bought more if I could,” he said. “I didn’t buy the stuff because it was Carol Channing, the Broadway actress. I bought it because it was very sentimental on a lot of levels for me.”Ciampoli met Channing in January 2006, when he was 21 and working for a theater producer who had booked her in Tampa for three performances of her solo show “The First Eighty Years are the Hardest.” He was assigned to attend to Channing and Kullijian during their stay. A bit later, back in California, she called to ask if he could become her full-time personal assistant.As part of his job, he would go through a large garage in Modesto crammed with artifacts of her life — costumes, wigs, letters from people like Joan Crawford and Barbara Walters. Much of that material was destroyed by water, bugs and rats, and at one point, he hired a 1-800-GOT-JUNK dump truck.“You wouldn’t believe what we threw away,” he said. “Old phone books. Pictures and scripts. Scrapbooks.” But some was saved — “scrapbooks that didn’t have rat poop” — and made it to the auction.Ciampoli never got to see Channing in “Hello, Dolly!,” which, over several stints on Broadway and on tour, she performed some 5,000 times. And now? You guessed it. “I have started impersonating Carol,” he said. “I’m not just a fan. I had so much personal involvement with them.”“My bedroom was right next to them in Palm Springs,” he added of Channing and Kullijian, who died in 2011. “They were like grandparents to me. I used to sit in her bedroom watching old TV shows — Andy Griffith.”A wig and headpiece were also part of Turner’s winnings.Amy Lombard for The New York TimesBrig Berney: Pouncing on a TonyBrig Berney logged on to his computer on auction morning with his eyes on one big item: the 1995 Lifetime Achievement Tony that Channing won for bringing “Dolly” back on tour. Berney had been company manager for that revival, overseeing the day-to-day business affairs of running the show, from payroll to travel.But that was way down on the list of trophies on the block, and Berney, now the company manager for “Hamilton,” decided that waiting it out in such a competitive auction was too risky.Instead, he snapped up her special 1968 Tony in a winning bid of $14,000.It is now is perched on “a lovely old music stand” in the living room of his Manhattan apartment. “If you have a Tony Award, you might as well display it in a place of honor,” he said. “No reason to put it in a drawer.”Also in his take: needlepoints that fans sent to Channing and a Theater World Award naming her a promising personality of the 1948-49 season.Berney had actually met Channing years before he started working on her shows. “Hello, Dolly!” came to to the Morris A. Mechanic Theater in Baltimore in 1978 and Berney, a wide-eyed teenager, wrangled his way backstage to get his program signed.She no doubt forgot that encounter some 20 years later when they connected again. But she was, he said, charming and patient as he peppered her with the questions of a theater fanboy: “What was David Merrick like? What was it like to open ‘Dolly’ in New York?”“I loved asking questions,” he added. “She loved to talk, and I loved to listen.” More

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    Steppenwolf Theater in Chicago Names New Artistic Directors

    Glenn Davis and Audrey Francis, both ensemble members, will be the first pair to lead the company in its history.Steppenwolf Theater Company, an ensemble in Chicago with a track record of premiering critically acclaimed works that land on Broadway, announced its new artistic leadership on Thursday, and for the first time in the company’s decades-long history, that means two people, not one.The ensemble members Glenn Davis, who is best known in New York for starring in “Bengal Tiger at the Baghdad Zoo” alongside Robin Williams on Broadway, and Audrey Francis, who co-founded a Chicago acting conservatory, will both serve as artistic directors, the company said. Davis, who is Black, is the first person of color in the company’s history to be in the role.In an unusual process for a theater company, the ensemble voted to appoint Davis and Francis in an election, after the pair put themselves forward as a team.The new leadership structure comes at a transitional time for Steppenwolf: This fall, it plans to open a new $54 million addition to the company’s headquarters in Chicago’s Lincoln Park neighborhood, which will include a 400-seat theater-in-the-round and a floor dedicated to education. The debut will coincide with the company’s return to live performance — with Tracy Letts’s “Bug” in November — after a 20-month pandemic shutdown.