More stories

  • in

    It’s the Perelman Performing Arts Center, But Bloomberg Gave More

    It looked like it was never going to happen.Year after year, plans to build a cultural institution on the World Trade Center site percolated, only to then fizzle out. The International Freedom Center, the Joyce Theater, the Drawing Center, the Signature Theater, New York City Opera, a design by Frank Gehry — all were discussed as possibilities, but none went anywhere.Now, two decades after the 2003 master plan for ground zero called for a cultural component, a performing arts center is finally preparing to open there in September. And though it bears the name of Ronald O. Perelman, the billionaire businessman who jump-started the moribund project in 2016 by announcing a $75 million donation, the person who finally got the project over the finish line, and who ended up giving more money than Mr. Perelman, is Michael R. Bloomberg, the billionaire former mayor.Mr. Bloomberg has given $130 million to the arts center, a gift that has not been previously revealed, and stepped up as chairman of the board in 2020 (replacing Barbra Streisand, who had been appointed chair in 2016) when the organization needed a strong fund-raiser. The center, which will ultimately cost $500 million — more than twice what was projected in 2016 — is now on track to have a ribbon cutting on Sept. 13.“I can afford it,” Mr. Bloomberg said of his largess during a recent hard hat tour of the center. “And they need the money.”The center continues to be called the Perelman Performing Arts Center, but the Perelman name gets less emphasis these days. While the center’s promotional materials once called it “the Perelman” for short, they now tend to call it “PAC NYC,” with PAC standing for Performing Arts Center. Its website, once theperelman.org, is now pacnyc.org, a change officials said that they made in order to tighten its URL.The new performing arts center at the World Trade Center site, which is opening after years of delays, is a 138-foot-tall cube sheathed in marble.Victor Llorente for The New York TimesMr. Perelman, the cosmetics mogul, has had recent financial woes, prompting some to wonder if he made good on his pledges. But Mr. Bloomberg said Mr. Perelman had come through. “He’s paid in advance — never had to ask him for a check,” Mr. Bloomberg said. “They were always there before the schedule.”Mr. Perelman said in a statement that the arts center will “bring the renewal and community the arts have always represented.”“Mike and many others had the vision, and through a real shared commitment, it’s now being realized,” Perelman continued. “I’m thrilled I could play a part in making it happen.”The new center is opening at a moment when many arts organizations are struggling to come back in the wake of the pandemic, and as New York arts institutions find themselves competing for philanthropic support, talent and audiences. The Shed, another expensive, architecturally striking arts space, opened in Hudson Yards a year before the pandemic struck, and has struggled somewhat to find its footing.Mr. Bloomberg has been intimately involved with both the Shed and the Perelman — as mayor and as a philanthropist — and has given equally to both: his donations to the Shed have now reached $130 million as well.As mayor, Mr. Bloomberg initially ceded the World Trade Center site to Gov. George E. Pataki and instead focused on the Far West Side, where his early attempts to build a football stadium and lure the Olympics foundered, but which led to the creation of the Hudson Yards development and the Shed. Over time, though, Mr. Bloomberg turned his attention back to Lower Manhattan, becoming chairman of the National September 11 Memorial & Museum in 2006 and then taking a role in the performing arts center.Mr. Bloomberg said he was a firm believer in the idea that the World Trade Center site should be about renewal as well as loss. “There is so much tragedy,” he