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      Why ‘The Great Gatsby’ and Other Broadway Shows Are Turning to Influencers

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      To reach younger and more diverse audiences, Broadway shows are increasingly looking to Instagram and TikTok creators.On a 91-degree day in June, a group of 20- and 30-somethings in sundresses and Bermuda shorts was navigating a dimly lit cocktail lounge whose air-conditioning was on the fritz.It didn’t matter: Cocktails with names like the Ghost Writer were flowing, and patrons were posing in front of a velvet emerald curtain, holding “Team Daisy” and “Team Gatsby” hand fans emblazoned with the faces of Eva Noblezada and Jeremy Jordan, the stars of the Broadway musical “The Great Gatsby.”Flickering candles adorned tables at the side of the room, where people colored in silhouettes of the character Myrtle Wilson, a social climber in the musical, and filled out trivia sheets with questions like “Is Gatsby in East or West Egg?” Silver gift bags filled with miniature bottles of Champagne and “Old Sport” stickers sat on a table by the door.“We are in the Gatsby era,” said Francis Dominic, 31, a lifestyle and travel influencer, alluding to the Broadway musical and “Gatsby,” another high-profile stage adaptation of the F. Scott Fitzgerald novel that last week ended its run at American Repertory Theater in Cambridge, Mass., and is also aiming for Broadway.Dominic was among about 40 TikTok, Instagram, X and YouTube creators who had gathered at the Rickey lounge inside the Dream Midtown hotel to celebrate the release of the “Great Gatsby” cast album, which would begin streaming the next day.Molly Kavanaugh recorded content for a live stream.Ye Fan for The New York TimesLexy Vagasy, left, and Kavanaugh at the invite-only event for about 60 people.Ye Fan for The New York TimesWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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      Keanu Reeves and Alex Winter to Star in ‘Waiting for Godot’ on Broadway

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      They played slacker buddies in three “Bill & Ted” films, and next year they plan to reunite for Beckett’s classic tragicomedy.Call it Bill and Ted’s Existentialist Adventure.Keanu Reeves and Alex Winter, the actors who incarnated a pair of slacker musicians for three “Bill & Ted” films, are planning to reunite for a Broadway revival of “Waiting for Godot.”The production, planned for the fall of 2025, will be directed by Jamie Lloyd, one of the hottest directors of the moment, whose work is characterized by a spare aesthetic and an emphasis on psychological intensity.Lloyd said that the project was Reeves’s idea, but that as soon as the actor approached him, “it was a no-brainer that this needed to be done.”“Their instant chemistry and their shorthand and their friendship is going to be so valuable,” Lloyd said of Reeves and Winter in an interview. “This is a very deeply complex play, as we all know, but it’s also a very funny play, and they’re very witty people and their shared sense of humor in those movies and in real life is going to be very beneficial to the production.”In “Godot,” Reeves will play Estragon and Winter will play Vladimir, who banter and bicker while waiting for a mysterious figure who never arrives. “Those characters take solace in their companionship as they stumble toward the void,” Lloyd said, adding, “that’s going to be the central thesis of the production, with Keanu and Alex’s own friendship.”“Waiting for Godot,” by the Irish playwright Samuel Beckett, was first staged in French in 1953 and then in English in 1955. The play was first performed on Broadway in 1956, and has been revived there three times since, most recently in 2013 with Ian McKellen and Patrick Stewart.Reeves, the prolific film star of the “Matrix” and “John Wick” series, will be making his Broadway debut with “Godot.” He likes a challenge: In 1995, he played Hamlet in Winnipeg, Manitoba.Winter, who writes and directs in addition to acting, appeared on Broadway twice in the 1970s, when he was a teenager, in musical revivals of “The King and I” and “Peter Pan.”The two first worked together in 1989 in “Bill & Ted’s Excellent Adventure.” A second film, “Bill & Ted’s Bogus Journey,” arrived in 1991, and a third, “Bill & Ted Face the Music,” in 2020.Lloyd, based in London, has become a regular presence in New York. Last year he directed a revival of “A Doll’s House” starring Jessica Chastain, and this fall he will direct a revival of “Sunset Boulevard” starring Nicole Scherzinger.The “Waiting for Godot” revival is being produced by Lloyd’s production company, as well as ATG Productions, Bad Robot Live (J.J. Abrams’s company) and Gavin Kalin Productions. ATG is a British theater company that has a long relationship with Lloyd and operates seven Broadway theaters; the production said that “Godot” would be staged in one of those ATG theaters. More