“The ensemble has always been the heart and soul of Steppenwolf,” Davis said in a statement accompanying the announcement. “As the company has grown so, too, has the ensemble, now reflecting a diversity of backgrounds, experiences, and passions.”The current artistic director, Anna D. Shapiro, who has led the ensemble since 2015, announced in May that she would be resigning at the end of August, which coincides with the completion of her second three-year contract. Shapiro’s resignation came shortly after two people of color who have worked with the theater shared grievances about the institution that were published on the website Rescripted.Lowell Thomas, a video producer at Steppenwolf, resigned in April, accusing the company of burying “claims of harassment, racism, and sexism to avoid accountability and real change.” And Isaac Gomez, a playwright who worked with the theater, said he considered pulling one of his plays from the company’s programming because of Thomas’s departure.At the time of her resignation, Shapiro told The Chicago Tribune that the timing of her announcement was unrelated to the published accounts, saying, “There’s not a theater in this country worth its salt that is not dealing with these questions of systemic racism and trying to look at its culture.”In a statement about the new leadership, Eric Lefkofsky, the chairman of Steppenwolf’s board of trustees, said that Davis and Francis’ different backgrounds would lead to a “more comprehensive worldview in decision making.”Steppenwolf — which employs a 49-person ensemble and operates programming for teenagers and educators — has a history of producing works that draw national recognition and transfer to New York stages.In 2007, Shapiro directed the premiere of Letts’s play “August: Osage County.” Letts, who is a Steppenwolf ensemble member, also debuted a recent play, “The Minutes,” at the Chicago theater; the show’s Broadway run was interrupted by the pandemic. And the second Broadway show to reopen this summer, “Pass Over,” a play about two Black men trapped by existential dread, had its premiere at Steppenwolf, and two of the company’s ensemble members will appear in the Broadway version.Davis, an actor and producer, joined the ensemble in 2017, appearing in plays like Bruce Norris’s “Downstate” and Tarell Alvin McCraney’s “The Brother/Sister Plays.” In February, he will star in Steppenwolf’s “King James,” a play by Rajiv Joseph about LeBron James that was scheduled to have its debut in June 2020, then was delayed.Francis, who also joined the ensemble in 2017 after attending its acting residency in 2004, has performed in 10 productions with the company, including Clare Barron’s “You Got Older” and Rory Kinnear’s “The Herd.” Francis co-founded the conservatory Black Box Acting and works as an acting coach for entertainment companies like Showtime and NBC.In a statement, Francis said that one of their objectives as leaders will be to “re-examine how we support artists on and off stage.”“We are inspired by the changes we see in our industry,” she said, “and aim to redefine how artists are valued in America.” More

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    ‘The Two Noble Kinsmen’ Review: Shakespeare, With a Hint of Celine Dion

    The Drilling Company returns to live theater with this slapdash tragicomedy about two cousins who fall for the same woman.For its return to live performance, the Drilling Company’s Shakespeare in the Parking Lot series did not rely on a familiar crowd-pleaser from a catalog of greatest hits. It instead chose a deep cut: “The Two Noble Kinsmen.” This play was not even a solo effort for Shakespeare, who shares the credit with John Fletcher, like a Jacobean version of James Patterson sharing authorship with lesser-known collaborators for his thrillers. This new version might also include a third culprit, the director Hamilton Clancy, since it is unlikely that the original contains references to Celine Dion and the ballad “I Will Always Love You.” (We are double-checking with the Folger Shakespeare Library.)The popcorn aspect isn’t incidental, either: While this isn’t top-shelf drama, there certainly is potential for entertainment in the slapdash, bordering-on-incoherent adventures of two cousins who fall for the same woman, with somber notes inserted at seemingly random intervals, and a time-consuming comic subplot grafted on because why not? This is a tragicomedy so you need a bit of everything, plus plays greater than this one have thrived despite devil-may-care logic.Unfortunately, Clancy’s staging does not exploit this potential, and on a recent evening in Bryant Park, the production relied mostly on a certain earnest enthusiasm. (The show moves to the parking lot of the Clemente Soto Vélez Cultural and Educational Center, on the Lower East Side, next week.)In this iteration, the cousins are the sockless, chino-wearing Palamon (Bradford Frost) and the slightly more brooding Arcite (John Caliendo, in a role played by, fun fact, David Harbour in the 2003 Public Theater production). They actually feel more like mismatched brothers from Delta Tau Chi, hitting the brewskis until they both fall for Emilia (Liz Livingston). Mind you, all it took was seeing her through the window of the cell where they ended up after fighting the power, that is Theseus (Lukas Raphael).This shared passion for a comely lady who happens to be Theseus’s sister-in-law turns the young men into rivals, then they are friends again, then there’s a fight, which does not end well for one of them. As