said. “The families have to go on and the deceased would have wanted, I think, their relatives to have a life.”The building is on track to have a ribbon cutting on Sept. 13. Victor Llorente for The New York TimesWhile he readily concedes that he is no culture vulture himself, Bloomberg sees the arts as an important driver of economic development, which guided his approach to cultural capital projects as mayor. “Culture attracts capital a lot more than capital attracts culture,” he said. “That’s why New York and London are the two cities that will survive almost anything — because they have commerce and culture.”To be sure, both of Mr. Bloomberg’s pet projects face challenges. Commercial real estate is suffering in Lower Manhattan and at Hudson Yards. And it’s difficult to build a constituency for a new cultural center by starting with a building rather than a program, as the Shed has found. But Bloomberg said he is unconcerned.“It’s a different business model,” he said, likening it to the Serpentine Galleries in London, a museum without a permanent collection where he serves as chairman.The Perelman center’s artistic plans — it promises to showcase theater, dance, music, chamber opera and film — should come into focus on June 14 when it announces its first season. Recent audition announcements suggest that its plans include the New York premiere of the opera “An American Soldier,” by Huang Ruo and David Henry Hwang, and mounting a production of the Andrew Lloyd Webber musical “Cats” set in the contemporary ballroom scene, with roles that “may have flexibility with gender.”The building, a 138-foot-tall cube, is sheathed in marble that glows at night, and has a flexible interior with three theater spaces that can be combined to provide multiple configurations. The Lower Manhattan Development Corporation committed $100 million to the project.The building is sheathed in marble that is designed to appear to glow at night. Victor Llorente for The New York TimesThe center has already had some bumpy leadership changes. David Lan, who led the Young Vic theater in London, was initially its temporary artistic director. In 2018, Bill Rauch was appointed artistic director. In 2019, Leslie Koch replaced Maggie Boepple as the center’s president (Ms. Koch in March 2022 segued to president of construction and will step down when the building is complete). And last October, Khady Kamara, the former executive director of Second Stage Theater, was named executive director.During his recent tour, Mr. Bloomberg was most animated when talking about the flexibility of the new building design — by REX architects — and how the walls and floors can move to accommodate different events.The theaters are designed to be flexible, with different seating configurations possible.Victor Llorente for The New York Times“I’m a big Broadway fan — I love musicals, and comedies,” he said. As for his taste in visual art, Mr. Bloomberg said he lacked a discerning eye. “I’m not as knowledgeable about culture as I should be,” he said. “I was an engineer in college. Did I take a lot of art courses? No. I know what I like. I’m not sure I could explain to you why.”And spoke of its commercial value. “It satisfies the need down here of different venues of different sizes,” he said. “Lots of companies are going to want to rent this space. It’s a great place to have a breakfast meeting with your clients. Weddings, bar mitzvahs, confirmations, graduations.”Mr. Bloomberg said he was a firm believer in the idea that the World Trade Center site should be about renewal as well as loss. Victor Llorente for The New York TimesMr. Bloomberg sounded bullish on New York as a city that always bounces back, and said that the center is “what downtown needs.”“Downtown doesn’t have as much culture as other parts of the city,” he said. “This is going to pull the whole thing together. The economics are going to work. Lots of people are going to want to use this location.” More

