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      Ruston Kelly Survived Addiction and Heartbreak. It’s in His ‘Dirt Emo.’

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      The singer-songwriter has been making his way in Nashville and reckoning with his past. On his third album, “The Weakness,” he leans into his love of Americana and pop-punk, and rebuilds.PORTLAND, Tenn. — When the singer-songwriter Ruston Kelly’s marriage to Kacey Musgraves ended, he sought solace in old houses.First, at the invitation of his friend John Carter Cash — Johnny and June’s son — he retreated to the bungalow in the mountains of Virginia that had belonged to Maybelle Carter, the family’s matriarch. “I just wept on Mother Maybelle’s kitchen floor for three days,” Kelly said.Then he bought and set about restoring a 120-year-old home, first owned by the mayor of this Tennessee farming community 40 miles north of Nashville, where he knew no one.“This house saved me,” Kelly said on a recent gray afternoon, as he sat in a guitar-lined songwriting studio that would normally be the living room. It’s where he wrote most of “The Weakness,” his third and most assured and expansive studio album.It wasn’t intentional, but it was “poetic,” he added, “rebuilding a house, and also restructuring my identity as a person and artist at the same time.”“The Weakness,” out Friday, charts the fragile stability that Kelly, 34, has carved for himself, after an unusual path to music that included training to be a competitive figure skater and a decade of drug addiction. He briefly relapsed midway into his three-year marriage to Musgraves, the pop country star. (He was already sober when they divorced in 2020.) The album’s dozen songs, propelled by his Americana and pop-punk tastes, thread the tension between downbeat and shimmery; he calls his style “dirt emo.” Its title track features reverb-heavy vocals and a slow build to guitar peels, finding power in fallibility.“I wanted this record to sound like you’re in this field,” he said, “when the air blows hot. It might be twilight. And it’s about to really storm.”He shot the video for “Mending Song” at his home, wearing paint-splattered overalls among his power tools. It’s an achingly personal and finespun track plucked out on baritone ukulele. “I will forgive what I’ve done out of despair,” he sings. “I’m trying to find the happiness and healing, in the things that still need some repair.”The multi-instrumentalist Nate Mercereau (Lizzo, Leon Bridges, the Weeknd), who helped produce the album, said Kelly’s journal-entry style of songwriting often led to catharsis. “You’re putting these details of your life into something that is going to create what your next life is going to be — the future, after the record,” he said. That’s true for any artist, “but Ruston really puts it on display.”Kelly and Mercereau recorded in Mercereau’s Los Angeles studio, lit by 40 electronic candles, just the two of them on nearly every note. Kelly abandoned both his usual collaborators and some of the instrumentation, like the pedal steel guitar (played by his father) that had featured on his previous work, and turned up influences like the National, Sufjan Stevens, and Justin Vernon of Bon Iver. “I had to take a couple risks on this record,” he said.“The Weakness,” Kelly’s third album, charts the fragile stability he’s carved for himself, after an unusual path to music that included training to be a competitive figure skater and a decade of drug addiction.Avery Norman for The New York TimesThough some of the songs deal directly with his marriage unraveling, and some have oblique references that fans may read into, it is not a divorce record, according to Mark Williams from Rounder Records, who worked on it — the first time Kelly engaged with an A&R rep. “We talked about it more as a transformative record, one of transition,” Williams said.In Kelly’s wood-paneled home studio, surrounded by talismanic images of crows, angels, a taxidermy bird and stacks of composition notebooks, his ambition, and self-help plan, was on full display. White boards listed his daily goals: vocal exercises; workouts with cardio; 10,000 steps; follow a meal plan; four bottles of water; whiten teeth; free write three pages a day. “I want to give myself the best opportunity to win,” he said, unguarded and resting a leg on his tattered wooden desk.Williams, who is now the president of Rounder, said that the songwriter “was very different than I’d thought he’d be,” given that his first two albums focus, often intimately, on his addiction and sobriety. “He was very personable and funny, and had a sort of sense of joy and optimism about him that I didn’t get from the music. And I was really fascinated by that,” Williams said. He encouraged Kelly to put that into his sound “so the art could reflect on the life, and vice versa.” (One stoner track, “Michael Keaton,” hinges on a joke about the 1996 comedy “Multiplicity.”)Kelly was born in South Carolina, the youngest of three siblings, but grew up all over; his father, Tim, was a high-flying executive at a paper company. Their household was always musical: Tim played the steel guitar expertly — not country-twangy but “highly emotional, washy, heavy reverb,” Kelly said — and harmonized with Kelly’s mother, Sherre. “They would sing Jackson Browne songs and Linda Ronstadt; Bonnie Raitt; older folk songs. It was wonderful.” By junior high, Kelly was plotting his own albums.When Kelly was 8 or 9, he also started figure skating, following his sister, Abigail, to a rink. Soon he was competing and winning awards, and as a young teen, he went alone to live with married coaches in Michigan, his eye on the Olympics. But they didn’t take care of him, he said, and the coaching program ended in a sex scandal with another young skater. As Kelly’s life there was imploding, he hid out in his room, and wrote a song.“It was the first time that I was using creative expression as a tool to feel better — to make sense of a situation,” he said. “I felt like I unlocked something, like I had this safe space in this house. I was invincible. Music became like a tangible weapon.”It helped him through what he described as the lifelong emotional fissure that led to an addiction in his 20s to amphetamines and cocaine. “There was a crack somewhere that just never quite could close,” he said.Three months after an overdose, following a performance at the storied Nashville songwriter venue Bluebird Cafe, he met Musgraves.“I fell so in love,” he said, “in such a cleareyed way. And that was sustenance for me.”Their union seemed like a honeyed country music matchup: They duetted on a June and Johnny Cash tribute, and Musgraves wrote the floaty love song “Butterflies” for her breakthrough Grammy-winning album “Golden Hour.”Kelly went cold-turkey from pills at the beginning, and was fully sober later. For a time, the relationship filled all his needs — “which is really beautiful, but it’s not sustainable,” he said.Kelly has been carefully preparing for the release of his new album: “I want to give myself the best opportunity to win.”Avery Norman for The New York TimesMusgraves released her own divorce album, “Star-Crossed,” in 2021, which included sentiments that she said she hadn’t shared with him. (He didn’t fare so well in some accountings.) Apart from a track or two, Kelly said he hadn’t listened to it. “I don’t know her intention,” he said. “I know her heart, and it’s a wonderful one.”In 2021, he produced the debut album by his father, now 66, who won a major songwriting competition as a young man but had abandoned music for a more stable career. The younger Kelly called in friends like the hit songwriter Hillary Lindsey, one of his dad’s favorites, to guest on it. In the studio the day Lindsey was recording, there was more elation etched on his father’s face than he’d ever seen, Kelly recalled. “I can win every Grammy in the world, and it won’t compare to the sense of accomplishment that I felt for him.” Both his father and his sister, Abigail, who sings with Dashboard Confessional, perform with him on tour.Kelly credits his family and support network — including his girlfriend, Tori Barnes, a model — with reorienting him toward joy and experimentation.At Mercereau’s suggestion, the track “Better Now,” a circumspect meditation on hope late in the album, ends with audio of Kelly walking around Maybelle Carter’s mountain bungalow. He first visited pre-divorce, when John Carter Cash told him, “There’s a lot of secrets in that house, and I really think you should go and find them.” He opened drawers and rifled through books, discovering Johnny Cash’s handwritten notes to his family and to country luminaries like Kris Kristofferson. It was a lineage — and an industry — that Kelly hadn’t felt quite ready to step up to before.His foundation is as firm as it’s ever been: “I feel very ready now.” More

