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    Los Angeles Is Changing. Can a Flagship Theater Keep Up?

    LOS ANGELES — For 55 years, the Center Theater Group has showcased theater in a city that has always been known for the movies. Its three stages have championed important new works — “Angels in America,” “Zoot Suit” and “Twilight: Los Angeles, 1992,” to name three of its most acclaimed offerings — while importing big-ticket crowd pleasers from Broadway (coming this spring: “The Lehman Trilogy”).But this Los Angeles cultural institution is at a crossroads as it goes through its first leadership change in 17 years, and confronts questions about its mission, programming and appeal in a changing city, all amid a debilitating pandemic.Michael Ritchie, the organization’s artistic director, announced last summer that he would retire nearly 18 months before his contract ended in June 2023; he stepped down at the end of the December, citing the need for the organization to move in a new direction in response to social changes and debate about the theater’s future. The organization, which is a nonprofit, is using the transition to consider how to adjust to what is sure to be a very different post-Covid era — a sweeping discussion that theater administrators said would involve some 300 people, including its board of directors, staff, actors, director and contributors.“At the age of 50, you start to think about the next chapter,” said Meghan Pressman, the managing director of the Center Theater Group. “There’s so much happening now. Coming out of a pandemic. Coming out of a period of a racial crisis. Years of inequity.”“We are no longer your mother’s C.T.G. anymore,” she said.The obstacles are considerable.The Ahmanson Theater, in downtown Los Angeles, had to cut short a run of “A Christmas Carol” in December.Ryan MillerLike theaters everywhere, Center Theater Group — the Ahmanson Theater and the Mark Taper Forum at the Music Center downtown, and the Kirk Douglas Theater 10 miles to the west in Culver City — is grappling with empty seats, declining revenues and the coronavirus. The Ahmanson cut short a run of “A Christmas Carol” with Bradley Whitford in December, canceling 22 performances after positive coronavirus tests in the cast and crew at the height of what in a normal year would have been a holiday rush.The cancellation cost the Center Theater Group $1.5 million in lost revenues, including ticket returns. That came after the organization was forced to make millions of dollars in spending cuts over the course of the pandemic, cutting its staff to 140 this season from 185 and reducing its annual budget to $47 million for this fiscal year, $10 million less than the budget for the fiscal year before the pandemic.And the theater group is struggling to adjust to sweeping reassessments of tradition that have emerged from social unrest across the country over the past two years. It was reminded of this new terrain by the uproar that greeted the announcement of a 2021-22 season for the Taper and the Douglas, 10 plays that included just one by a woman and one by a transgender playwright. Jeremy O. Harris, the writer of “Slave Play,” which was on the schedule, announced that he would withdraw his play from the season before agreeing to go forward only after the Taper pledged to program only “women-identifying or nonbinary playwrights” next season.The Center Theater Group has been a hugely influential force in Los Angeles culture since the Mark Taper Forum, above, and the Ahmanson opened in 1967 at the Los Angeles Music Center.Tom BonnerThe Center Theater Group has been a hugely influential force in Los Angeles culture for decades.It “is still the flagship theater company of L.A.,” said Stephen Sachs, the co-artistic director of the Fountain Theater, an influential small theater on the East Side of the city. “I think it’s at a moment of reckoning, like everything that is theater in Los Angeles. The C.T.G. is the bar that we compare ourselves to. They set a standard for L.A., not only for ourselves but for the country.”The Music Center, the sprawling midcentury arts complex on top of Bunker Hill, across from Frank Gehry’s billowing Walt Disney Concert Hall, is at the center of cultural, arts and society life in Los Angeles. The project was driven by Dorothy Buffum Chandler, the cultural leader who was the wife and mother of publishers of the Los Angeles Times, and also houses the Dorothy Chandler Pavilion, which was the site of the Academy Awards off and on from 1969 to 1999. “Before the Music Center, it was really a cultural wasteland,” Marylouise Oates, who was the society columnist for the Los Angeles Times in the late 1980s, said, referring to the city.Theaters across the country are struggling to find the balance between pleasing and challenging their audience as they confront declining ticket sales and the threat of competition in the form of a screen in a living room. Theater here has also long existed in the shadow of Hollywood, to the annoyance of those involved in what is by any measure a vibrant theater community.