for Emilia, it does not really matter which of the cousins she prefers because the dying one just gifts her to the survivor.Meanwhile, the jailer’s daughter may not be deemed worthy of a character name but still lands a lot of juicy comic scenes after she becomes obsessed — also after just one look — with Palamon. This is an excuse for the actress Jane Bradley to gleefully chew the scenery, except we are on the park’s upper terrace behind the New York Public Library and there isn’t any. To indicate the moment when the jailer’s daughter totally loses the plot (like many of us in the audience), Bradley turns up with smudged lipstick, like a long-lost relative of the Joker. A production interested in subtlety might have excavated poignant resonance from her descent into madness, as when Malvolio garners our sympathy upon being humiliated in “Twelfth Night,” but this is not it.Apparently, Clancy’s concept was some kind of “modern espionage story,” which is not evidenced in what we see. Then again, so many such modern movies are far-fetched and incomprehensible that maybe the idea is perfectly executed.Two Noble KinsmenJuly 28-30 at the Clemente, Manhattan; shakespeareintheparkinglot.com. Running time: 1 hour 45 minutes. More

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    Avignon Festival Forges Ahead, Despite Virus Restrictions

    The French theater festival’s Fringe offering is giving some respite from the pandemic, even as new rules to stop coronavirus transmission are making it harder to get to the shows.AVIGNON, France — It sounds like a virologist’s nightmare: 1,070 theater productions; 116 venues, most of them within Avignon’s cramped medieval center; and everywhere, festivalgoers sitting shoulder to shoulder in indoor spaces.Yet the Fringe offering at this summer’s Avignon Festival — which runs parallel to the main event, and is known as “le Off” — has forged ahead, even as the more contagious Delta variant of the coronavirus became the dominant strain in France.Is it problematic to enjoy excellent performances under the circumstances? With the rituals of Avignon, including unmasked performers handing out publicity fliers in the street, came a sense of normalcy. Still, a sneaky sense of guilt permeated conversations with theatergoers — not least when new restrictions were announced, shortly after the Avignon Festival began.Last week, the French government decreed that a “health pass” — a QR code proving full vaccination or a negative coronavirus test result — would be required from July 21 for all venues with over 50 seats. Restaurants, bars and trains will follow from Aug. 1. (The health pass requirement previously applied only to events with more than 1,000 audience members.)Frustration was palpable in Avignon in the days before the rule came into force. While roughly half of Fringe venues are small enough to skirt it, some companies opted to leave early, and bigger shows reported ticket returns and a drop in bookings. Last weekend, as widespread demonstrations against the policy swept France, protesters filled Avignon’s biggest avenue, shouting “Liberté!” (“Freedom!”)Marc Arnaud in “The Metamorphosis of Storks,” his one-man show at the Théâtre du Train Bleu.Alejandro GuerreroWhile the Avignon Festival’s official lineup (“le In,” in local parlance) went from bleak to bleaker in its themes, Fringe fare at least offered some respite from pandemic worries, since comedy has always been a prominent part of this less highbrow portion of the festival.Two original one-man shows, by Mehdi-Emmanuel Djaadi and Marc Arnaud, combine jokes and impressions with explorations of deep-seated inner conflicts. Djaadi’s “Coming Out,” especially, is an exercise in stereotype busting. The coming out in question is religious: The show recounts the 34-year-old comedian’s conversion from Islam to Catholicism.Support for his choice was scarce, as Djaadi tells it at the aptly named Théâtre des Corps Saints (Theater of the Holy Bodies). His family, of Algerian descent, felt he was turning his back on them; a priest explained that he didn’t want any trouble; in artistic circles, many were ill at ease with what they saw as the Catholic Church’s homophobia and conservatism.Yet instead of expressing the resentment he might have felt, Djaadi looks back on his journey, from teenage rebellion and drug dealing to a Catholic wedding, with amused affection. He points to contradictions on both sides, and France’s churchgoers come in for pointed satire, too.In “The Metamorphosis of Storks,” Arnaud focuses on a much shorter stretch of time. He and his wife went through the process of in vitro fertilization, and we meet Arnaud as he is about to donate a sperm sample — a process that brings up far more feelings than he expected.Morgane Peters as Effie in “Iphigenia in Splott,” directed by Blandine Pélissier at Artéphile.Blandine PélissierAs he stalls impatient hospital staff, his monologue covers his sexual education, his attempts at therapy and anxiety about parenthood. It’s a brisk, honest reckoning with the travails of masculinity, which