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      Morgan Wallen Makes It Four Weeks at No. 1 With ‘One Thing at a Time’

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      The country superstar’s latest album easily held off new releases by Lana Del Rey and Jimin of the K-pop group BTS.Another week, another No. 1 for Morgan Wallen, the mullet-maned country superstar whose latest album, “One Thing at a Time,” notches a fourth time at the top despite competition from new releases by Lana Del Rey and Jimin of the K-pop giants BTS.In its latest week out, “One Thing at a Time” had the equivalent of 197,000 sales in the United States, including 236 million streams and 17,000 copies sold as a complete package, according to the tracking service Luminate. Since its release a month ago, the 36-song album has been streamed about 1.3 billion times in the United States.New releases take up the next three spots on the chart, though none was popular enough to present much of a challenge to Wallen.“Face,” a six-track, 20-minute release by Jimin, opens at No. 2 with the equivalent of 164,000 sales, including 124,000 copies sold as a complete unit — it came out in a variety of collectible CD packages, which included one bonus song — and just shy of 20 million streams. Jimin is the third of BTS’s seven members — after RM and J-Hope — to put out a solo album since BTS announced a pause in full-group activities last year.Jimin’s song “Like Crazy” tops the latest Hot 100 singles chart, replacing Miley Cyrus’s “Flowers.” Its success was largely driven by sales, with five versions of Jimin’s single selling 254,000 copies as downloads and CD singles. (Billboard determines chart positions on the Hot 100 by looking at streams, sales and radio airplay.)Del Rey’s “Did You Know That There’s a Tunnel Under Ocean Blvd” starts at No. 3 on the album chart with the equivalent of 115,000 units, including 36 million streams and 58,500 copies sold as vinyl LPs. Another young country hitmaker, Luke Combs, opens at No. 4 with “Gettin’ Old,” which had the equivalent of 101,000 sales, including 85 million streams.SZA’s “SOS” falls two spots to No. 5 in its 16th week out, and “So Much (for) Stardust,” the eighth studio album by the rock band Fall Out Boy, opens at No. 6. More

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      Morgan Wallen’s ‘One Thing at a Time’ Is No. 1 for a Third Week