“I don’t see how anyone can say it’s not a theater town,” said Charles Dillingham, who was the managing director of the Center Theater Group from 1991 through 2011.The Kirk Douglas Theater, in a former movie palace in Culver City, opened in 2004.Craig SchwartzFor its first 40 years, the theater group’s personality — adventurous and daring more often than not — was forged by Gordon Davidson, who was recruited by Chandler to be the first artistic director at the Taper. He was of a generation of force-of-nature theater impresarios, like Joseph Papp in New York and Tyrone Guthrie in Minneapolis.“I could not have created ‘Twilight’ anywhere else,” said Anna Deavere Smith, the playwright who wrote and acted in “Twilight: Los Angeles, 1992” at the Taper. “I’ll never forget Gordon sitting down, taking out his buck slip and saying, ‘What do you need?’”The Taper opened with the “The Devils,” by the British dramatist John Whiting, about a Catholic priest in France accused of witchcraft by a sexually repressed nun. The subject matter caused a rustle, but Chandler, who died in 1997, stood by Davidson.“She wasn’t always happy,” said Judi Davidson, who was married to Gordon Davidson, who died in 2016. “She said, ‘I’ll make a deal with you. You tell which plays I should come to and which plays I shouldn’t come to.’ ”The Taper staged “Zoot Suit,” by Luis Valdez, in 1978, a rare production of a work by a Latino writer, which went on to Broadway; as well as a full production of both parts of “Angels in America,” by Tony Kushner, in 1992, before it moved to Broadway. “I could not have created ‘Twilight’ anywhere else,” said Anna Deavere Smith, the playwright who wrote and acted in “Twilight: Los Angeles, 1992” at the Taper.Jay Thompson In recent years, the theater has come under criticism for too often catering to an older audience hungry for the comfort of familiar works. Still, under Ritchie, who declined a request for an interview, it presented the premieres of acclaimed works, including “Bengal Tiger at the Baghdad Zoo,” which had its world premiere at the Douglas before moving to the Taper.Harris, the writer of “Slave Play,” said the Center Theater Group had responded quickly when he objected to the overwhelmingly male lineup of writers. “When I raised my issues and pulled my play, they didn’t act defensively,” Harris said. “They acted. Other places would have let the play move on and figure out a way to blame me.”The Coronavirus Pandemic: Key Things to KnowCard 1 of 4Omicron in retreat. More

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    You’re New Here, Aren’t You? Digital Theater’s Unexpected Upside

    #masthead-section-label, #masthead-bar-one { display: none }At HomeWatch: ‘WandaVision’Travel: More SustainablyFreeze: Homemade TreatsCheck Out: Podcasters’ Favorite PodcastsAdvertisementContinue reading the main storySupported byContinue reading the main storyYou’re New Here, Aren’t You? Digital Theater’s Unexpected UpsideCompanies and venues that put work online are finding big, new and younger audiences — but little revenue.Pittsburgh Public Theater has found an audience for streamed shows like “The Gift of the Mad Guys,” an adaptation of O. Henry’s “The Gift of the Magi.”Credit…via Pittsburgh Public TheaterFeb. 24, 2021Five days after the coronavirus quieted performing arts venues, the Irish Repertory Theater found its voice.It was St. Patrick’s Day, after all — not an occasion to go unacknowledged, even during a pandemic. So the humble nonprofit started posting homespun videos of company members performing Irish-themed songs, poems and monologues on social media.The response was encouraging, and in the 11 months since, the theater has added nine full-length digital productions. A house manager with no video editing experience stitched together the first such effort, a three-person play about a blind woman called “Molly Sweeney,” using video actors shot of themselves on their phones.By the time the theater was ready to attempt a holiday musical, “Meet Me in St. Louis,” it was considerably more ambitious, shipping green screens, tripods, lighting