packed the Théâtre du Train Bleu to the rafters (before the health pass requirement was implemented).Not that Avignon audiences were turned off by darker shows. At Artéphile, one of the few Fringe venues to also function as a year-round cultural space, the director Blandine Pélissier offered a stark and convincing production, “Iphigenia in Splott.”The Welsh playwright Gary Owen is relatively unknown in France, but his 2015 reworking of the Iphigenia myth — translated by Pélissier and Kelly Rivière — should prompt curiosity about his work. Here, the sacrificial victim is Effie, from the Cardiff district of Splott, a blaze of raging energy who becomes unexpectedly pregnant. This 90-minute monologue convincingly attributes the lack of support she encounters to social and medical service cuts, and the actress Morgane Peters takes the role from hard-edge anger to pain with poignant ease.Productions with larger casts were a bigger challenge this year, given that a positive coronavirus test among the company was enough to call a show off, and the director and actress Julie Timmerman downsized her show “A Democrat” as a result. Timmerman retooled this excellent production about Edward Bernays, the American nephew of Freud known as “the father of public relations,” for just two actors (Mathieu Desfemmes and herself). The result is adroitly written and witty, a worthy look at the dangers of Bernays’ techniques when they’re used for propaganda purposes.While the Avignon Festival’s official, curated lineup involves far fewer productions than the Fringe, it was hit with a handful of coronavirus-related cancellations. The artistic teams of two choreographers, Dada Masilo and Dimitris Papaioannou, were unable to travel to Avignon, while Eva Doumbia’s “Autophagies” saw its run interrupted when members of the cast and crew had to go into isolation after coming into contact with an infected person.Mathieu Desfemmes and Julie Timmerman in “A Democrat.”Roland BaduelTwo European productions that went ahead make a lasting impression. Emma Dante, of Italy, choreographs as much as she directs, and in “Misericordia,” theater becomes dance and vice versa. In it, three women raise a child, Arturo, who is described as mentally disabled and whose mother was a victim of domestic violence. Together, they form a bickering, complex family. The dancer Simone Zambelli not only captures Arturo’s twitching, disjointed body, he spins his physical vulnerability and moments of joy into poetry, knotting himself into expressive shapes.Avignon also hosted the stage version of “Pieces of a Woman.” Before it became a film starring Vanessa Kirby last year, the playwright Kata Weber and the director Kornel Mundruczo imagined it for the TR Warszawa playhouse in Warsaw, and the Polish cast delivered a gut punch in Avignon at the Lycée Théodore Aubanel.The play starts with the same lengthy labor scene as the film, but it covers less narrative ground after the central couple’s baby is stillborn. Whereas the screen version details the trial of a midwife who attended to the birth, this is only hinted at as a possibility onstage, and Maja, who lost her child, refuses to go through with it. Instead, the characters’ grief plays out over a long family dinner at the home of Maja’s mother.The result requires more patience on viewers’ part, but rewards it with a fully formed portrait of a family adrift. In that sense, the stage version of “Pieces of a Woman” completes Weber and Mundruczo’s puzzle: Let’s hope Avignon won’t be its only international stop.The cast of “Pieces of a Woman,” by the playwright Kata Weber and the director Kornel Mundruczo.Christophe Raynaud de Lage/Festival d’Avignon More

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    Stephen Colbert Agrees With Mitch McConnell

    Colbert applauded the Senate minority leader for finally encouraging Americans to get vaccinated against Covid-19.Welcome to Best of Late Night, a rundown of the previous night’s highlights that lets you sleep — and lets us get paid to watch comedy. Here are the 50 best movies on Netflix right now.Late to the PartyStephen Colbert on Wednesday chastised Republicans who are changing their tune on the Covid-19 vaccines, including Mitch McConnell, the Senate minority leader, who is finally urging Americans to get vaccinated amid the spread of the more contagious Delta variant of the coronavirus.“Wow. I’ve got to say — and I hope no one ever takes this out of context — I agree with Mitch McConnell,” Colbert said.“The rising cases are being fueled by vaccine hesitancy, which itself is being fueled by a dangerous pathogen scientists are calling the Republican Party.” — STEPHEN COLBERTRepresentative Steve Scalise, Republican of Louisiana, also encouraged skeptics to get the shots after receiving his first dose this week, saying, “I’ve been vaccinated, many of my colleagues have been vaccinated, and the vaccine is safe, effective, and it’s widely available.”