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    Streaming Services Want to Fill the Family Movie Void

    With theatrical releases way down, the streaming giants have been pumping out multigenerational fare, including a number of live-action films.Sony Pictures unleashed the singing reptile “Lyle, Lyle Crocodile” in 4,350 theaters across the country this weekend to the tune of an estimated $12 million to $13 million.It was the first wide theatrical release for a family film since “DC League of Super-Pets” from Warner Bros. in July, and only the 12th family film to hit theaters this year. Just two more are expected before the end of December.That’s a far cry from the prepandemic days of 2019, when 24 family movies came to theaters. They accounted for $8.9 billion in box office receipts, a whopping 32 percent of the worldwide total for Hollywood studios that year.The decline today is due to a combination of factors: a hangover from the pandemic, efforts by studios like Disney and Paramount to bolster their own streaming services with fresh content and the risks of greenlighting family films that aren’t based on well-known intellectual property.It’s affecting the health of the theatrical business.“The movie industry needs a big and thriving family moviegoing business to return to strength,” David Gross, a box office analyst, said. He’s predicting that gross profits for family films in 2022 will total $2.75 billion to $2.8 billion. “Success with families is essential to the long-term health of the business. We consider this to be the biggest production challenge ahead.”So where have all the family movies gone?To streaming, of course. While last month was the worst September at the box office since 1996 — excluding the pandemic year of 2020 — Netflix, Disney and others have been pumping family films to their services. “The Adam Project” arrived on Netflix in March and the animated “The Sea Beast” in June, while Disney+ released “Pinocchio” in September and just announced that “Hocus Pocus 2,” which debuted Sept. 30, was streamed for more hours over its first three days than any previous premiere on the service.And the streaming giants are just getting started. While both remaining theatrical releases of family films this year are animated — Disney’s “Strange World” and Universal’s “Puss in Boots: The Last Wish” — Netflix plans an onslaught of the kind of live-action family fare that studios are producing less and less. The titles include “The School for Good and Evil,” starring Charlize Theron and Kerry Washington; “Slumberland,” from the “Hunger Games” director Francis Lawrence; the sequel to “Enola Holmes”; and “Roald Dahl’s Matilda the Musical,” starring Emma Thompson as Miss Trunchbull.Disney+ will debut the “Enchanted” remake “Disenchanted” on Thanksgiving weekend, and Apple TV + plans to make “Spirited,” its holiday musical-comedy starring Will Ferrell and Ryan Reynolds, available on Nov. 18.The majority of the Netflix projects look expensive, with “Slumberland” costing around $90 million. Contrast that with the budget in the $50 million range for “Lyle, Lyle, Crocodile,” which is based on a children’s book and stars Javier Bardem, Constance Wu and Shawn Mendes (as the voice of Lyle).The Race to Rule Streaming TVApple’s Will Smith Problem: The actor is the star of a $120 million Civil War drama that finished filming earlier this year. Apple envisioned the film as a surefire Oscar contender. But that was before the slap.Cable Cowboy: The media mogul John Malone opened up about the streaming wars, the fast-changing news business and the future of his own career.Warner Bros. Discovery: The recently formed media colossus announced plans for a free streaming service and a paid subscription streaming service combining HBO Max and Discovery+.Turmoil at Netflix: Despite a loss of subscribers, job cuts and a steep stock drop, the streaming giant has said it is staying the course.The filmmakers behind “Lyle” are bullish on its prospects. “The combination of a live-action CGI crocodile, the fact that it’s also musical and a family film, I think give it multiple points of attraction that will hopefully lure audiences off their couches,” said one its producers, Hutch Parker, a former president of production at 20th Century Fox.Also helping the film’s fate is the very thing that has theater owners more broadly concerned: a lack of product in the marketplace.“Every movie I’ve made for the last 30 years had four or five other movies coming out on the same weekend, with four to five movies that had come out the previous weekend that were still out,” Mr. Parker said. “And this is unique in that you’re coming into a market that on the one hand is less vibrant. On the other hand, the opportunity in an open marketplace is unique.”Josh Greenstein, Sony’s president of the motion picture group, added: “If we can open in the low- to midteens we can play and play. The lack of competition will be very good for the movie.”Indeed, the lack of product this year has kept films in theaters longer, generating more ticket sales along the way. Sony’s “Where the Crawdads Sing,” for instance, earned close to $90 million domestically, and “Elvis,” from Warner Bros., had $150 million in box office revenue.The “Lyle” directors Will Speck and Josh Gordon, who turned to family fare after a career making broad-based comedies like “Blades of Glory,” hope that their crocodile will encourage family audiences to change their moviegoing tendencies.“We’re excited that we’ve made something that we feel like if people actually can shift out of the habit of what they might be in with streaming, we’ll deliver them something that brings joy and escape and happiness and all the things you want it to do,” Mr. Speck said in an interview.Complicating this challenge is Netflix’s burgeoning interest in family entertainment, specifically live-action projects. The streaming service sees an opportunity to develop films based on original characters and story lines.“We loved going to see great original family films,” said Ori Marmur, vice president of studio film at Netflix. “Sadly, now when you look at what a lot of the offerings are, they aren’t live-action family. It’s usually animated for family, and then it’s reboots, remakes, sequels, low-budget horror. We saw a real opportunity in seeing those kinds of movies, and building up a slate like that.”The company’s quest to dig deep into films that appeal to all ages has prompted it to acquire big-budget spectacles — often ones the studios turned down because of costs or the risks of releasing a family movie not based on existing intellectual property. “The School for Good and Evil,” for example, originated at Universal Pictures almost a decade ago.While family films released on streaming do not receive the same kind of marketing blitz that theatrical releases do, they often have other attributes coveted by studios hoping to succeed at the box office. “Slumberland” and “The School for Good and Evil” have the spectacle; “Matilda” has the musical elements, and “Enola Holmes” is a known property.Marlow Barkley and Jason Momoa in “Slumberland,” which comes out on Netflix on Nov. 18.Netflix“Slumberland” began at Fox, but things got complicated once the company merged with Disney in 2019, said Mr. Lawrence, the film’s director. Disney, after all, prides itself on its expertise in making family films. It didn’t need Fox doing the same thing.The Chernin Group, which produced “Slumberland,” had a deal that if one of its films had a director, an actor and a completed shooting script, Disney had 30 days to decide whether to make it. The company passed.“It almost instantly turned over to Netflix,” Mr. Lawrence said in an interview, adding: “Releasing it around Thanksgiving, I am hoping that families will watch it together. That’s sort of the ideal scenario.”Set to debut on Nov. 18, the action-adventure is based on the comic book series “Little Nemo in Slumberland,” by Winsor McCay. It features a young female protagonist, mystical dreamlands, numerous special effects, and a story about grief and loss.“I find it comforting knowing that when it actually comes out, I won’t have that same sort of box-office stress that happens on every movie where by Friday afternoon, everybody knows what it’s made for the weekend and it’s either a success or a failure,” said Mr. Lawrence, who directed three of the four movies in the “Hunger Games” franchise and is currently shooting the prequel, “The Ballad of Songbirds and Snakes.” “Not having that sort of pressure on it is interesting.”And he’s hoping some audiences will find the film in the Netflix-owned theaters, too.“Would I have loved a slightly longer theatrical release, maybe some IMAX screens or something like that?” he said. “Sure.” More

