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    How Did ‘Dancing With the Stars’ Become a Gen Z Hit? TikTok, Of Course.

    After almost 20 years on air, the reality competition series made changes that brought a surge of younger viewers.The world has changed around “Dancing With the Stars” since the competition series became a hit after its 2005 premiere. Though producers have periodically experimented with casting, canned hosts and tweaked the elimination process, the heart of the show — pairs of professional dancers and celebrities performing weekly and facing elimination based on scores from judges and fan votes — has remained intact.That formula meant “D.W.T.S.” had an audience with a median age of 63.5 in 2022. But in the past two seasons — after almost 20 years and 500 episodes — the show has grabbed hold of Gen Z viewers through its canny use of TikTok, casting of younger dance pros and the chance virality of “wow moments” from routines.“We’ve kind of hit this tipping point where now we feed TikTok, TikTok feeds back to us,” said Conrad Green, the showrunner.Ahead of the Season 33 semifinals, Green and two of the show’s professional dancers, Rylee Arnold, 19, and Witney Carson, 31, explained their parts in making “Dancing With the Stars” a hit with Gen Z.Charli D’Amelio was an influencer contestant for the streaming era.In 2022, Disney execs removed “Dancing With the Stars” from network TV, making it available only via the Disney+ streaming app, a move aimed at drawing older viewers to the service, which predominantly catered to children from the ages 2 to 17.

    @officialdwts The countdown to #DisneyNight is on! Join us in ONE HOUR – 8/7c on ABC and Disney+. 🐭✨ #DWTS ♬ original sound – Dancing with the Stars #DWTS We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    ‘English Teacher’ Gets TikTok Boost from Brian Jordan Alvarez

    Brian Jordan Alvarez’s career started on social media. His mastery of the form, and a ridiculous dance trend, have drawn viewers to his show, “English Teacher.”The start of a new TV show is a fraught time for its creators and stars. Years of work have gone into its debut, yet the window of time in which to attract viewers is brief. Add a splintered media environment and an oxygen-sucking presidential election, and the chances for cultural relevancy slip further.Most showrunners make the press rounds and hope for the best. Brian Jordan Alvarez unwittingly came up with another strategy: becoming a meme.In September, shortly after the debut of “English Teacher,” an FX show that Mr. Alvarez created and stars in, a TikTok user with the handle @clozvr posted a clip from an old “Gilmore Girls” episode mashed up with the song “Breathe” by Olly Alexander.In the “Gilmore” clip, Kirk Gleason, the awkward character played by Sean Gunn, has made a black-and-white art-house movie. In it, Kirk tells his girlfriend’s father, “I love your daughter.” When the father says, “What do you have to offer her?” Kirk replies, “Nothing. Only this,” before breaking into a goofy break dance.Mr. Alvarez saw another TikTok user dancing in an apartment to the clip and found it “weirdly captivating,” he said. He decided to film his own version in the Nashville airport, lip-syncing to the dialogue and the song and dancing as he rolled his suitcase.

    @brianjordanalvarez Wow ♬ afilmbykirk – ꫂ ၴႅၴ

    @brianjordanalvarez ♬ afilmbykirk – ꫂ ၴႅၴ We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    ‘It’s Time!’ Mariah Carey Reflects on 30 Years as Queen of Christmas

    Getting her usual early start on the holiday, the powerhouse vocalist and songwriter looks back on the phenomenon she created.When the record company came knocking, Mariah Carey wasn’t sure about making a Christmas album.“I felt it was too early in my career,” she said in a recent interview, recalling the early ’90s. But she had always loved Christmas, and so she got to work on arrangements for some of her favorite seasonal classics, like “Joy to the World” and “Silent Night,” and filled her recording studio with vibrant decorations like trees and lights. All she and her writing partner Walter Afanasieff needed were some original songs.Then one late night, she recalled, the distinctive opening melody line of one song came to her as she tapped it out on a small Casio keyboard — “ding ding ding ding ding ding ding ding,” she sang over Zoom. For the lyrics, she said, she racked her brain for something that felt meaningful. Then, “I started thinking about: ‘I don’t want a lot for Christmas.’”Carey performing Christmas songs at St. John the Divine in Manhattan in December 1994.Kevin.Mazur/Archive, via WireimageAnd at Madison Square Garden in December 2019.Kevin Mazur/Getty Images for McThirty years after its release in 1994, that song, “All I Want for Christmas Is You,” has become one of the longest-charting singles in any genre, spending 65 weeks on Billboard’s Hot 100, and perhaps the best-known original holiday song of the last half-century. The album, “Merry Christmas,” has sold 18 million copies and would become synonymous with the season, blasting from cars, mall speakers and party playlists, and cementing Carey’s role as the Queen of Christmas. And the season? Well, that begins on Nov. 1 — when Carey has declared, “It’s time.”Carey spoke with The New York Times ahead of a 21-date holiday tour that starts this month. It comes as she is teasing new, non-Christmas music, in what would be her first studio album in six years.