and sound equipment to actors’ homes.Was there an audience for these virtual ventures? Decidedly, yes.Over the course of this pandemic year, 25,000 households have reserved tickets — they are free, but there is a suggested donation — for at least one of Irish Rep’s digital productions (and many of them watch more than one show). That’s double the 12,500 people who buy tickets to at least one of the company’s productions in an ordinary year, when it’s comparatively safe to see live performances while sitting next to strangers.Even more striking: 80 percent of those who have watched an Irish Rep production over the last year are newbies who have never been to the company’s 148-seat theater, nestled in Manhattan’s Chelsea neighborhood.“We’re batting down barriers we’ve been wrestling with for decades,” said Frances Howorth, the theater’s director of marketing and digital strategy. “We’ve reached audiences we couldn’t have imagined reaching.”From left, Paul O’Brien, Geraldine Hughes and Ciaran O’Reilly in the Irish Repertory Theater’s virtual production of “Molly Sweeney.”Credit…via Irish RepThe pandemic has, of course, been devastating for theaters, costing lives, jobs and dollars. And many longtime theatergoers find streaming unsatisfying — no substitute for the you-are-there sensory experience.But across the country, and beyond its borders, many theaters say new audiences for their streaming offerings has been an unexpected silver lining — one that could have ramifications for the industry even after it is safe to perform live again and presenters try to return patrons to their seats.“We’ve been excited and somewhat surprised at the eagerness and size of the audience that we’ve uncovered,” said Oskar Eustis, the artistic director of the Public Theater, a large New York nonprofit best known for its free Shakespeare in the Park program. The theater, which has streamed both video and audio shows during the pandemic at no charge, has drawn an audience of 700,000 for its digital productions. And while measuring the size of online audiences can be imprecise, the theater has attracted people from every state and 68 countries.“I got a fan letter from Kazakhstan, which is a first for me,” Eustis said.The pattern, although not universal, is widespread. In California, La Jolla Playhouse has seen its audience grow sixfold, from about 100,000 during a typical in-person season, to 640,000 thus far for its digital programming, which included a three-part radio horror show.Christopher Ashley, the theater’s artistic director, said he imagined digital programming would be a less dominant part of his programming post-pandemic, but that because so many people had been interested in watching it, “we’re not going to just shut off that stream.”There are reasons to be cautious about the metrics. The basic tools used by theaters to measure audience can’t determine how many people are watching within a household, and generally don’t reflect how many people watch or listen for just a moment and move on.But many theater executives assert that online theater has brought them a significantly larger audience than they saw in-person, a growth they attribute to price (much of the digital content is free or low-cost); geography (you can check in from anywhere with internet access); and, in many cases, ease (watch at your convenience, with no advance planning).Some of the content is full-length, but much is also bite-size, reflecting online viewing habits. And it comes in many flavors: archival and new, recorded and live, in some cases seeking to capture the feeling of being in Row J, and in others embracing digital theater as a new art form. Rattlestick Playwrights Theater, a nonprofit in New York, has streamed not only plays, concerts and conversations, but also a court transcript reading, a “communal ritual” and, now underway, a 17-part audio series set on the No. 2 train.David Kwong (framed in yellow) with members of the digital audience gathered for his Geffen Playhouse production “Inside the Box.”Credit…via Geffen PlayhouseThere is even money to be made. The Geffen Playhouse in Los Angeles has earned $2.5 million selling tickets to a series of live and interactive shows featuring magic, puzzles, cooking and a murder mystery. That theater has been quite aggressive — it has held more than 600 live performances since last May, including several scheduled for the convenience of international audiences — and reports that 88 percent of its audience during the pandemic had never been to a show at the playhouse.But digital content, in most instances, generates far less revenue: At the Center Theater Group in Los Angeles, which decided to make most digital programs free to donors and subscribers, streaming has brought in $154,000 during the pandemic, whereas by this time in a normal season, that theater would expect about $23.5 million in box office revenue. Most nonprofit theaters are staying afloat thanks to a combination of philanthropy and layoffs; they say the digital work is not for revenue, but to maintain audience and provide work for artists. Often, theaters must navigate thorny health and labor issues as part of the process.