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      The country star’s hit-stuffed streaming blockbuster is just shy of one million equivalent sales. U2 opens at No. 5 with an album of acoustic rerecordings.Morgan Wallen is not budging from No. 1 on the Billboard album chart, with the country star’s latest hit-stuffed double album holding the top spot for a third week in a row.Wallen’s 36-track “One Thing at a Time” racked up the equivalent of another 209,500 sales in the United States, according to the tracking service Luminate, bringing its three-week total to just shy of one million. In its most recent week, it had 256 million streams and sold 12,500 copies as a complete package.Two years ago, Wallen’s last release, “Dangerous: The Double Album,” spent its first 10 weeks at No. 1, even amid a media controversy and temporary radio ban after Wallen was caught on video using a racial slur. Can “One Thing at a Time” match the success of its predecessor? That album’s success, by the way, is ongoing; this week “Dangerous” holds at No. 7, logging its 112th week in the Top 10.Also this week, SZA’s “SOS” climbs two spots to No. 2, and Taylor Swift’s “Midnights” rises three to No. 3; both are former No. 1s that got boosts from their creators being on tour. Miley Cyrus’s “Endless Summer Vacation” is No. 4.U2, the veteran Irish rock band, is No. 5 with “Songs of Surrender,” a retrospective project of mostly acoustic rerecordings of some of the group’s signature songs. It arrived with the promotion of a Disney+ documentary and the recent announcement of a concert residency this fall at a high-tech new venue in Las Vegas, the MSG Sphere.The most complete form of “Songs of Surrender” — standard on streaming services, and a “super deluxe” four-LP doorstopper — includes 40 songs over nearly three hours. The album opens with the equivalent of 46,500 sales, mostly from copies sold as a complete package. More

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      Kelsea Ballerini Is Ready for Lift Off

