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    Lloyd Morrisett, a Founder of ‘Sesame Street,’ Dies at 93

    His observations about his 3-year-old daughter’s viewing habits led him to join Joan Ganz Cooney in creating a program that revolutionized children’s television.Lloyd Morrisett, a psychologist whose young daughter’s viewing habits inspired the creation of the revolutionary children’s educational television program “Sesame Street,” and whose fund-raising helped get it off the ground, died on Jan. 15 at his home in San Diego. He was 93.His daughter Julie Morrisett confirmed the death.Mr. Morrisett was a vice president of the nonprofit Carnegie Corporation in 1966 when he attended a dinner party in Manhattan hosted by his friends Joan Ganz Cooney and her husband, Tim. During the evening, Mr. Morrisett told the guests that his daughter Sarah was so mesmerized by TV that she would watch the test pattern on weekend mornings until cartoons began.Sarah had also memorized advertising jingles, which suggested to Mr. Morrisett that youngsters might more easily learn reading, writing and arithmetic if they were delivered in an entertaining way.“I said at one point in the conversation, ‘Joan, do you think television can be used to teach young children?’” he said in an interview on “BackStory,” a podcast about history, in 2019, “and her answer was, “I don’t know, but I’d like to talk about it.’”The idea was intriguing enough for Mr. Morrisett, along with Ms. Ganz Cooney, then a producer of public affairs television programming, and others to begin brainstorming about creating a program for preschoolers, particularly poor children who were likely to fall behind in the early grades, that would educate and amuse them.“‘What if?’ became their operative phrase,” Michael Davis wrote in “Street Gang: The Complete History of Sesame Street” (2008). “What if you could create content for television that was both entertaining and instructive? What if it went down more like ice cream than spinach?”At Mr. Morrisett’s request, and with money from the Carnegie Corporation, Ms. Ganz Cooney traveled the country interviewing educators, animators, puppeteers, psychologists, filmmakers and television producers to produce a study, “The Potential Uses of Television for Pre-School Education.” That study became the blueprint for “Sesame Street.”Mr. Morrisett focused on raising $8 million to start “Sesame Street,” with about half coming from the United States Office of Education and the rest in the form of grants from Carnegie, the Ford Foundation and the Corporation for Public Broadcasting.Mr. Morrisett had “magnificent political skills” that helped him raise money, Mr. Davis said in a phone interview. “He lived in that rarefied world and had connections. He was so believable and so clear and made so much damn sense.”In a statement, Ms. Ganz Cooney said, “Without Lloyd Morrisett, there is no ‘Sesame Street.’”The series made its debut on public television on Nov. 10, 1969, introducing children to a fantasy world where they could learn numbers and letters with help from a multiracial cast and a corps of Jim Henson’s Muppets that would include Big Bird, Oscar the Grouch, Bert and Ernie, Kermit the Frog, Cookie Monster and Elmo.Mr. Morrisett recalled that “Sesame Street” had a curriculum based on continuing research, designed to help children who watched the show succeed in school.“We were spending maybe a third of our budget on that research,” he told WBUR Radio in 2019, “and that was something that commercial television just couldn’t do.”Mr. Morrisett in 2009 with Joan Ganz Cooney at a benefit in New York for Sesame Workshop, the nonprofit company that produces “Sesame Street.”Bryan Bedder/Getty ImagesMr. Morrisett was born on Nov. 2, 1929, in Oklahoma City, and grew up in Yonkers, N.Y., and Los Angeles. His father, also named Lloyd, was an assistant schools superintendent in Yonkers, N.Y., and later a professor of education at the University of California, Los Angeles. His mother, Jessie (Watson) Morrisett, was a homemaker.After graduating with a bachelor’s degree in philosophy from Oberlin College in Ohio in 1951, Mr. Morrisett studied for two years at U.C.L.A, then earned a Ph.D. in experimental psychology from Yale in 1956. He taught at the University of California, Berkeley, but left after two years to work at the Social Science Research Council. He then joined the Carnegie Corporation as the executive assistant to its president, John Gardner. He later became a vice president.Mr. Morrisett never took an operational role at the Children’s Television Workshop, now Sesame Workshop, the nonprofit organization that produces “Sesame Street” and other programs, but he was an active chairman of its board until 2000. During that time he was instrumental in the creation and funding of “The Electric Company,” a series that taught language skills to children ages 6 to 10, which was broadcast in the 1970s and rebooted from 2009 to 2011.“He had this wonderful combination of being a child psychologist who was also a champion of media and technology and was research-based, which is the DNA of the company,” Sherrie Westin, the president of Sesame Workshop, said in a phone interview. She added, “He was a pioneer who believed that television could be an educational force.”When “Sesame Street” received a Kennedy Center Honor in 2019, a gaggle of Muppets onstage shouted “We love you” to Mr. Morrisett and Ms. Ganz Cooney, who were seated in the balcony.In addition to his daughters, Julie Morrisett and Sarah Morrisett Otley, Mr. Morrisett is survived by his wife, Mary (Pierre) Morrisett, and two grandchildren.Julie Morrisett said that, unlike her sister, she didn’t like television. “There’d be no ‘Sesame Street,’” she joked, “if I were the older daughter.”While chairman of Sesame Workshop, Mr. Morrisett was also president from 1969 to 1998 of the Markle Foundation and shifted its focus from medical research and education to supporting the study of mass communication and information technology.In an essay published in Markle’s annual report in 1981, Mr. Morrisett looked at the state of children’s television and advocated for a cable TV network devoted to younger viewers. (He did not mention Nickelodeon, which had started in 1979.)He argued that such a channel had to compete effectively for viewers’ attention, but that “the key for a new children’s television service will be to provide cultural and educational values widely believed necessary for leading a productive and satisfying life in our society.” More