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    Netflix’s ‘Knives Out’ Sequel Headed to Theaters Before Streaming

    “Glass Onion: A Knives Out Mystery” will receive a weeklong release in about 600 theaters in the United States a month before it becomes available on Netflix.Netflix is giving theater owners a Thanksgiving present.The streaming giant announced on Thursday that “Glass Onion: A Knives Out Mystery” will be released in around 600 theaters across the United States for one week beginning on Nov. 23 before becoming available to stream around the world on Dec. 23.The largest theater chains — AMC Theaters, Regal Cinemas and Cinemark — have all agreed to the deal, a first for the top exhibitors. Cinemark screened Netflix films in the past. But Regal and AMC previously refused to work with the company because it would not agree to the exclusive theatrical release periods and financial terms that are usually offered by traditional studios. Terms of the deal for “Glass Onion” were not disclosed.Yet the news now comes as a welcome relief to the industry after the past month, in which theaters generated just $328 million in ticket sales. That was the lowest number in September since 1996, with the exception of the pandemic year of 2020. The original “Knives Out,” starring Daniel Craig as the quirky detective Benoit Blanc, was a sleeper hit in 2019. It cost $40 million to make and grossed $165 million in North American theaters and $311 million worldwide. It was considered a prime example of how studios could successfully release films based on original ideas in theaters.But the chances of replicating that theatrical success seemed to be squashed last year when Netflix plunked down $465 million for the writer-director Rian Johnson to move his star-studded franchise to the streaming service for its next two iterations.“I’m over the moon that Netflix has worked with AMC, Regal and Cinemark to get ‘Glass Onion’ in theaters for this one-of-a-kind sneak preview,” Mr. Johnson said in a statement. “These movies are made to thrill audiences, and I can’t wait to feel the energy of the crowd as they experience ‘Glass Onion.’”The raucous reception for the film at its debut at the Toronto Film Festival last month inspired Netflix to pursue a more expansive theatrical strategy than it had for other films.Whether this development means that Netflix is willing to take a more traditional approach to theatrical distribution remains to be seen. The streaming service said it also did not plan to publicly report how the film did at the box office during its weeklong run. More

