More stories

  • in

    In New TikTok Trend, Parents Dance Like It’s the ’80s and Bring Down the House

    Videos of parents demonstrating their moves have been a surprise hit on a site where youth rules — perhaps because the trend isn’t played for laughs.TikTok can add a new skill to its résumé: disco time machine.The social platform, normally populated with an endless scroll of Gen Z-ers dancing — mostly in short choreographed routines that have been practiced and perfected — has recently been infused with the energy of a surprising demographic: their Gen X parents.In the viral videos, parents are asked by their adult children to dance as they would have back in the day to the 1984 sonic ear worm “Smalltown Boy,” by the British synth-pop band Bronski Beat. Most posts are tagged #momdancechallenge, #daddancechallenge or #80sdancechallenge, and they have racked up tens of millions of views.The reactions have been perhaps unexpected, because instead of going for laughs, the videos are cool, like really cool, serving as a portal to another era: when dance was more often improvisational and spontaneous, when people felt the beat and found the rhythm organically, moving without the constraints of a horizontal aspect ratio.When Valerie Martinez, 23, asked her mother, Yeanne Velazquez, 58, to participate, it was before the challenge had gone viral, and they had not prepared at all. “I didn’t even play the song for her before,” Martinez said in a phone interview this week alongside her mother. But Martinez was sure Velazquez would deliver, because her mother is always dancing, she said.It was nostalgic for Velazquez, who said that when the song was popular, she was about 19 and would go dancing in the one or two clubs in Puerto Rico, where she lived. Now she and her daughter live in Florida.

    @thatpersianqt she ate with this one I fear #fyp #foryou #80s #80sdancechallenge #momsoftiktok #80smusic ♬ Smalltown Boy – Bronski Beat

    @_miamimonkey Do we all have the same mom? 😂 I thought y’all were joking until I had her do it blindly 😂 @Savvy Sandy #fyp #foryou #foryoupage #80sdancemoves #80smusic ♬ Smalltown Boy – Bronski Beat We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

  • in

    How the Language of TV is Influencing How We See Ourselves

    TikTok has spawned a curious new way of understanding ordinary life: villain arcs, main character energy and seasons. Last summer, I was struck by a video I came across on TikTok. In it, a 20-something flops faceup onto her bed. Her roots are grown out, her eyeliner is heavy and her gaze, vaguely forlorn, is intensified by a key light tinted blue. Her hand gropes around the adjacent night stand to silence her vibrating phone. Then the Netflix logo flashes, followed by a credit line: “A life written and directed by Beatrice Harrods.” A stop-motion sequence follows the passage of time: a vase of chrysanthemums, then roses; one candle, then another; an unfurling rug and the text “Season 2.” Cut back to Harrods: Her roots are touched up, and her gaze, now pointed at the camera, seems to relish being watched.You see a lot of this on TikTok now: videos that describe ordinary life using the language of television. Scroll through, and you’ll find users charting the different “seasons” of their lives or highlighting the emergence of plot “arcs.” You may find users referring to the people in their lives as “casts” — including both passing encounters with “paid extras” and recurring appearances by “guest stars.” A friend’s unexpected appearance might be tagged “NOO! Ur not in this episode” or described, as one user had it, as the moment “when someone from Season 2 of my life somehow crosses over into Season 4.”There is a certain permeability between art and life, and pleasure in perceiving it: We take satisfaction in recognizing our lives in onscreen plot lines, as we thrill to real-life moments that feel “just like a movie.” But TikTok’s video-based format has wildly amplified the impulse to collapse the distance between the two and imagine yourself as an onscreen character. The app’s tools make it easy for people to film and edit footage of themselves, narrating their own stories in breezy narrative beats — making life look like an episode of television. The result is a perfect ecosystem for watching and being watched, where once-passive audiences are encouraged to see themselves as the writers, directors and stars of their own motion pictures. Perhaps there is therapeutic value in conceptualizing your life as a coherent story — one you can not only analyze but direct. One key piece of televisual jargon that has thrived online feels especially suited to this purpose. The “canon event” describes a crucial, sometimes traumatic occurrence that activates or shapes a person’s character. This kind of thinking may be related to therapy, but it has since been extrapolated wholesale into Hollywood tropes. Last year, the popularity of “Spider-Man: Across the Spider-Verse” — with its talk of critical “canon events” shaping the lives of heroes — inspired TikTok users to embrace the term. But in the transition from big to palm-size screen, the idea became a deadpan punchline, identifying not superheroic origin stories but the formative trials of ordinary youth. One video applied the term to “every teenage girl getting into her first situationship with a medium ugly guy that bears a striking resemblance to the rat from Flushed Away.”The challenge, for a narcissist, is to realize that we are all our own protagonists.There’s a related genre of video that encourages viewers to use the visual language of TV to romanticize their lives. This often involves footage of quotidian activities — waiting for the subway, restocking a fridge, pouring a beverage — elevated through production techniques: flattering close-ups, curated props, the amateur’s equivalent of dedicated hair, wardrobe and makeup departments. By reframing mundane activities as the well-lit choreography of a story’s protagonist, these videos render the everyday with a kind of glamour and gravity. If all the world is now a set, “main characters” like these are rewarded by the attention economy — a fact that has inspired some users to turn “main-character energy” into something like a life philosophy. One woman, in the first of 22 “episodes” dedicated to proselytizing her “seasons theory” on TikTok, described how she improved “Season 3” of her life by asking herself what Serena van der Woodsen and Carrie Bradshaw would do. (Those main characters, of “Gossip Girl” and “Sex and the City,” narrativized their own lives for a blog and a newspaper column.)We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