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      The country singer and songwriter has long tested Nashville’s boundaries while revealing herself to her listeners. Touring behind a recent album and a surprise EP, she’s finding new heights.Ever since Kelsea Ballerini saw Shania Twain soar into a theater on a flying motorcycle wearing a catsuit and closer-to-God hair, the rising country star has known she wanted to be a boundary-breaking daredevil. But, like Kelly Clarkson, she also wanted to be a bare-it-all open book — hitting the big notes and still cracking self-effacing jokes onstage in jeans and a T-shirt.On Ballerini’s latest tour, she’s got the glittery jumpsuit and the denim, the vulnerability — and the push she needed to lift off.Ballerini’s set includes upbeat, pop-inflected songs from her fourth album, “Subject to Change” from 2022, and adroitly crafted hits from her early days, like “Peter Pan” and “Love Me Like You Mean It,” that put her on the map in Nashville as a sassy young talent. But new heartbreak anthems from “Rolling Up the Welcome Mat,” a spare, emotional EP she dropped in February, after she went through a high-profile divorce from the Australian country singer Morgan Evans, supercharged the show. Fans full-throatedly sang along, having memorized lyrics that were only out in the world for a few weeks, exhaling the release along with her. Ballerini gladly shared the mic.“It’s not about me singing the song,” she said in an interview after the tour’s recent opening date. “It’s about us singing the song.”Over the past few months, Ballerini, 29, has entered new territory, including a potent performance on “Saturday Night Live,” her debut there. The EP has intensified interest in her personal life, as she was photographed with a new beau (the actor Chase Stokes) and joined the popular podcast “Call Her Daddy” to describe, in full girl talk detail, the unraveling of her relationship with Evans, whom she married when she was 24 and he was 32. It wasn’t easy to publicly air all this, Ballerini said, but “I don’t want to lose the openness that I’ve always tried to have.”Where once the country ideal — at least musically — was to “Stand By Your Man,” as Tammy Wynette famously put it, lately younger artists have been charting their wifely disappointments: Kacey Musgraves and Carly Pearce chronicled their respective relationships’ demises, too. Operating in the wake of songwriter-performers like Musgraves and Maren Morris, who upended Nashville’s traditional male tilt and pop suspicions, Ballerini is not coy about her career goals.“I want to play arenas,” she said — which she is, on an upcoming tour with Kenny Chesney. But, she continued, “I want to be the main draw. I want the pyrotechnics. I want to cross over, dare I say.”It was a day off, between “S.N.L.” and her tour, and Ballerini was cross-legged and barefoot on a chair in a Manhattan hotel room, her shearling-lined sandals tucked below. In forest colors and fuzzy corduroy sweatpants, she was cozy personified — a star that seemed soft to the touch. She’s a hugger, and an over-sharer. When I complimented the mane of blond hair beneath her pizza shop baseball hat, she explained that it was extensions.“I lost so much hair last year — just stress,” she said. “It’s growing back, in, like, little sprouts. It’s a whole thing.”Then she laughed. “I could’ve just said ‘thank you.’”Ballerini grew up in Knoxville, Tenn., the only child in a fairly religious household; she occasionally led the singing at worship service. Her rhythmic sensibility revealed itself early: Her mother has told her, she said, smiling, that even as a baby, she bounced along to music so intently that she would scoot her high chair clear across the room. At home, the stereo was tuned to Top 40 (thanks to her mother), and classic crooners (for her father).“Any time I smell Bolognese, I hear Tony Bennett,” Ballerini said, “because my dad would be cooking some beautiful Italian meal and blaring that all through the house.”Her parents split when she was 12 — she used to bad mouth their divorce, she said, but now that she’s gone through one herself, “I have a lot more grace for them” — and she found a refuge in songwriting. “It’s the truest love in my life,” she said.It helped her get through another trauma, when she witnessed the death of a classmate in a school shooting in 2008. By then, she had started voice lessons and picked up the guitar. She performed her first original song onstage at a recital in high school; she and her mother moved to Nashville when she was 15. “I just had this, like, stupid little knowingness,” she said, that she would find her way in.She filled her days studying tour documentaries and credits on CMT music videos, searching for names online to learn “who worked where, and what was a Sony, and who was a Hillary Lindsey,” the chart-topping songwriter. By 19, she was signed as a songwriter herself, to the independent label Black River Entertainment, where she remains. Within four years, she was a Grammy nominee.But being an artist with pop ambitions on an indie label has had its challenges, she admitted, and there was a learning curve to being a female artist in a field that’s often hostile to them. She was 21, with her first Top 5 single, just after “Tomato-gate” happened — the brouhaha over a radio consultant calling women merely the garnish on the scene — and she suddenly realized how many yearslong gaps there were between female stars. “I was naïve and unaware,” she said, “part of a conversation that I wasn’t even ready for.” For her last two albums, she has chosen more female collaborators. “It really freed up this new creative space for me,” she said.She makes a point to have at least one solo-written song on each project — for herself, and for the industry. “I have this insecurity that because I’m blond and I’m glittery and I like production, that people don’t take me seriously as a songwriter,” she said. With the solo song, “The underlying tone is, ‘Hey, I did this by myself. I didn’t have a man in the room.’”“I want to play arenas,” Ballerini said. “I want to be the main draw. I want the pyrotechnics. I want to cross over, dare I say.”Sabrina Santiago for The New York TimesBallerini drafted “Rolling Up the Welcome Mat” mostly solo late last year, and finished and recorded it quickly, with just one collaborator. It came after Evans unexpectedly put out a single before their divorce was finalized last fall, claiming to be surprised at the breakup (his video is heavy on adoring female fans). Was her album a response to his track?“Yes and no,” she said. “I don’t know if I would have written a song like ‘Blindsided’” — which checks off their troubles and uses the chorus, “Were you blindsided / or were you just blind?” as a retort — “had I not been responding to something that was already out there.”Writing was a salve for her, she said, but she wasn’t expecting the music, with glimmers of the hip-hop syncopation that have been her hallmark, to connect so deeply.Alysa Vanderheym, a songwriter and producer whose credits include Little Big Town and Blake Shelton, worked with Ballerini on the surprise release. “She knew exactly what she wanted to say — she had her titles, her concepts,” she said in a phone interview. “It’s so unfiltered — she just went there, she didn’t even second guess it — which is so inspiring to me.”Ballerini was grateful, she said, that her label has never tamped down her ideas. In December, she called Patrick Tracy, the creative director she worked with on “Subject to Change,” and told him that, surprise, she was about to release a new EP, and that she wanted him to direct a short film to accompany it.Their timeline was brief, but Ballerini’s vision was so clear, down to a shot where a stack of dirty dishes collapses, that she was credited as a co-director. “The story line from the very beginning was hers and hers alone,” Tracy said.“The way she rallies her team around her ambition,” he added, “to me it’s sort of unmatched — it always feels collaborative.”For the EP, Ballerini said, she abandoned “the commercial country artist” part of her brain, the awareness of how things would fit into radio or playlists. The last track, “Leave Me Again,” is just her voice and acoustic guitar, plaintive and hopeful.“I feel really seen, and understood, as an artist right now,” she said.And she’s getting a taste of what she dreamed of. “I have a little baby hydraulic lift on this tour,” she said. “I think it brings me 10 feet in the air. And all of a sudden, my legs are, like, Bambi. I’m terrified. But I like it.” More

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      Morgan Wallen Holds at No. 1 With Strong Streaming Numbers