“Yeah, Steve, we know. We all got it months ago.” — STEPHEN COLBERT“Steve Scalise is like the guy who just now found out about ‘Bridgerton’: [imitating Scalise] ‘You guys, it’s like Jane Austen, but with high, tight man butt. That Shonda Rimes has got a real future.’” — STEPHEN COLBERT“But Scalise seems to want it both ways, because he then criticized public health outreach, saying, ‘You’re seeing some people try to bully people into doing things instead of just encouraging them.’ OK, that’s a good point. Invite people in, entice them, don’t call them out. So tonight, we at ‘The Late Show’ have updated our prize for any unvaccinated Americans who go get the shot. You will now win a lifetime supply of ‘life’ and ‘time.’” — STEPHEN COLBERT“Inoculations have slowed dramatically, and less than half of the total U.S. population is fully vaccinated. So if you think of it like a pie, about half of the pie would be vaccinated while the other half wouldn’t be able to taste the pie because they have Covid.” — STEPHEN COLBERTThe Punchiest Punchlines (Bucking Tradition Edition)“Hey, I want to say congrats to the Milwaukee Bucks for winning their first N.B.A. championship in 50 years. Fifty years. That’s right, they beat the Phoenix Suns, 105-98. But of course, Arizona has demanded a recount.” — JIMMY FALLON“The game was such a disaster for the Suns, Chris Paul had to file a claim with State Farm to cover his losses.” — ANTHONY ANDERSON, guest host of “Jimmy Kimmel Live,” referring to the Suns point guard“The finals’ M.V.P. was Giannis Antetokounmpo, who’s from Greece. Yep, a Greek N.B.A. superstar. He could be the first person to star in ‘Space Jam’ and ‘Mamma Mia.’” — JIMMY FALLONThe Bits Worth WatchingAnthony Anderson, the guest host of “Jimmy Kimmel Live,” sent cameras to Hollywood Boulevard to find someone who could spell “Giannis Antetokounmpo.”What We’re Excited About on Thursday NightHannah Einbinder, star of the HBO Max series “Hacks,” will sit down with Stephen Colbert on Thursday’s “Late Show.”Also, Check This Out“The Daily Show” became more politically oriented when it was hosted by Jon Stewart, pictured with Senator Bob Dole in 1999, the year Stewart took over from Craig Kilborn. Comedy CentralMadeleine Smithberg and Lizz Winstead, the creators of “The Daily Show,” look back as it turns 25 years old on Thursday. More

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    Skipping the Olympics Is ‘Not an Option’ for Many Advertisers

    Companies have spent more than $1 billion on ads timed to the Tokyo Games, which will take place in empty arenas as the pandemic lingers.The Olympics have long been an almost ideal forum for companies looking to promote themselves, with plenty of opportunities for brands to nestle ads among the pageantry and feel-good stories about athletes overcoming adversity — all for less than the price of a Super Bowl commercial.But now, as roughly 11,000 competitors from more than 200 countries convene in Tokyo as the coronavirus pandemic lingers, Olympic advertisers are feeling anxious about the more than $1 billion they have spent to run ads on NBC and its Peacock streaming platform.Calls to cancel the more than $15.4 billion extravaganza have intensified as more athletes test positive for Covid-19. The event is also deeply unpopular with Japanese citizens and many public health experts, who fear a superspreader event. And there will be no spectators in the stands.“The Olympics are already damaged goods,” said Jules Boykoff, a former Olympic soccer player and an expert in sports politics at Pacific University. “If this situation in Japan goes south fast, then we could see some whipsaw changes in the way that deals are cut and the willingness of multinational companies to get involved.”Panasonic, a top sponsor, will not send its chief executive to the opening ceremony, which is scheduled for Friday. Neither will Toyota, one of Japan’s most influential companies, which also delivered a blow to the Games on Monday when it said it had abandoned its plans to run Olympics-themed television commercials in Japan.In the United States, marketing plans are mostly moving ahead.For NBCUniversal, which has paid billions of dollars for the exclusive rights to broadcast the Olympics in the United States through 2032, the event is a crucial source of revenue. There are more than 140 sponsors for NBC’s coverage on television, on its year-old streaming platform Peacock and online, an increase over the 100 that signed on for the 2016 Summer Games in Rio de Janeiro.“Not being there with an audience of this size and scale for some of our blue-chip advertisers is not an option,” said Jeremy Carey, the managing director of the sports marketing agency Optimum Sports.A United Airlines commercial featuring the Olympic gymnast Simone Biles will appear on Peacock.United AirlinesIn a Michelob Ultra commercial, the sprinting star Usain Bolt points joggers toward a bar. Procter & Gamble’s campaign highlights good deeds by athletes and their parents. Sue Bird, a basketball star, promotes the fitness equipment maker Tonal in a spot debuting Friday. Chris Brandt, the chief marketing officer of Chipotle, said that the situation was “not ideal,” but that the company still planned to run a campaign featuring profiles of Olympic athletes.