  • in

    Universal Music Artists Will Return to TikTok

    The two companies reached a new licensing deal, ending a three-month stalemate that kept some of pop’s biggest stars off the platform.TikTok and Universal Music Group have reached a new licensing deal, ending a three-month stalemate that had blocked songs from some of pop’s biggest stars from the influential social media platform.In a joint announcement early Thursday, the two companies said that they had agreed to a “multi-dimensional” new deal that included “improved remuneration” for Universal’s roster of artists and songwriters, and would address the label’s concerns over the growth of A.I.-generated content on the app.In statements that accompanied the announcement, Shou Chew, the chief executive of TikTok, called music “an integral part of the TikTok ecosystem.” Lucian Grainge, the chief executive of Universal — the world’s biggest music company, with a roster of artists including Taylor Swift, Ariana Grande, Billie Eilish, Drake and U2 — called the deal a “new chapter in our relationship with TikTok” that “focuses on the value of music, the primacy of human artistry and the welfare of the creative community.”In an internal email to Universal employees, a copy of which was seen by The New York Times, Grainge said that under the new agreement, “artist and songwriter compensation will be greater than under our prior TikTok deal.”The agreement ends the music industry’s biggest and most contentious dispute with a tech platform in years. Both companies hurled public accusations at each other, and artists from across the spectrum worried about whether their careers would be hurt by the absence of their music from TikTok, which has become a vital promotional platform and boasts more than 170 million users in the United States alone.But the deal also comes amid wider uncertainty for TikTok as the app faces a possible ban or sale in the United States because of national security concerns over the app’s Chinese owner, ByteDance. Last month, President Biden signed a bill that would allow TikTok to continue to operate in the United States if it was sold in nine months, though the company is expected to challenge the law in court.Universal began to withdraw permission for its music from TikTok on Feb. 1, after an impasse in negotiations to renew its previous licensing agreement. At the time, Universal said that TikTok “attempted to bully us into accepting a deal worth less than the previous deal, far less than fair market value and not reflective of their exponential growth.”Millions of videos that included Universal music — including many artists’ own official music videos — were muted on the platform. TikTok said that by withdrawing its songs, Universal had “put their own greed above the interests of their artists and songwriters.”TikTok and Universal have not commented on their negotiations since then. But the dispute seemed to shift three weeks ago, when Swift — the biggest and most influential artist on Universal’s roster — broke ranks with the label and returned her music to TikTok, ahead of the release of her most recent album.Her move may have weakened Universal’s leverage. But since the ban took effect, fans noticed that songs from many other Universal artists, including Grande and Camila Cabello, had returned, often in sped-up or slowed-down versions that may have been uploaded to the platform by fans.In their announcement, TikTok and Universal did not offer any specifics about the financial terms of their deal. The companies’ statement says they will work together to “realize new monetization opportunities” through e-commerce, and that TikTok will “invest significant resources” in building tools like data analytics and ticketing.The companies added that they were “working expeditiously” to return Universal’s music to the platform. That could take a matter of days or weeks. More