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      “One Thing at a Time” had the second-biggest streaming total for a country album, after its debut last week. The nine-woman K-pop group Twice opens at No. 2.After a big opening last week, the country star Morgan Wallen easily takes No. 1 again with his latest album, “One Thing at a Time,” holding off new releases from Miley Cyrus and the K-pop group Twice.The 36-track “One Thing at a Time” tops the Billboard 200 chart with the equivalent of 259,000 sales in the United States, including 308 million streams and 21,000 copies sold as a complete package, according to the tracking service Luminate.Its total is down 48 percent from last week, when it started with 501,000. But “One Thing at a Time” still had the second-best streaming week ever for a country album, topping even the debut of Wallen’s last blockbuster album, “Dangerous: The Double Album,” more than two years ago. (“Dangerous” remains a hit, landing at No. 7 this week.)Twice, which comprises nine women, opens at No. 2 — a new peak for the group — with “Ready to Be,” a seven-track EP. It had the equivalent of 153,000 sales, mostly from copies sold as a complete package, of which there were a variety of collectible offerings on physical media, including 11 CD versions and two vinyl LPs. Of the 145,500 copies of “Ready to Be” sold as complete units, 86 percent were on CD, according to Billboard. Songs from “Ready to Be” were also streamed 10 million times.Cyrus’s latest, “Endless Summer Vacation,” starts at No. 3 with 119,000 equivalent units, including 55,000 sales in album form and 81 million streams. SZA’s “SOS” falls two spots to No. 4 and Karol G’s “Mañana Sera Bonito” is No. 5. More

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      An Oklahoma Town’s Rescue Plan Has a Big Name: Reba McEntire