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    Will Smith Film ‘Emancipation’ Will Be Released in December

    Apple said the movie, Mr. Smith’s first since his infamous slap at the Oscars, will be in theaters on Dec. 2 and begin streaming on Dec. 9.The Will Smith film “Emancipation” — the actor’s first since his infamous slap at the Oscars this year — will be released in December, making it eligible for the upcoming awards season.While releasing a trailer for the film on Monday, Apple said “Emancipation” will have a limited theatrical release on Dec. 2 before becoming available on the company’s streaming service on Dec. 9. The announcement followed a long discussion of whether Apple would release the film this year or delay it until 2023, considering the controversy surrounding Mr. Smith after he slapped the comedian Chris Rock during the Academy Awards ceremony in March. Apple had declined to comment on its plans for the film.After the incident with Mr. Rock, Mr. Smith won the best actor Oscar that night for his performance in “King Richard.” It was his first Academy Award, but shortly afterward he resigned from the Academy of Motion Picture Arts and Sciences, saying he had “betrayed” its trust. The academy then barred him from the organization and all of its events for the next decade.That punishment does not preclude the actor from being nominated for his work, though it did not augur well for “Emancipation,” which had been considered an awards candidate before Mr. Smith slapped Mr. Rock. The decision to release the film in a limited number theaters ahead of its debut on the service suggests that Apple is planning to push it for award consideration this year.That could backfire. The academy has signaled that it is ready to move on from the slap. Bill Kramer, the organization’s chief executive, said it would not even be joked about at the next Academy Awards ceremony.“Emancipation” stars Mr. Smith as Peter, a real-life figure from the 1800s who escaped slavery and fought for the Union Army. Directed by Antoine Fuqua and written by William N. Collage, the film had its first public screening in Washington on Saturday night, during the Congressional Black Caucus Foundation’s 51st Annual Legislative Conference. The event was followed by a question-and-answer session featuring Mr. Fuqua and Mr. Smith, who has remained largely out of the public eye since the Oscars.Mr. Smith issued a public apology on his YouTube channel on July 29. It has been viewed close to 3.9 million times. More

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    Coming Soon: Met Operas Streamed Live Into Your Living Room

    The company said it would begin offering live simulcasts this month on its website — but only for some customers.The Metropolitan Opera has over the past 16 years built a lucrative business around broadcasting operas live into movie theaters around the world, attracting an audience of millions for classics like “The Magic Flute” and “Madama Butterfly.”Now the company is hoping to build on that success: The Met announced on Monday that it would begin livestreaming some operas directly into living rooms for customers who live far from cinemas that broadcast its productions.The service, called “The Met: Live at Home,” is part of the company’s efforts to expand the audience for opera, at a time when it is grappling with financial challenges brought on by the coronavirus pandemic as well as longstanding box-office declines.Peter Gelb, the Met’s general manager, said in a statement, “We wanted to make our live performances available to people who don’t have ready access to the movie theaters that carry the Met, whether you reside in the mountains of Montana or on assignment in Antarctica.”The service will be available in the United States and Canada to customers who live at a distance from movie theaters that broadcast the Met’s “Live in HD” series of operas each season; the exact distance will vary depending on the market. It will also be accessible nationwide in another 170 countries and territories where the Met does not offer live transmissions. Depending on the location, each opera will cost $10 or $20 to stream; viewers can watch the operas an unlimited number of times during a seven-day window.The Met is one of many cultural institutions experimenting with livestreaming, which became a popular way of staying connected with audiences during the pandemic, when in-person performances were curtailed. The San Francisco Opera last year began broadcasting some performances live for $27.50.The Met’s movie theater program began in 2006 and before the pandemic generated about $18 million in net profit for the Met each year.The new streaming service poses the possibility of cannibalizing some of those sales, though Gelb said using technology to limit its geographic reach would help mitigate that risk. He said the company had no plans to phase out the movie theater broadcasts, which have sold nearly 30 million tickets and are now available in about 2,000 cinemas in 50 countries.“We don’t want to replace the movie theater experience at this point,” he said. “We want to augment it.”The streaming service will be available starting on Oct. 22, when the Met begins its cinema broadcasts. (This season, 10 productions will be transmitted.) The first performance will be Luigi Cherubini’s “Medea,” which opened the Met season last week to largely positive reviews. More