  • in

    Taylor Swift’s Music Returns to TikTok Despite Ongoing Dispute With UMG

    Songs by the pop singer reappeared on TikTok despite the platform’s ongoing licensing dispute with Universal Music Group, which releases Swift’s music.When Universal Music Group, the world’s biggest music company, went to war with TikTok earlier this year over licensing terms, songs by hundreds of its artists were removed from the platform, and have remained absent.But on Thursday, music by one very special Universal artist returned: Taylor Swift.A number of songs by Swift — whose new album, “The Tortured Poets Department,” comes out next week — have reappeared in TikTok’s official music library, where they are available for the service’s millions of users to place in the background of their own videos. Those videos have become one of the music industry’s most important promotional vehicles, with the potential to mint new hits or breathe new life into old tunes — even as many artists and labels complain about low royalties from the service.The available songs from Swift appear to be from the period since she signed with Universal in 2018, including hits like “Lover,” “Anti-Hero,” “Cruel Summer” and “Cardigan.” Also available are her “Taylor’s version” rerecordings of older hits like “Style,” “Love Story” and “Shake It Off,” which were originally released by her first label, Big Machine. After Big Machine was sold in 2019 without her participation, Swift announced plans to rerecord her first six studio albums, and has already released four of those. Each went straight to No. 1.It was not immediately clear how Swift’s songs made it back to TikTok while Universal’s ban remains in place. When the company announced its plans to remove music earlier this year, it said its licensing contract with TikTok expired Jan. 31. By the early hours of Feb. 1, Universal’s music began to disappear from TikTok, and millions of videos that used the label’s music went silent.While Swift is part of Universal’s roster of artists, she owns the rights to her own recordings, as well as her songwriting rights, which are administered by the Universal Music Publishing Group, a division of the company.Representatives of Swift, Universal and TikTok did not immediately respond to requests for comment.Universal, whose hundreds of artists include stars like Ariana Grande, Drake, Lady Gaga and U2, said it was withdrawing permissions for its music after it was unable to reach a new licensing deal with TikTok. The company accused TikTok of being unwilling to pay “fair value for the music,” despite its importance to the platform. Universal also voiced concerns that TikTok was “allowing the platform to be flooded with A.I.-generated recordings,” diluting the royalty pool for real, human artists.In response, TikTok accused Universal of putting “their own greed above the interests of their artists and songwriters.”The dispute has been one of the most dramatic clashes in years between the music industry and a tech platform, and it has drawn a mixed public response. While many music industry groups have supported Universal, artists have expressed worry about the loss of such a valuable promotional platform. More

  • in

    Willy Wonka’s Unknown Lands a New Acting Gig in London

    The internet latched on to 16-year-old Felicia Dawkins’ performance as The Unknown at a shambolic Willy Wonka-inspired event. This weekend, she’s heading to a bigger and scarier stage in London.On one chilly evening in March, after the sun had set and when most school-aged children were begrudgingly starting their homework, Felicia Dawkins, 16, enthusiastically hopped on the phone from Scotland to share that her life had changed — for the better.She introduced herself with the kind of bubbly energy and giddiness that only a teenager can radiate. It is the same energy that drew millions of viewers to her TikTok account, where she unveiled herself as a key participant in a Willy Wonka-themed event that had gone so poorly that its memes briefly took over large portions of the internet and international news coverage went on for days.That event, in Glasgow in late February, failed to create the dazzling experience it promised. The fallout — in true internet fashion — was swift and brutal. Organizers quickly shut down the event and promised full refunds to disgruntled families.In the aftermath, the internet latched on to one of the event’s more inexplicable characters, known only as “The Unknown,” played by Felicia. Footage of her performance as an evil chocolate maker who lives in the walls of the factory, which included emerging from behind a mirror to the cries of children, spread widely online, kicking off the teenager’s 15 minutes of fame.She’s capitalizing now, taking her scaring talents south for a guest appearance at the London Dungeon, a theatrical thrill attraction in the shadow of the city’s London Eye, this weekend. The company reached out to Felicia shortly after her viral moment to invite her to train with the performance team and appear in the attraction. “We could see she has a real passion and talent, for theater and interactions with guests,” Richard Quincey, the head of performance at London Dungeon and South Bank Attractions, said in a statement.Felicia’s mother, Janet Dawkins, said she had mixed emotions about the Wonka event failing so miserably, and so publicly. “Everything led to her getting all of this, all these opportunities,” Ms. Dawkins said. “So, I can’t really say that I’m mad about anything that went down, if I’m honest.”We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