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      The country-music star is trying to revive her childhood home in Oklahoma with a restaurant, concert stage and lots of Reba memorabilia.ATOKA, Okla. — Year after year, eight million vehicles drove through this sleepy town just off U.S. Highway 75, which stretches from Texas to Canada. Almost none of them stopped.Atoka had fallen on hard times: Residents had moved away, and downtown buildings were decaying. Carol Ervin, its economic development director, began to plot how the city might lure even a small fraction of those drive-by travelers to visit.In the past two months, half a million guests have come to this southeastern Oklahoma community of 3,000. The reason can be summed up in four letters: Reba.Reba McEntire, the country-music star, grew up in Atoka County, and in January, she made good on a pivotal investment here. In a once-dilapidated former Masonic temple, she opened a restaurant, Reba’s Place — a 50-50 partnership with the Choctaw Nation, whose reservation includes Atoka. Upstairs is a gift shop selling Reba shot glasses and her clothing line for Dillard’s. Front and center is a concert stage, where Ms. McEntire headlined the grand opening with a performance of her greatest hits.In coming years, if all goes according to plan, Atoka will get an airport, a small water park, an amphitheater and boutique hotels. Several manufacturing and green energy companies are already setting up headquarters here.No one was more skeptical than Ms. McEntire when Ms. Ervin and her team broached the idea of a restaurant as a means of reigniting the local economy.“I thought it was a pipe dream,” the singer said over the phone from her home in Nashville as she prepared to kick off her 2023 nationwide tour. Yet “you have got to dream big to make it big.”Ms. McEntire signed on to the project because she thought it would help spur Atoka’s struggling economy.Choctaw NationCall it a convenient convergence: a music superstar, a well-resourced tribal nation, a heavily trafficked highway and an ambitious local government. “I put my money in on them,” Ms. McEntire said, “and they made things happen that I never thought could have happened.”The project is not so far-fetched in Oklahoma, which has a number of other celebrity-fronted businesses. In Pawhuska, where the Osage Nation is headquartered, the Pioneer Woman Mercantile, a restaurant opened seven years ago by the Food Network star Ree Drummond, draws about 6,000 guests a day. The country singers Blake Shelton and Toby Keith own bars within a two-hour drive of Atoka.But Ms. McEntire, 67, is arguably a bigger attraction than the others, with a 47-year career and 24 No. 1 hits on the Billboard Hot Country Songs chart. She has starred in films, Broadway musicals and several TV series, including her own hit sitcom, “Reba.”On a Saturday afternoon this month, that star power was on display in downtown Atoka. Crowds of McEntire fans — many of them dressed in glittery tops and tasseled jackets to mimic her signature style — lined up outside a stolid three-story brick building whose only trace of glitz was a tall red electric sign reading “Reba’s Place.” The wait time for a table was four hours.Inside was a shrine to the singer. Under a soaring ceiling, diners packed into booths made from old church pews and gazed at posters showcasing Ms. McEntire’s albums, movies and shows, which have traded on her friendly, just-plain-folks image.Dresses from Ms. McEntire’s most famous performances are on display in the restaurant.Zerb Mellish for The New York TimesOn the third floor, guests can shop for all manner of Reba T-shirts.Zerb Mellish for The New York TimesMemorabilia from Ms. McEntire’s concerts, movies and television shows cover the restaurant’s walls.Zerb Mellish for The New York Times“Reba is about faith, she is about family, she is about culture,” said Gary Batton, the chief of the Choctaw Nation, the third-largest tribe in the United States. He knew Ms. McEntire from her performances in Choctaw casinos, and jumped at the chance to partner with her again.Diners lucky enough to snag a table dug into slabs of chicken-fried steak slathered in a pleasantly sweet gravy, and pinto beans served with a towering wedge of cornbread — Southern foods that reflect Ms. McEntire’s life and career. They ogled the bedazzled red dress the singer wore on her 1995 tour, one of several outfits on display. Onstage, a local musician, Wyatt Justice, crooned country songs next to a wall-size American flag.“I saw the big sign and then kind of slowed down,” said Donita Clay, who had driven about 90 miles from Broken Bow, Okla. “I am a Reba fan. Who isn’t?”Down the street, Boggy Bottom Antiques & Collectibles was filled with customers browsing “Dolly/Reba 2024” T-shirts while they waited for a table. Tracy Jones, a co-owner, said sales had at least doubled in the last two months. At the Vault, a wine bar across the street from Reba’s Place, Saturday sales had quadrupled, said the owner, Janny Copeland.“We are getting a Starbucks,” she said. “I don’t care what anybody says, we wouldn’t get a Starbucks here if Reba’s wasn’t coming here.”Atoka wasn’t always a small town. In the 20th century, it was home to a booming coal-mining industry and a stop along the Missouri, Kansas and Texas Railway. In the 1970s, the furniture retailer Ethan Allen and the Wrangler jeans company opened factories in Atoka, but closed them in 2006. The city lost almost 600 jobs. Last October, according to census data, nearly one in five Atoka County residents lived in poverty.