    View this post on Instagram A post shared by Mariah Carey (@mariahcarey) We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    Their Songs Blew Up on TikTok, So These Musicians Tweaked Their Sets

    Social media platforms and streaming services are leading younger listeners to new (and old) music. Artists are making sure they feel at home at live shows.DJ Paul, a founder of the Oscar-winning Memphis hip-hop group Three 6 Mafia, was enjoying some tequila at a pool party in the Hollywood Hills two years ago when a friend shoved a cellphone in front of him. The rapper was surprised to see TikTok videos uploaded by “young white girls” dancing and rhyming along to one of the coarser moments from “Half on a Sack,” a slightly menacing song the group released 17 years earlier. The lyrics described sex and drug use on a tour bus.“I’m like, ‘Whoa,’” he remembered in an interview, laughing. “And when I do my concerts, you see the same kind of girls out there singing that line. They go crazy.”Paul said that “Half on a Sack” had long been a staple of the group’s live set lists, but the crowd response has been more uproarious in the wake of its viral moment.The rapper Project Pat, who has been touring with Three 6 Mafia this year, said he regularly performed “Life We Live,” his 23-year-old song that’s been used in almost three million TikTok videos. It’s seen a 130 percent increase in Spotify streams, as well.Project Pat has seen “Life We Live,” a song he released in 2001, gain a new life on TikTok.Aaron J. Thornton/FilmMagic, via Getty Images“I always looked at the rap game as a business,” Pat said. “I didn’t never look at it like I’m putting my pain and all that” into the art. “If you gon’ pay for this, I’m gonna tell you what you want to hear,” he added in his distinctive Memphis accent.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    6 Social Media Accounts That Changed How I Rediscover Music

    Hear songs surfaced by Ryley Walker, Drumeo and other feeds from Bring Me the Horizon, Lil Tecca and more.Ryley Walker’s X account is filled with wild (true) stories and a pure love of rock.Astrida Valigorsky/Getty ImagesDear listeners,Sometimes, to listen to music, you have to do something more than just listen.Personally, I spend a significant — disproportionate? unhealthy? — amount of time on social media, and I find myself drawn to accounts that are music-adjacent, or perhaps music-enhancing. They’re not criticism or reporting, but through a hammered-home gimmick (all great accounts have them) they serve up extremely engaging information about certain styles and scenes that you might otherwise allow to float on by.Here’s a list of some of the accounts that fill my screen, along with a song that each one either brought me back to or introduced into my life.Get your scroll on,JonListen along while you read.1. Drumeo (TikTok, YouTube)Drumeo’s videos are created as an extension of a drumming-education platform. The clips feature drummers talking about their craft, and the account’s most intriguing recurring series forces well-established drummers to invent a part for a song they’ve never heard and which is outside of their usual style. The results can be chaotic: Dennis Chambers, a jazz fusion and funk legend, treats a Tool song like an unwelcome pop quiz that he then casually rewrites; Dirk Verbeuren from Megadeth takes a surprisingly patient approach to “Mr. Brightside,” perhaps finding the Killers not quite muscular enough; and Liberty DeVitto, who played for decades with Billy Joel, takes a wry joy in pounding along to Deftones, as if unleashing a lifetime’s worth of backlogged pugnacity.A rediscovered song: Bring Me the Horizon, “Can You Feel My Heart”▶ Listen on Spotify, Apple Music or YouTubeWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    Sean Combs’s Legal Team Takes His Case to TikTok