“We started this for our members as a way to keep them close when we had to shut down our stages, and, quite frankly, so they wouldn’t ask us for ticket refunds,” said Kara Henry, the marketing director for the Steppenwolf Theater Company in Chicago.Many of the theater’s longtime patrons greeted the initiative with a shrug, but newcomers were more enthusiastic. Now Steppenwolf has 2,500 digital-only members, who pay $75 for a subscription. “Our virtual-only members are a full decade younger than our traditional members, so obviously that thrilled us,” Henry said.Marya Sea Kaminski, the artistic director of Pittsburgh Public Theater, has been pleased to reach senior citizens by streaming shows to their residential communities.Credit…Ross Mantle for The New York TimesPittsburgh Public Theater not only has seen audience growth, but also has found ways to reach the hard-to-reach: It arranged to stream its productions on the television sets at residential senior communities in western Pennsylvania. “This has been a truly fascinating time to really think about who we are, what is our mission, and to have a lot of important conversations about access and accessibility,” said Marya Sea Kaminski, the theater’s artistic director.Streaming helped TheatreSquared in Fayetteville, Ark., avoid layoffs and persuade three-quarters of its subscribers to renew during the pandemic. The theater has created 10 streaming productions, five of them filmed onstage using safety protocols, including Jocelyn Bioh’s acclaimed “School Girls; or, the African Mean Girls Play,” which has been extended through March 14. (Another play, about Marie Curie, is watchable through that date as well.)“Obviously, it’s better to sit down in the theater,” said Martin Miller, the organization’s executive director. “But tell that to a kid in a rural school 100 miles away who might not otherwise have a theater to go to, or to the patron who came for years but can’t leave home anymore home due to mobility issues.”The virtual pivot is not for everyone. In interviews, several theater-lovers around the country expressed screen fatigue, quality concerns and technology woes. “I tried,” said Jonathan Adler, a 42-year-old psychology professor in Massachusetts. “Much of it is quite entertaining, some of it is quite moving, and a bit of it is dreck, but, quite frankly, none of it is theater.”But to others, streaming is a gift — even preferable to live performance. Before the pandemic, Rena Tobey, a 62-year-old freelance educator in New York, subscribed to multiple local theaters; now, citing comfort, sightlines and sound quality, “I will be thrilled to give them all up to watch from home.”Even when theaters resume live productions for live audiences, many are planning to put money behind streaming as part of their offerings. Ma-Yi Theater Company and Dixon Place, both in New York, have invested in studio-quality equipment, hoping for rental income as well as to innovate in their own work.From left, Carly Sakolove, Amy Hillner Larson and Michael West in “NEWSical the Musical,” the first show produced and streamed by the Lied Center for Performing Arts.Credit…via Lied Center for Performing ArtsThat future has already arrived at the Lied Center for Performing Arts in Lincoln, Neb., where socially distanced performances returned in July. The center bought a five-camera system to broadcast work from its theater and has been using it since September. Its spring 2021 season — yes, it has a spring season — will feature Kelli O’Hara, the Silkroad Ensemble and mandolinist Chris Thile, all viewable either in person or online.And the Oregon Shakespeare Festival recently announced a 2021 season that promises both live and virtual productions, including a “Cymbeline” released in episodes over two years. Nataki Garrett, the festival’s artistic director, said the pandemic had expedited her efforts to reach new audiences.“We are providing a door,” she said, “for anybody to enter.”AdvertisementContinue reading the main story More