“A city is a living, breathing entity,” Ms. Ervin said. “It is either growing or it is dying. And we were dying.”She said she tried to persuade companies to set up shop in town, but they told her, “We need a place where our people will want to live, and that is not Atoka, Oklahoma.”A downtown street is named for Ms. McEntire, who grew up in Atoka County.Zerb Mellish for The New York TimesSince opening in January, Reba’s Place has attracted 500,000 visitors.Zerb Mellish for The New York TimesCarol Ervin, Atoka’s economic development director, saw Reba’s Place as the first step in an ambitious plan to redevelop the city. Zerb Mellish for The New York TimesAbout five years ago, Ms. Ervin and other city officials, including Mayor Brian Cathey, began working on a plan to revive downtown. Then the pandemic hit. Ms. McEntire moved home to take care of her mother, who was dying of cancer, and spent several months here in quarantine.The singer had a history of helping out locally. Starting in 1987, she staged several concerts in nearby Denison, Texas, to raise money for the Texoma Medical Center, whose rehabilitation clinic is known as Reba Rehab. Now she was looking for “a legacy project,” Ms. Ervin said.Presented with the proposal for Reba’s Place, Ms. McEntire agreed to put up half the money, and the Choctaw Nation provided the remainder. The total investment was “several million,” said Kurtess Mortensen, the restaurant’s chef and the Nation’s executive director of retail, brand and merchandising. Any profits will be split between the Nation and Ms. McEntire, but Mr. Mortensen said, “This is not going to be a big moneymaker.”Ms. Entire concurred. “I know it is a very tough industry.,” she said. “There is more to life than money.”The Choctaw Nation draws most of its revenue from its 22 casinos throughout Oklahoma, and plans to spend the earnings from Reba’s Place on health, education and housing initiatives for the reservation. In Atoka, the Nation has already established housing, a health clinic, a community center and opened franchises of chain restaurants, like Chili’s.At Reba’s Place, about half of the 134 employees are members of a federally recognized tribe. The restaurant also serves beef raised and slaughtered on the Choctaw Nation, and its gift shop will soon sell items made by tribal members. Mr. Batton, the chief, said he hopes to open more locations of Reba’s Place in other parts of the reservation.Gary Batton, the chief of the Choctaw Nation, said Reba’s Place is bringing jobs and revenue to the reservation, which includes Atoka.Choctaw NationThe city has also invested in the project. The Atoka City Industrial Development Authority bought the building for $200,000 in 2020, then turned it over to the restaurant in return for an equal value in payments and services. Reba’s Place also receives rebates on a portion of city sales tax. (Ms. McEntire provided the restaurant with her money, name and memorabilia, but is not involved in daily operations.)Mr. Mortensen, the chef of Reba’s Place, is no stranger to bringing a big-time restaurant to a small town. He ran the Pioneer Woman Mercantile for five years.With the Mercantile, he said, “we were creating Disneyland, Main Street U.S.A.” But many Pawhuskans were unhappy with the sudden surge in traffic. In Atoka, Mr. Mortensen has held several community meetings to allow residents to voice concerns.“I have been yelled at and thanked and everything in between,” he said.One of the restaurant’s signature dishes is chicken-fried steak, a favorite of Ms. McEntire.Zerb Mellish for The New York TimesThe charcuterie comes with country ham and boiled peanut hummus, and is served on a board shaped like Oklahoma.Zerb Mellish for The New York TimesThe cooks at Reba’s Place make well above the federal tipped minimum wage of $2.13.Zerb Mellish for The New York TimesMany people worried that there wouldn’t be enough parking. But others were excited by the prospect of jobs that paid more than the state and federal tipped minimum wage of $2.13 an hour. At Reba’s Place, servers start at $8 an hour, cooks start at $14 and every full-time employee is eligible for health benefits.Before she was hired as a server at Reba’s Place, Christy Pittman ran a spa that she had to shut down when the pandemic started.“I went to college, I had the degrees, I had everything I needed,” she said. But in Atoka, “there just wasn’t enough quality jobs.” She now makes enough to get her nails done.Wyatt Delay, who works in the gift shop, said he was amazed by how many people had traveled from outside the state to visit. “We have had somebody from the Virgin Islands, New York, Michigan, Oregon, Washington State.”Holly Gleason, a music critic in Nashville, said she wasn’t surprised, as Ms. McEntire has one of the widest audiences of any country star. “Everybody agrees on Reba: Black, white, Native American, Asian, L.G.B.T.Q., Bible-thumping Christians,” she said.And while other country musicians have collaborated with national corporations to open their establishments, Ms. McEntire chose a local partner in the Choctaw Nation. “She is really making it a tried-and-true, this-is-who-we-are experience,” Ms. Gleason said.Still, several locals said they can’t afford to eat at Reba’s Place. “Unless there were more cheaper prices for us common folk, I won’t be going over there,” said Ruby Bolding, a retired artist. She was eating dinner at Cazadorez, a Mexican restaurant where steak fajitas cost $12.99. At Reba’s Place, the chicken-fried steak is $27.“But that doesn’t mean I am not glad it is here,” she added, “because it does bring in a lot of people. I love Reba, and I so relate to her.”The illuminated sign for Reba’s Place is visible from U.S. Highway 75. Zerb Mellish for The New York TimesMax Lane, a retired teacher who was attending service at Cornerstone Church — where Ms. McEntire’s brother-in-law Mark Eaton is the pastor — said a “fancy” spot like Reba’s Place didn’t attract him. “I would rather go to the Dairy Queen.”Ms. McEntire defended the restaurant’s prices. “It is not quick, out of a bag, throw it in a microwave — it is quality, handmade food,” she said.Plenty of others agree. In February, Reba’s Place made about $130,000 a week in revenue, and since the restaurant started taking reservations in early March, “people have been calling pretty constantly,” Mr. Mortensen said. This month, a speakeasy will open on the third floor.Could Reba’s Place grow to become the next Dollywood, Dolly Parton’s Tennessee amusement park? “I don’t know if I could ever touch that,” Ms. McEntire said.Ms. Ervin, who helped hatch the project, is more optimistic. “I think Reba’s could be bigger than Pawhuska or Tishimingo,” she said, referring to Ms. Drummond’s and Mr. Shelton’s businesses. With the highway running through it, Atoka already has more drive-by traffic than those towns.And most important, she said, it has Reba.Follow New York Times Cooking on Instagram, Facebook, YouTube, TikTok and Pinterest. Get regular updates from New York Times Cooking, with recipe suggestions, cooking tips and shopping advice. More