“We do think people will continue to tune in, even without fans, as they did for all kinds of other sports,” Mr. Brandt said. “It’s going to be a diminishing factor in terms of the excitement, but we also hope that the Olympics are a bit of a unifier at a time when the country can seem to be so divided every day.”NBCUniversal said it had exceeded the $1.2 billion in U.S. ad revenue it garnered for the 2016 Games in Rio and had sold all of its advertising slots for Friday’s opening ceremony, adding that it was still offering space during the rest of the Games. Buyers estimate that the price for a 30-second prime-time commercial exceeds $1 million.Television has attracted the bulk of the ad spending, but the amount brought in by digital and streaming ads is on the rise, according to Kantar. Several forecasts predict that TV ratings for the Olympics will lag the Games in Rio and London, while the streaming audience will grow sharply.NBCUniversal said that during the so-called upfront negotiation sessions this year, when ad buyers reserve spots with media companies, Peacock had received $500 million in commitments for the coming year.“You won’t find a single legacy media company out there that is not pushing their streaming capabilities for their biggest events,” Mr. Carey, the Optimum Sports executive, said. “That’s the future of where this business is going.”United Airlines, a sponsor of Team U.S.A., scrapped its original ad campaign, one that promoted flights from the United States to Tokyo. Its new effort, featuring the gymnast Simon Biles and the surfer Kolohe Andino, encourages a broader return to air travel.“It didn’t make much sense to focus on a specific destination that Americans might not be able to travel to,” said Maggie Schmerin, the airline’s managing director of advertising and social media..css-1xzcza9{list-style-type:disc;padding-inline-start:1em;}.css-3btd0c{font-family:nyt-franklin,helvetica,arial,sans-serif;font-size:1rem;line-height:1.375rem;color:#333;margin-bottom:0.78125rem;}@media (min-width:740px){.css-3btd0c{font-size:1.0625rem;line-height:1.5rem;margin-bottom:0.9375rem;}}.css-3btd0c strong{font-weight:600;}.css-3btd0c em{font-style:italic;}.css-w739ur{margin:0 auto 5px;font-family:nyt-franklin,helvetica,arial,sans-serif;font-weight:700;font-size:1.125rem;line-height:1.3125rem;color:#121212;}#NYT_BELOW_MAIN_CONTENT_REGION .css-w739ur{font-family:nyt-cheltenham,georgia,’times new roman’,times,serif;font-weight:700;font-size:1.375rem;line-height:1.625rem;}@media (min-width:740px){#NYT_BELOW_MAIN_CONTENT_REGION .css-w739ur{font-size:1.6875rem;line-height:1.875rem;}}@media (min-width:740px){.css-w739ur{font-size:1.25rem;line-height:1.4375rem;}}.css-9s9ecg{margin-bottom:15px;}.css-uf1ume{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:justify;-webkit-justify-content:space-between;-ms-flex-pack:justify;justify-content:space-between;}.css-wxi1cx{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-self:flex-end;-ms-flex-item-align:end;align-self:flex-end;}.css-12vbvwq{background-color:white;border:1px solid #e2e2e2;width:calc(100% – 40px);max-width:600px;margin:1.5rem auto 1.9rem;padding:15px;box-sizing:border-box;}@media (min-width:740px){.css-12vbvwq{padding:20px;width:100%;}}.css-12vbvwq:focus{outline:1px solid #e2e2e2;}#NYT_BELOW_MAIN_CONTENT_REGION .css-12vbvwq{border:none;padding:10px 0 0;border-top:2px solid #121212;}.css-12vbvwq[data-truncated] .css-rdoyk0{-webkit-transform:rotate(0deg);-ms-transform:rotate(0deg);transform:rotate(0deg);}.css-12vbvwq[data-truncated] .css-eb027h{max-height:300px;overflow:hidden;-webkit-transition:none;transition:none;}.css-12vbvwq[data-truncated] .css-5gimkt:after{content:’See more’;}.css-12vbvwq[data-truncated] .css-6mllg9{opacity:1;}.css-qjk116{margin:0 auto;overflow:hidden;}.css-qjk116 strong{font-weight:700;}.css-qjk116 em{font-style:italic;}.css-qjk116 a{color:#326891;-webkit-text-decoration:underline;text-decoration:underline;text-underline-offset:1px;-webkit-text-decoration-thickness:1px;text-decoration-thickness:1px;-webkit-text-decoration-color:#326891;text-decoration-color:#326891;}.css-qjk116 a:visited{color:#326891;-webkit-text-decoration-color:#326891;text-decoration-color:#326891;}.css-qjk116 a:hover{-webkit-text-decoration:none;text-decoration:none;}United’s campaign will appear in airports, on social media and on streaming platforms, including Peacock, but not on TV. Ms. Schmerin said the airline wanted to be “matching customers where they are, based on their viewing habits.”Ad agency executives said companies were regularly checking in for updates on the Covid outbreak in Japan and might fine-tune their marketing messages accordingly.“Everyone is a little bit cautious,” said David Droga, the founder of the Droga5 ad agency, which worked on an Olympics campaign for Facebook showcasing skateboarders. “People are quite fragile at the moment. Advertisers don’t want to be too saccharine or too clever but are trying to find that right tone.”Many companies advertising during the Games are running campaigns that they had to redesign from scratch after the Olympics were postponed last year.