  • in

    Nickelodeon and Disney Stars Find a Second Act on Podcasts

    The cast of the Nickelodeon series “Ned’s Declassified School Survival Guide” are among the stars of 2000s teen sitcoms who are using podcasts to connect with their Gen Z and millennial fan bases.For three years starting when he was just 12 years old, Devon Werkheiser dispensed advice for bearing the indignities of middle school as the title character in the Nickelodeon series “Ned’s Declassified School Survival Guide.” Two decades later, he said, people still recognize him as Ned Bigby.“There was a time when I wanted to transcend ‘Ned’s,’” Werkheiser said, “but maybe it’s the answer in getting me where I want to go.”Now 33, he’s made peace with his past and is still giving tips to his peers, only he is using a more modern medium. In “Ned’s Declassified Podcast Survival Guide,” he and his former “Ned’s” castmates Lindsey Shaw and Daniel Curtis Lee dish about the show, which aired from 2004 to 2007, and open up about past personal and career struggles.The three are among a cohort of former stars, many from Nickelodeon and Disney Channel shows from the 2000s, who have started podcasts as a way of connecting with a nostalgic Gen Z and millennial fan base. In doing so, they are embracing roles that they played as children and teenagers — characters that some had spent years trying to move beyond, with mixed success.“Part of the truth is, if any of our careers were maybe further along, maybe we wouldn’t be doing podcasts,” Werkheiser said in an interview. “There are comments that speak to that as if we don’t know.”Since the “Ned’s” podcast debuted in February 2023, several exchanges have caused a stir among its 717,000 TikTok followers. Shaw, who played Moze on the show, spoke about her past struggles with substance abuse. Werkheiser gave an emotional account of his time on the set of the troubled Alec Baldwin western “Rust.” And he and Shaw punctured the innocent image of their old show with an awkward exchange about their fumbling offscreen sexual encounters.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

  • in

    Radu Jude Brings TikTok’s Chaos to the Movies

    Radu Jude’s films are messy mash-ups of art, literature, advertising and social media, with some dirty jokes thrown in.Halfway through a recent Zoom interview with Radu Jude, the acclaimed Romanian director of “Do Not Expect Too Much from the End of the World,” he offered a glimpse into his creative process. He pulled out one of the books he’s reading, an illustrated tome about commedia dell’arte. Then he shared his screen to reveal a collection of texts and images — Van Gogh still lifes, Giacometti sculptures, Japanese haikus — saved in folders on his computer. Jude stopped scrolling at a picture he took of a sign posted on an apartment building entrance.“It says ‘Please have oral sex so as not to disturb the other tenants,’” Jude explained, translating from the Romanian with a grin on his face.The autodidact Jude is not above a dirty joke. His work melds tragedy and farce, drawing promiscuously from art, literature, street ads and social media to fuel his brazen visions of Romanian history and contemporary life.Jude’s previous film, the Golden Bear-winner “Bad Luck Banging or Loony Porn,” starts out with the making of a humorously sloppy sex tape and concludes with a witch trial against one of the tape’s participants. His latest, “Do Not Expect Too Much from the End of the World,” arrives in U.S. theaters on Friday.The black comedy follows Angela (Ilinca Manolache), a film production assistant who spends most of her 16-hour workdays in her car, shuttling clients and equipment around Bucharest, Romania’s capital. One of Angela’s gigs entails interviewing former factory employees who were injured on the clock for a chance to feature in a corporate safety video. Scenes from the present-day, shot in black-and-white, are interwoven with colorful clips of another woman named Angela: a taxi driver in the 1980s also chained to a thankless job that involves navigating the streets of Bucharest.Ilinca Manolache as Angela, a film production assistant who spends most of her 16-hour workdays in her car, in “Do Not Expect Too Much from the End of the World.”4 Proof FilmWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

  • in

    Popcast (Deluxe): Is TikTok Done? 4 Crises Holding the App Back

    Subscribe to Popcast!Apple Podcasts | Spotify | Amazon Music | YouTubeThis week’s episode of Popcast (Deluxe), the weekly culture roundup show on YouTube hosted by Jon Caramanica and Joe Coscarelli, includes segments on:What made TikTok so addictive and effective in the pastThe introduction of TikTok Shop and the commercialization of the For You PageTikTok’s golden era: Charli D’Amelio, Addison Rae, the Hype HouseRecent TikTok bright spots: Pookie & JettInnovations in TikTok narrative formatsDurational content on TikTokTikTok’s decreasing reliance on the music industry and its cold war with Universal Music GroupThrowback TikTok songs of the week from ppcocaine feat. NextYoungin and Gucci ManeSnack of the weekConnect With Popcast. Become a part of the Popcast community: Join the show’s Facebook group and Discord channel. We want to hear from you! Tune in, and tell us what you think at popcast@nytimes.com. Follow our host, Jon Caramanica, on Twitter: @joncaramanica. More