  • in

    Could ‘Young Rock’ Be Dwayne Johnson’s ‘Apprentice’?

    A wrestler’s job is to sell an absurd fiction, and make it reality — maybe it’s not so different from politics.Listen to This ArticleThe eighth episode of “Young Rock” finds the show’s protagonist, a 15-year-old Dwayne Johnson, in a classic sitcom predicament. He has pretended to be rich to impress a classmate named Karen, who has the blond hair and movie-grade makeup that teenage boys dream of. Now she is coming over for dinner and expecting to see a palace; in reality, Young Rock is squeezed into a small apartment with his parents, who struggle to pay the rent. The show, which just finished its first season on NBC, follows the actor’s childhood growing up around the professional wrestling business, back when his father, Rocky Johnson, was a star. In a bind, Young Rock turns to his father for the sort of advice only he can provide.“I understand,” Rocky says with paternal knowingness and a roguish smile that implies he has been here before. “You were working a gimmick, and you cornered yourself.” In pro wrestling, working a gimmick is the tapestry of untruths you speak and act into reality — the commitment to character that propels the most gifted fabulists into superstardom. The all-American Hulk Hogan persuaded children to eat their vitamins; the Undertaker somehow made people think he really was an undead mortician; Rocky, who dressed fantastically and went by “Soulman,” was the coolest guy around. (It wasn’t more complicated than that.) It’s why, on the show, he leaves the wrestling arena in a fancy Lincoln Continental, only to check into a run-down motel for the night — he has created a high-rolling persona for the fans, and he must keep it intact. And it’s why he dismisses Young Dwayne’s concerns that maybe he should just come clean with Karen. “Wrong, son,” he says. “What you gotta do is work the gimmick even harder.”Professional wrestling is a form of entertainment that invites viewers to understand its fictive properties but nevertheless still buy into its dramas; in fact, the knowledge that it’s all constructed quickly gives way to a form of meta-appreciation. And unlike actors in a conventional TV drama, wrestlers are their characters, even in real life. This informal contract between performer and audience to never break character means that no matter where Rocky Johnson goes, he’s still recognizable as himself and must behave accordingly.With “Young Rock,” Johnson may very well be trying to find out if this alchemy can be performed for real: if a fiction can be created in front of an audience and then imposed on reality. The framing device for the show, the reason we’re learning about Young Rock’s life, is that Johnson is on the campaign trail for the 2032 presidential race, where he has a real shot to win. Like all coming-of-age stories — and most instantly remaindered political memoirs — “Young Rock” purports to trace how Johnson’s upbringing turned him into the man he is today: wrestling champion, the highest-paid actor on the planet, maybe a future president. Roll your eyes, but accept the possibility. Ever since Donald Trump was elected, plenty of charismatic celebrities have been floated as potential candidates. More than the other contenders — Oprah, Mark Cuban — Johnson has gained real traction, even going so far as to publicly state that he wouldn’t run in 2020 but that it was something he “seriously considered.”Johnson passes every cosmetic test: handsome, tall, voice like a strong handshake. He’s the star of several film franchises that future voters will have grown up watching. And while a different show might play all this for laughs, “Young Rock” frequently lapses into what messaging for Johnson’s actual campaign might sound like. It’s never specified whether he’s running as a Democrat or a Republican; he presents as a third-way politician who just wants America to push past its divisions. Candidate Rock is a little like Michael Bloomberg, but with more convincing platitudes and even better delts. One episode shows Young Rock watching his grandmother’s wrestling company struggle to adjust to contemporary trends, something that leads candidate Rock to sympathize with everyday Americans concerned about their jobs being replaced by automation. Another ties his childhood friendship with Andre the Giant to his selection of a female general (played by Rosario Dawson) as his running mate — because, just like Andre, the general will “always push me to consider other points of view.” (She had previously endorsed his opponent.) Celebrity politicians, like Trump or Arnold Schwarzenegger, can usually skip this self-mythologizing process; the reason they’re running is that people already know who they are. But on “Young Rock,” Johnson runs a fairly conventional campaign; he even engenders a small controversy when he eats a Philly cheesesteak improperly. The insistence that his candidacy would be in any way conventional only heightens the sense that the show is a road map for an actual run.Back in 1987, Young Rock takes his father’s advice to double down on the gimmick in order to impress Karen. It backfires when she sees through the ruse, because for most people charisma can transform reality only so far — and even wrestlers run into this barrier, once their stars fade a little, or their addictions take root, or they simply grow older. Wrestling history is littered with ignoble ends and performers who couldn’t quite accept that the show was over. But there’s one — the only one who has ever lived, actually — who has kept doubling down and seen his star ascend accordingly. For most people, charisma can only transform reality so far — and even wrestlers run into this barrier. Johnson followed his father into professional wrestling, then left the W.W.E. at the apex of his success to get started in Hollywood; he latched himself to the “Fast & Furious” franchise, always playing some version of his stentorian, trash-talking wrestling persona, until he became a movie star in his own right; when his name started coming up as a potential presidential candidate, he indulged the rumors rather than say, “Wait a minute, I’m the guy who says, ‘Can you smell what the Rock is cooking?’” And here he is now, maybe sort-of speaking his fictional presidential campaign into reality, a compelling “will he or won’t he” drama that’s up there with any of his best wrestling or Hollywood stories.“Young Rock” has been modestly successful, averaging more than four million viewers per episode. It’s not Trump’s “The Apprentice,” which was a genuine hit for a decade. But Johnson has many other concurrent efforts to expand his fame across American life: A new “Fast & Furious” movie comes out in June; his relaunch of the much-maligned X.F.L., which he purchased last year, is still in the works; there are rumors that he’ll return to the W.W.E. for a final match. Nobody has ever taken this path to the Oval Office, but you could have said that about Trump, who also understood the importance of committing to character. When your supporters want to believe what you’re saying, there’s no limit to how far the gimmick can go.Source photographs: Mark Taylor/NBC/NBCU Photo Bank, via Getty Images; David M. Benett/WireImage, via Getty Images; PM Images, via Getty Images. More