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      Taylor Swift’s ‘Lover’ Outtake, and 8 More New Songs

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      Hear songs from Alison Goldfrapp, 100 gecs, Luke Combs and others.Every Friday, pop critics for The New York Times weigh in on the week’s most notable new songs and videos. Just want the music? Listen to the Playlist on Spotify here (or find our profile: nytimes). Like what you hear? Let us know at theplaylist@nytimes.com and sign up for our Louder newsletter, a once-a-week blast of our pop music coverage.Starting next week, Lindsay Zoladz will be writing a new newsletter devoted to music discovery. Sign up below!Taylor Swift, ‘All of the Girls You Loved Before’Here’s Taylor Swift at her most forgiving. Of course her guy has a past, and so does she, but she’s willing to consider that a learning experience. “Every woman you know brought you here,” she reasons. “All the Girls You Loved Before” — no relation to a similarly titled Willie Nelson-Julio Iglesias hit — have just “made you the one I’ve fallen for.” The previously unreleased track from her “Lover” era is one of four songs, the rest re-recordings, Swift put out on Friday ahead of the start of her Eras Tour. Its easy-rolling beat and doo-wop chord progression underline the eternal cycle of falling in and out of love before finding The One. JON PARELESFeist, ‘Borrowed Trouble’Leslie Feist makes boisterous, joyful noise on “Borrow Trouble,” the latest single from her upcoming album, “Multitudes.” Atop a bed of echoing, droning strings that recall, unexpectedly, the John Cale era of the Velvet Underground, the Canadian singer-songwriter bemoans the entrenched anxiety that follows from day to day: “Even before your eyes are open,” she sings, “the plot has thickened ’round your fear.” In the song’s final minute she finds potent catharsis, flinging her cares to the wind as she lets loose some primal screams: “Trouble!” LINDSAY ZOLADZAlison Goldfrapp, ‘So Hard So Hot’On May 12, Alison Goldfrapp — the longtime voice of the beloved electro-pop duo Goldfrapp — will release her first solo album, “The Love Invention.” Its debut single, “So Hard So Hot,” is a blissed-out dance floor reverie, as shimmery synths and Goldfrapp’s breathy vocals drift over a thumping beat. “Don’t know why, don’t know why, don’t know why we love this way,” she sings, before deciding the best course is not to ask too many questions but simply lose herself in the rapture of the groove. ZOLADZTiwa Savage, Ayra Starr and Young Jonn, ‘Stamina’Here’s a friendly challenge to men: “You gonna need more stamina,” the Nigerian songwriters Tiwa Savage and Ayra Starr declare. In the programmed, crisply percussive track, shared with the male voice of Young Jonn, they sing about ecstasy enabled by permission: deeply carnal but ethical. PARELES100 gecs, ‘Dumbest Girl Alive’“10,000 gecs,” the long-awaited major-label debut from the hyperpop hellions 100 gecs, opens with a pretty hilarious sonic joke: a sample of the nostalgic and evocative THX Deep Note, as if to say, 100 gecs: Now in Glistening Hi-Fi. Even with a bigger budget, though, a scrappy, anarchic spirit and the duo’s unpredictable sense of humor course throughout the exhilarating album, which features a dark, snaking ditty sung from the perspective of a serial killer and a song that sounds like Less Than Jake covering Crazy Frog. The crunching, Godzilla-sized riffs and absurdist one-liners (“put emojis on my grave”) of the first track, “Dumbest Girl Alive,” set the scene for the album’s loving embrace of alternative rock while slyly shooting a confetti cannon at the haters: “I’m smarter than I look,” Laura Les sings, in a cadence that’s almost cartoonishly melodic. “I’m the dumbest girl alive.” ZOLADZMatthew Herbert featuring Theon Cross, ‘The Horse Has a Voice’The composer and producer Matthew Herbert often constructs his music around a set of found sounds — industrial, animal, human, urban. His album due in May, “The Horse,” uses instruments made from a horse’s skeleton and hair, along with the London Contemporary Orchestra, jazz musicians and sampled horse sounds. “The Horse Has a Voice” features Herbert playing a flute made from a thigh bone, the orchestra and the tuba player Theon Cross. It’s a fast (around 151 beats per minute), steady-thumping stomp, with handclaps, a huffing thighbone-flute riff, gusts and flurries from the orchestra and leaping, scurrying tuba improvisations — frantic and relentless, high-tech and primitive. PARELESPieta Brown and JT Bates, ‘Thing or 2’“Thing or 2” drifts in and out of formlessness. Pieta Brown — the daughter of the longtime Iowan folk songwriter Greg Brown — sings about love and trust over the producer JT Bates’s edgeless electronic chords and sputtering 6/4 beats. “In my heart you sing clear and bright/It makes me feel like things will be all right,” she intones, convincing both herself and anyone listening. PARELESLuke Combs, ‘5 Leaf Clover’The country star Luke Combs perfects the humblebrag in “5 Leaf Clover.” It’s a sturdy waltz that exults in a good life: hometown, partner, friends, a truck in the driveway, healthy parents and “a fridge full of cold beer,” not to mention a tail-wagging dog. The track is grounded in country, complete with fiddle fills, but it’s also pointed toward a wide pop audience. PARELESEsther Rose featuring Hurray for the Riff Raff, ‘Safe to Run’“How does it feel to blow a kiss to the wind?” the singer-songwriter Esther Rose wonders on “Safe to Run,” a poignant country-folk song with a wandering spirit. Alynda Segarra of Hurray for the Riff Raff harmonizes with Rose on the chorus, on which the pair dispense some bittersweet wisdom: “You know there’s no place safe to run/Angels surround everyone.” ZOLADZ More

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      The Return of Morgan Wallen (Who Never Went Away)

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      Subscribe to Popcast!Apple Podcasts | Spotify | Stitcher | Amazon MusicThe third album by the country music superstar Morgan Wallen, the 36-song “One Thing at a Time,” just debuted at the top of the Billboard album chart, with the equivalent of 501,000 units. It is the fifth biggest streaming debut, behind only releases by Taylor Swift and Drake. Its success is an extension of the dominance of his earlier work, especially the 2021 release “Dangerous: The Double Album,” which has been the emblematic and most popular country album of the 2020s.Wallen’s success still comes under the cloud of the 2021 incident in which he was caught on tape using a racial slur. Though he was briefly removed from country radio at the time, he has since been restored, and he remains a touring force.On this week’s Popcast, a conversation about the nature of Wallen’s fame and the scope of his punishment; the ways in which he — perhaps inadvertently — weaponizes culture war; and the outsized meaning behind his light experimentation with genre.Guest:Kelefa Sanneh, a staff writer at The New YorkerConnect With Popcast. Become a part of the Popcast community: Join the show’s Facebook group and Discord channel. We want to hear from you! Tune in, and tell us what you think at popcast@nytimes.com. Follow our host, Jon Caramanica, on Twitter: @joncaramanica. More