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    First Asian American Muppet Arrives on ‘Sesame Street’

    Ji-Young, a guitar-playing Korean American character, will bring rock music and conversations about racism to the long-running children’s show starting on Thanksgiving Day.“Sesame Street” is welcoming its first Asian American muppet to the neighborhood. Ji-Young, a Korean American 7-year-old who loves playing her electric guitar and skateboarding, will make her debut next week.Ji-Young won’t just be sharing her love for rock music and tteokbokki, or Korean rice cakes, on the show. She will also play a role in countering anti-Asian bias and harassment at a time of heightened awareness around the issue.Sesame Workshop, the nonprofit that produces “Sesame Street,” said it created Ji-Young to support families of Asian and Pacific Islander heritage as part of its racial justice initiative, Coming Together. Sesame Workshop introduced the initiative in the summer of 2020, after the murder of George Floyd and as racism and violence targeting Asians and Asian Americans surged during the pandemic.“Sesame Street” has been on air for more than 50 years, but Ji-Young is its first Asian American muppet.The show has had human characters and guests of Asian descent, including Alan Muraoka, who is Japanese American and owns the fictional Hooper’s Store. In June, “Sesame Street” released a video called “Proud of Your Eyes,” in which Mr. Muraoka helped Analyn, a Filipino American girl, after she was teased about the shape of her eyes. Muraoka and Wes, a muppet, told Analyn that her eyes were beautiful and part of what made her who she was.Nancy Wang Yuen, a sociology professor at Biola University in La Mirada, Calif., and an expert on race and racism in Hollywood, said that when she first immigrated to the United States from Taiwan at age 5, she learned more English from “Sesame Street” than from the E.S.L. classes at her school.The show was more diverse than most children’s programming of the time, but Ms. Yuen said it was missing characters who looked like her when she was growing up in the 1980s and early 1990s.“I think having this muppet who is more culturally specific and is able to speak another language, especially in the current time of rising anti-Asian hate, is so essential to representation,” she said.Kathleen Kim, Ji-Young’s puppeteer, with the finished muppet.Zach Hyman/Sesame WorkshopJi-Young made her television debut on the “Today” show on NBC on Monday. “You know what’s really cool about ‘Sesame Street’ is that no matter what you look like, or how you play or where you come from, you belong, and that’s really cool,” Ji-Young said.She will be introduced on “Sesame Street” during a special episode on Thanksgiving Day on HBO Max and on local PBS stations. The show, “See Us Coming Together: A Sesame Street Special,” will also feature Simu Liu and Naomi Osaka.Mr. Liu, who plays the title character in “Shang-Chi and the Legend of Ten Rings,” welcomed Ji-Young to “Sesame Street” on Twitter on Monday, after The Associated Press reported on the new muppet’s debut.“I’ve had the privilege of experiencing so many incredible things over the past couple of years, but this definitely sticks out,” Mr. Liu said. “Welcome to Sesame Street, Ji-Young! I’m so glad I got to hang out with you.”In the special episode, the residents of Sesame Street celebrate Neighbor Day, a community event with food, music and games. Someone offscreen tells Ji-Young to “go back home,” and then the other residents, guest stars and friends, like Elmo, offer her support.Ji-Young’s puppeteer is Kathleen Kim, who is Korean American. “My one hope, obviously, is to actually help teach what racism is, help teach kids to be able to recognize it and then speak out against it,” Ms. Kim, 41, told The A.P. “But then my other hope for Ji-Young is that she just normalizes seeing different kinds of looking kids on TV.” More