“We planned it twice,” said Mr. Carey of Optimum Sports. “Think about how much the world has changed in that one year, and think about how much each of our brands have changed what they want to be out there saying or doing or sponsoring. So we crumpled it up, and we started over again.”Visa, a sponsor, will not hold promotional gatherings and client meetings in Tokyo and will not send any senior executives, said Lynne Biggar, the company’s global chief marketing officer. The company’s commercial during the opening ceremony broadcast starts with a soccer game before showing Visa being used in transactions around the world.Visa scrapped plans for in-person Olympics events in Tokyo, but is debuting a commercial during the opening ceremony broadcast.VISANBCUniversal’s sports calendar also includes the Super Bowl in February, for which 85 percent of ad slots are already sold or are in discussions, the company said. Also on the lineup: the FIFA World Cup in Qatar in late 2022 and the Beijing Winter Olympics in February, both of which have put the advertising industry in a difficult position because of China’s and Qatar’s poor records on human rights.First, though, ad executives just want the Tokyo Games to proceed without incident.“We’ve been dealing with these Covid updates every day since last March,” said Kevin Collins, an executive at the ad-buying and media intelligence firm Magna. “I’m looking forward to them starting.” More

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    Can I Go to See This Show? Must I Wear a Mask? It Depends.

    Vaccination and mask requirements vary by venue. It’s a weird pandemic summer for the performing arts.During its preview performances in June, New York Classical Theater was allowed to put on “King Lear” for only up to 75 audience members outdoors. Those patrons were socially distanced on picnic blankets, wore masks and could not eat or drink during the play.That same month, Foo Fighters played a full-capacity show inside Madison Square Garden for 15,000 vaccinated fans. Few had face coverings on; none were required to.As New York and the rest of the country begin the slow journey back toward something resembling prepandemic life, rapidly shifting protocols in the state and across the country have created starkly different environments at theaters, music venues and sports arenas as venue operators seek to balance lingering coronavirus concerns with their business plans and their customers’ desire for normalcy.The differing approaches at venues perhaps just miles apart has resulted in what some arts officials said has been head spinning confusion and a sense of whiplash.“There is frustration,” said Stephen Burdman, the artistic director of NY Classical Theater. “Things have not been communicated well.”In mid-June, Gov. Andrew M. Cuomo lifted most of the state’s Covid-19 restrictions after 70 percent of New York adults had gotten at least one dose of the vaccine, essentially clearing the way for most spaces to do as they please — at least as far as the state was concerned. The state does not mandate that a venue check a person’s vaccination status; and in all but the biggest indoor venues, the masking and social distancing policy is now left to the discretion of the people running performances.Many venues have sought to create an environment with as few reminders of the pandemic as possible. When Bruce Springsteen ushered in the return of Broadway last month, he played for a packed St. James Theater of 1,721 sparsely masked, vaccinated fans. At the al fresco amphitheater on Little Island, more than 600 people have been piled together onto curved wooden benches — few of them wearing masks.People attending performances at the Little Island amphitheater are not required to wear masks unless they have not been vaccinated.  Vincent Tullo for The New York TimesAnd at Feinstein’s/54 Below, officials pointed out that making vaccinations a requirement for attendance has had an additional benefit: Patrons do not need to wear masks as they enjoy drinks, supper and a show.“Safety is paramount,” said Richard Frankel, one of the owners of the venue. “After safety, we want people to be comfortable and happy.”Those wishing to attend the Off Broadway sound experience “Blindness” at the Daryl Roth Theater, for example, are no longer asked to fill out a health questionnaire or have their temperature checked. But the venue continues to require audience members to be socially distanced and wear face coverings while inside the theater.The Public Theater is among the institutions that have sought to find a middle ground.Officials announced in early June that they planned to allow only 428 people to attend each performance of its acclaimed Shakespeare in the Park, citing state rules as the reason they had to set such sharp limits on attendance. Then on June 24, the Public said it would significantly increase the capacity of the Delacorte Theater to 1,468 seats for its free performances of “Merry Wives” because the state had lifted its restrictions.