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      Lin-Manuel Miranda’s Next Project: A ‘Warriors’ Album With Eisa Davis

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      The recording, inspired by Walter Hill’s 1979 film about a gang making a perilous trek through New York City, will be available on Oct. 18.In the nine years since “Hamilton” opened on Broadway, Lin-Manuel Miranda has acted (in the film “Mary Poppins Returns” and the HBO series “His Dark Materials,” among others), composed (songs for “Encanto” and “Moana,” for example) and even tried his hand at movie directing (“Tick, Tick … Boom!”).Now he’s returning to his roots, sort of. Miranda, who rose to fame as a musical theater savant, has been working with the playwright Eisa Davis on a concept album inspired by a cult 1979 action film, “The Warriors.” And on Thursday, Miranda and Davis announced that Atlantic Records will release the album on Oct. 18.The album’s executive producer is the rapper Nas; the producer is Mike Elizondo. The album will have 26 songs; the names of the singers have not yet been announced.The album has been in the works for three years. It is unclear if it will lead to a stage production, but “Hamilton” was initially conceived as a concept album, and there is a history of concept albums evolving into stage productions, from “Jesus Christ Superstar” to “Hadestown.”“The Warriors,” based on a 1965 novel that in turn was based on an ancient Greek work, tells the story of a street gang facing a variety of challenges as it retreats from the Bronx to its home base on Coney Island. The novel, also called “The Warriors,” was written by Sol Yurick, and the ancient Greek text, “Anabasis,” by Xenophon; the film was directed by Walter Hill.Miranda, 44, is one of the few musical theater composers to become a celebrity based on his stage work. But “Hamilton,” about the nation’s first Treasury secretary, was a rare accomplishment, winning the Pulitzer Prize as well as 11 Tony Awards, including for best musical and Miranda’s book and score.His other best-known musical is “In the Heights,” for which he wrote the score and Quiara Alegría Hudes wrote the book. Since “Hamilton,” he contributed lyrics to the short-lived musical “New York, New York,” but has not written a new stage production.Davis, 53, is a longtime friend of Miranda and has worked as an actress, a playwright, a singer and a screenwriter. She performed on Broadway in “Passing Strange,” and has numerous credits as a performer Off Broadway and on television and film. Among her plays is “Bulrusher.” More

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      At Home With – Kecia Lewis

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      “I feel like with the kind of work we do as artists, we are literally giving ourselves — we’re giving our body and voice and spirit,” said Kecia Lewis, who recently won a Tony Award for her performance as the tough-minded but inspirational piano teacher Miss Liza Jane in the musical “Hell’s Kitchen.” What with […] More

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      ‘Job’ Review: The Psychopath Will See You Now

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      A patient, a shrink and a gun are the raw ingredients of a chic, sadistic Broadway thriller.How long would you like to spend with a psychopath?If 80 minutes sounds good, you can take my seat at the Helen Hayes Theater, where the extremely effective, often funny and quasi-sadistic “Job” opened on Tuesday. I’ll just tiptoe away.But if you’re not a fan of relentless thrillers, you’re likely to feel that the gun the psychopath is aiming at her shrink when the lights come up — and keeps handy for the entirety of their supersized session — is really aimed at you.Admittedly, the shrink would quibble with my diagnosis: Jane, the patient, is probably not a psychopath. Or not just. Having apparently swallowed the D.S.M.-5 whole, she at various times displays symptoms of paranoia, post-traumatic stress, obsessive-compulsive disorder, narcissism and snark. In layman’s terms, a real piece of work.And work is why the 20-something Jane has come to see the 60-something Loyd, a psychiatrist with expertise in desperate cases like hers. Having recently been put on leave from her position at a Bay Area tech company — a video of her standing on a desk screaming at co-workers went viral — she needs his sign-off to return to her job.Bringing a gun to a mandated therapy session does not seem like putting one’s best foot forward. But the play, by Max Wolf Friedlich, labors to make Jane, or at least her job, sympathetic. She works in “user care” — a euphemism for content moderation, itself a euphemism for the removal of violent, disgusting and often criminal material from the internet.Lemmon’s Jane is a marvel of compelling twitches, our critic writes, and Friedman is less flashy but perhaps even finer because of his character’s contradictions.Hiroko Masuike/The New York TimesWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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      Baldwin’s ‘Blues for Mister Charlie,’ 60 Years After It Hit Broadway