    As the music mogul faces civil lawsuits alleging sexual misconduct, one of his lawyers is defending him — in the court of social media.The typical playbook for a defense lawyer representing a celebrity facing damaging accusations often features a sharply worded denial, promises to eventually reveal all at trial, and perhaps a strategically placed tabloid pushback story.But lawyers defending the music mogul Sean Combs against a cascade of civil sexual misconduct claims have opened up a new strategic front: TikTok.On Tuesday, the singer Dawn Richard filed a new lawsuit against Mr. Combs, accusing him of threatening and groping her. Mr. Combs’s representatives responded with a somewhat traditional statement that called the lawsuit a “series of false claims” brought “in the hopes of trying to get a payday.”Then Teny Geragos hit TikTok. “All right, here we go again, Diddy sued by a former bandmate; I’m his lawyer and here’s why you should care,” Ms. Geragos, a member of the Combs defense team, said in a TikTok posted on Wednesday.Employing a popular format in which a creator speaks in front of various screenshots that help illustrate a point, Ms. Geragos walked viewers through several examples of Ms. Richard, who performed with the groups Danity Kane and Diddy — Dirty Money, expressing support for Mr. Combs. She pointed — literally — to friendly text messages between the plaintiff and defendant in 2020 discussing a possible future collaboration and played a clip from a video interview in which Ms. Richard spoke positively about her time working with Mr. Combs. One of the mogul’s sons, Justin Combs, shared the video to his Instagram.“We want to be able to respond to allegations where people are forming opinions,” Ms. Geragos said in an interview, noting that she is in her 30s and has grown up around social media. “I see where all of the misinformation spreads. I see it happening on people’s phones and in short one-minute clips.”We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    With New FX Sitcom ‘English Teacher,’ Brian Jordan Alvarez Takes Another Leap

    For over a decade, Brian Jordan Alvarez has been bootstrapping his way across platforms and screens big and small, collecting fans and followers.In the early days, he starred with friends in short comedic sketches he posted on YouTube. Then in 2016, on a paltry budget of around $10,000, he created “The Gay and Wondrous Life of Caleb Gallo,” a five-part comedy web series about a misfit group of queer friends in Los Angeles. Alvarez wrote and directed it, and starred as the title character.“Caleb Gallo” quickly found an audience. It was shown at the Tribeca Film Festival that year, earned a Gotham Award nomination and topped IndieWire’s list of best web series of 2016, edging out Jerry Seinfeld’s “Comedians in Cars Getting Coffee.” The next year, Alvarez landed a recurring role in the three-season revival of “Will & Grace,” as the fiancé, then husband, of Jack McFarland (Sean Hayes).In 2023 he leveled up again, starring alongside Allison Williams in the horror comedy box office smash “M3gan” and reaching new heights of virality with a stable of absurdist face-filtered characters. The most famous of them, the bug-eyed, duck-lipped pop star TJ Mack, delighted millions on TikTok and Instagram with the earworm “Sitting” (pronounced “Sittim”).Alvarez plays an English teacher at a high school in Austin, Texas, who is navigating relationships and discussions of hot-button topics.Richard Ducree/FXNow Alvarez is taking another major leap: “English Teacher,” a feel-good sitcom with an edge that he created and stars in, debuts on FX on Sept. 2.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    Why ‘The Great Gatsby’ and Other Broadway Shows Are Turning to Influencers

    To reach younger and more diverse audiences, Broadway shows are increasingly looking to Instagram and TikTok creators.On a 91-degree day in June, a group of 20- and 30-somethings in sundresses and Bermuda shorts was navigating a dimly lit cocktail lounge whose air-conditioning was on the fritz.It didn’t matter: Cocktails with names like the Ghost Writer were flowing, and patrons were posing in front of a velvet emerald curtain, holding “Team Daisy” and “Team Gatsby” hand fans emblazoned with the faces of Eva Noblezada and Jeremy Jordan, the stars of the Broadway musical “The Great Gatsby.”Flickering candles adorned tables at the side of the room, where people colored in silhouettes of the character Myrtle Wilson, a social climber in the musical, and filled out trivia sheets with questions like “Is Gatsby in East or West Egg?” Silver gift bags filled with miniature bottles of Champagne and “Old Sport” stickers sat on a table by the door.“We are in the Gatsby era,” said Francis Dominic, 31, a lifestyle and travel influencer, alluding to the Broadway musical and “Gatsby,” another high-profile stage adaptation of the F. Scott Fitzgerald novel that last week ended its run at American Repertory Theater in Cambridge, Mass., and is also aiming for Broadway.Dominic was among about 40 TikTok, Instagram, X and YouTube creators who had gathered at the Rickey lounge inside the Dream Midtown hotel to celebrate the release of the “Great Gatsby” cast album, which would begin streaming the next day.Molly Kavanaugh recorded content for a live stream.Ye Fan for The New York TimesLexy Vagasy, left, and Kavanaugh at the invite-only event for about 60 people.Ye Fan for The New York TimesWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More