“The governor’s decree to lift restrictions acknowledges a beautiful reality: We are finally starting to recover from Covid-19,” the Public’s artistic director, Oskar Eustis, said in a statement.Now the Delacorte has both “full capacity” sections for people who show proof of full vaccination and “physically distanced” sections for others. Everyone, regardless of vaccination status, must wear a face mask at all times to enter the theater and when moving around. But whether audience members must wear a mask while seated depends on which section they are seated in.Arts officials also have to contend with city and union rules created to ensure performances are safe. Though New York Classical Theater performs outdoors, it still had to abide by restrictions imposed by its city parks permit and by the actor’s union, which sets out the rules under which its members are allowed to work.Only the vaccinated can attend performances at Feinstein’s/54 Below.Justin J Wee for The New York TimesThe theater’s city permit for June preview performances set a cap on how large the audience could be, though city officials say that cap was lifted on July 6. The rule the theater followed on audience masking was set by the actors’ union, Actors’ Equity. The union said that rule was in place only until early June, though Burdman said he was not told of any updates to the rules until June 30.Burdman said he was disinclined to detail his pandemic-related rules for performance during an interview in early July for fear his understanding would be out of date by the time an article appeared.“Things are changing honestly so rapidly, I don’t want something to go to press and not be in compliance,” he said. “No one is totally clear.”Asked Friday about the current state of play, Burdman said the rules had finally become clear. Audiences no longer need to socially distance or wear masks, they can once again eat and drink during the performance and capacity limits have been restored to normal levels.Frankel said the speed of change had also overtaken Feinstein’s efforts to create a nice, highly organized safety manual. His staff began compiling it as early as April 2020, but it had to be updated so many times over the course of a year, that by the time it was printed, it was almost immediately rendered obsolete. “It was such a beautiful document,” he lamented.Big indoor event venues still must follow somewhat more stringent state guidelines. People who show proof of vaccination no longer need to wear masks or socially distance inside such venues. But unvaccinated people must show proof of a recent negative coronavirus test to be admitted and must wear masks while inside.“It’s a little bit overwhelming to be back with people again,” said Molly Wissell, 31, of Virginia as she waited to enter the Foo Fighters concert at Madison Square Garden last month. “Standing in line and not having our masks on makes me feel like I’m doing something wrong.”For its first full capacity concert by Foo Fighters, Madison Square Garden required that audience members show proof of vaccination. Nathan Bajar for The New York TimesOf course, the major caveat that comes with the current rules is the same as it has been for months: They are subject to change again as the pandemic continues to evolve.As of the mid-July, roughly 74 percent of adults in New York had gotten at least one dose of the vaccine. The Centers for Disease Control and Prevention has said fully vaccinated people can resume activities without wearing a mask.But there is growing concern about a highly transmissible Delta variant that has surged in hot spots around the globe and is now responsible for more than half of new infections in the United States. The spread has renewed concerns about the virus and prompted the World Health Organization to urge people — even vaccinated ones — to wear masks again.In New York City, the percentage of positive tests has doubled in the past few weeks to just over 1 percent.It is primarily the responsibility of venue operators and local authorities to enforce state pandemic regulations where they still exist. And some arts officials say that even after they have taken the time to think through and establish the rules for their venue, enforcing them uniformly can pose a challenge.At the Foo Fighters show at the Garden, staff members checked thousands of people’s vaccine cards with varying levels of scrutiny. Some asked for identification and attempted to match it with proof of inoculation while other checkers simply waved people through as they flashed their passes.One concert attendee packed tightly in the stands bragged openly about having gained admittance even though he said he had not been vaccinated.Roughly an hour earlier, Marianna Terenzio, 30, of Battery Park, said she was glad there were rules in place limiting who could attend the show.“I like that they are asking people to show vaccination proof,” she said. “I feel safer for sure.”Michael Paulson, Julia Jacobs and Jon Caramanica contributed reporting. More