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      On the centennial of James Baldwin’s birth, a look at this revolutionary work that was a playwriting milestone for him.One day, in the spring of 1964, among the glittering theater marquees of Times Square, James Baldwin was en route to rehearsal for his new Broadway production, “Blues for Mister Charlie” — and he’d had a lot on his mind: Four little girls had been killed in a church bombing in Birmingham, Ala., just months earlier; the white producers of his play had been after him to soften the script, suggesting it might be inappropriate for Broadway. By the time he reached the theater, he was furious.David Leeming, Baldwin’s friend and biographer, recently recalled that day’s “horrible rehearsal,” in which Baldwin stormed in and climbed a ladder. Towering over the cast and crew, he went on a tirade, Leeming, 87, said in an interview, “essentially accusing them of failing to see his vision.”Besides cutting a swear word or two from the script, Baldwin did not waver, though not without fear — fear of the form and fear that he might not adequately portray the monstrosity and humanity of white Southern hate. The critics eventually weighed in, writing of his failure on both fronts, and struggles at the box office ensured the playwright’s debut on Broadway would be brief.When James Baldwin died in 1987 at the age of 63, he left a voluminous oeuvre. Deemed a “prophet” and a “witness,” he has experienced a revival in the past decade that quickened in 2024 — with reading guides, film screenings and symposiums — for the centennial of his birth on Aug. 2.His legacy is often most embraced through his essays and fiction, though another form may have better suited his artistry: the play.“He loved the connection, the immediate connection between the audience and the artist that occurred in the theater,” Leeming said.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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      This Year’s BroadwayCon Raises the Curtain on Mental Health

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      The ninth annual fan event will include discussions on topics such as sobriety, self-care and body image. Here are six to look out for.Watching a Broadway musical can be an overwhelming experience — to say nothing of the actors performing in it.“If you die onstage, or your character’s screamed at, your body believes that’s really happening to you every night,” said Hannah Cruz, who made her Broadway debut this spring in the women’s suffrage musical “Suffs.”For decades, the industry fostered a “suck it up” culture of steely toughness. But one focus of this year’s BroadwayCon, which will draw thousands of theater lovers to the New York Hilton Midtown from Friday through Sunday, is to facilitate conversations about how performers deal with mental health, both on and offstage.The planned discussions and events address a variety of topics, including the challenges of staying sober while working in the business and increasing accessibility for autistic audiences. Here are six events you’ll want to catch.Autism and accessibility discussionsTheatergoers who want to share their experiences being on the autism spectrum, know someone who is or just want a safe space to learn more can take part in this event hosted by Skylar Reiner, a longtime Broadway fan.“Autism and Broadway: What It Means To Be a Fan While on the Spectrum,” Friday, 10 a.m.Five autistic performing arts professionals — including Conor Tague, Desmond Luis Edwards and Madison Kopec, who recently made their Broadway debuts in “How to Dance in Ohio” — will discuss their personal experiences with accessibility in the arts, as well as best practices for collaborating with autistic creators.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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      How a Ballroom ‘Cats,’ a Gay Kiss and a Black Marine Reclaimed Old Musicals

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      How a Black lieutenant, a gay kiss and a catless ballroom are helping reclaim Broadway classics.Ten years ago, I cringed through an Encores! performance of one of the most odious musicals I’d ever seen. That’s not to throw shade on Encores!, the concert series that dredges up both diamonds and dirt from the musical theater dustbin. But “Irma La Douce,” a 1960 Broadway hit about jolly prostitutes and the men who keep them, was perhaps a dredge too far. Did I mention that it involved penguins?In a way, it was a relief that the show was so bad: There was nothing to regret in consigning it to my personal catalog of cancellation.Most of the most offensive musicals of the past are like that, providing their own incontrovertible arguments against revival, except as carefully labeled historical exhibits in some deep-future Encores! season.On the other hand, the best vintage musicals need no excuses. They should be performed as long as enough people want to see them, and perhaps even longer, until the time is right again.But between the disposables and the treasurables lies a range of works, middling to excellent, that can still be powerful despite certain problems. Often the problems arise from ways of looking at race and gender that, however progressive in their day, do not meet contemporary expectations. Who, if anyone, has the right perspective to address such works most authentically?A good answer might start with artists who represent the group that’s objectionably depicted (or gratuitously ignored) in the show itself. And though I’m not a proponent of narrow identity matching, which can shrink a capacious story to a hall of mirrors with just one person inside, I’ve seen several examples recently in which the story is instead expanded. This happens when directors and performers from the communities in question thoughtfully reappropriate material that was once appropriated from them.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More