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    Sesame Street Creates New Muppets for Rohingya Refugees

    #masthead-section-label, #masthead-bar-one { display: none }What to WatchBest Movies on NetflixBest of Disney PlusBest of Amazon PrimeHoliday TVBest Netflix DocumentariesAdvertisementContinue reading the main storySupported byContinue reading the main story‘R’ is for Rohingya: Sesame Street Creates New Muppets for RefugeesNoor and Aziz are Rohingya Muppets who will feature in educational programming that will be shown in refugee camps.A child in a Rohingya refugee camp in Cox’s Bazar in Bangladesh and Grover the Muppet in 2018.Credit…Ryan Donnell/Sesame WorkshopDec. 19, 2020, 2:03 a.m. ETBANGKOK — Six-year-old twins Noor and Aziz live in the largest refugee camp in the world. They are Rohingya Muslims who escaped ethnic cleansing in their native Myanmar for refuge in neighboring Bangladesh. They are also Muppets.On Thursday, the Sesame Workshop, the nonprofit that runs the early education TV show “Sesame Street” and operates in more than 150 countries, unveiled Aziz and Noor as the latest Muppets in their cast of characters.The twins will appear with Elmo and other famous Muppets in educational programming about math, science, health and other topics that will be shown in the camps.They will speak Rohingya, the language of a group of people that the Myanmar authorities have refused to recognize as a legitimate ethnicity. Elements of Sesame Workshop’s curriculum will be dubbed into Rohingya.“They are among the most marginalized children on earth,” said Sherrie Weston, the president of social impact for the Sesame Workshop, who traveled to the Rohingya refugee camps several times to help formulate the Muppet twins’ characters and story lines. “For most Rohingya children, this will be the very first time that characters in media have looked like them, have sounded like them, and really reflect their rich culture.”More than half the residents of the Rohingya refugee settlements in Bangladesh are children. Many suffered trauma after security forces in Myanmar forced them out of their villages, murdering some of their fathers and raping their mothers.A survey by Doctors Without Borders, released in the wake of a brutal campaign in 2017 that compelled more than 750,000 Rohingya to flee the country in the span of a few months, found that at least 730 children below the age of five were killed from late August to late September of that year.The legacy of violence lingers in Bangladesh and has been incorporated into the Muppets’ histories. Noor, one of the Muppet twins, is scared of loud noises, just as many Rohingya children are today, as gunfire resounds in their memories.The Sesame Workshop has long sought to champion diversity and social justice. Muppets and their young playmates on Sesame Street have had autism, H.I.V. and Down syndrome. They have been homeless and struggled with the stigma of having an incarcerated parent. An Afghan Muppet exemplified the importance of educating girls.The muppets Noor and Aziz are Rohingya Muslim and new characters in the Sesame Street cast. Credit…Sesame WorkshopNoor and Aziz, as conceptualized by Sesame Workshop, are playful and get along well. Aziz, a boy, helps the family with household chores and is steeped in the Rohingya tradition of storytelling. Noor, a girl, is confident and loves learning. The programming chose to depict them specifically as twins so that they would able to play together as a girl and a boy in a way other siblings in this traditional Muslim community might not be able to as easily.“By modeling girls and boys being equal, by having characters that love to learn, it is important that we’re not only inspiring young girls, giving them a sense of possibility that they may not have had, but that we’re showing little boys that girls can have equal roles and responsibilities,” Ms. Weston said.The programming depicts the Rohingya Muppets as living in a vast warren of tent shelters where more than a million mostly stateless people have been crammed with little hope of returning to Myanmar. United Nations officials have suggested that their exodus bears the hallmarks of genocide.Life in the Rohingya refugee camps can be far harsher than what Noor and Aziz’s back stories suggest. Girls, who are often kept from school, tend to get married before they reach adulthood to ease the financial burden on their families. This year, hundreds of Rohingya girls spent months at sea in overloaded fishing vessels trying to get to Malaysia, where they had been promised as child brides to Rohingya men laboring as undocumented workers. Dozens died during the journey.On Friday, in Kutupalong, the biggest of the Rohingya refugee camps in Bangladesh, Ajmat Ara, 8, shook her head when asked whether she knew of a furry collection of characters called the Muppets. Unlike many girls, she is lucky and goes to a school run by an educational charity.“We’re learning English and Burmese in school,” she said, before running off to play.AdvertisementContinue reading the main story More