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    The Many Lives of Martine Syms

    LOS ANGELES — As self-portraits go, the video “DED” by Martine Syms is a bit masochistic. The artist’s digital avatar strolls across a flat, featureless limbo, enduring several gruesome deaths. Seppuku with a chef’s knife. Crippling, fatal allergies. Diarrhea so explosive she rockets into the sky like a rag doll, then dies from the fall. Then, somehow, she gets up and keeps walking.Syms remembers sending an early clip of the 15-minute piece to a friend. “I still think it’s kind of funny,” she said recently, at a booth at Little Dom’s, a red-sauce, dark wood Italian restaurant in this city’s Los Feliz neighborhood. “But let me be clear that I understand how people do not. They were like, ‘What the [expletive] is this? It’s really violent. I don’t like seeing you dying.’”But that’s the thing, she told me. “There’s always a level of seriousness read into a lot of things that I’m doing that I don’t necessarily connect with.”Especially when race is involved. “I’m using a signifier, Blackness, which for some people can connote serious pain,” she acknowledged. “But I see it as a real space of joy and freedom.”Syms, 34, is the sort of “new media” artist who antiquates the term. Since her days as a film programmer at clubs like the Echo Park Film Center in Los Angeles, she has turned the various lenses of media around to interrogate what society expects of Black women, and Black artists in particular. An early video, “My Only Idol Is Reality,” from 2007, consists of a degraded VHS copy of a heated, unedited dialogue on race between two contestants on “The Real World.” Syms studied cinema at the Art Institute of Chicago, co-founded a book store called Golden Age and started an artist-book imprint called Dominica. She racked up tags: artist, writer, musician, publisher, teacher, filmmaker; D.J., influencer, brand. Throughout her art, her moving images feature avatars of herself that she endows with a vital mixture of ego and exhaustion, cupidity and love.“DED” (2021), a digital video on view in “Martine Syms: Grio College” at CCS Bard’s Hessel Museum of Art. Syms endows avatars of herself, including Teeny, seen above, with a vital mixture of ego and exhaustion, cupidity and love.Olympia Shannon/CCS BardIn the summer of 2017, Syms graduated with an M.F.A. from Bard College; that fall, she began a year as faculty at the California Institute of the Arts. In the interim, she produced a solo show at MoMA — a purple-tinged installation including photographs, furniture and a feature-length video.This fall brings her a triad of institutional coups, and a movie in theaters. Each stars dramatized, extrapolated versions of Syms. A new, open-ended video play fed by machine-learning algorithms anchors “Neural Swamp,” through Oct. 30, at the Philadelphia Museum of Art. And a gonzo sitcom called “She Mad,” 2015-2021, in which Syms often stars, appears at the Museum of Contemporary Art Chicago until February 2023. The most recent episode routes the artist’s real-life ups and downs through a cover of the “Life Story” TikToks posted by the rapper Lil Nas X.“DED” is the showpiece of “Grio College,” Syms’s retrospective at the CCS Bard Hessel Museum of Art, in upstate New York. Bard, the artist’s alma mater, also inspired her first foray into independent films: “The African Desperate,” which she directed and co-wrote with Rocket Caleshu, enters worldwide distribution with screenings in New York starting Sept. 16. (The artist Diamond Stingily, an old friend, plays the lead, a Black femme named Palace with a newly minted M.F.A.; Bridget Donahue, Syms’s New York dealer, and A.L. Steiner, her former teacher, have small roles as Palace’s professors.)Installation view of “Martine Syms: She Mad Season One,” a wry take on contemporary life as a Black woman, at the Museum of Contemporary Art Chicago, through Feb. 12, 2023.Nathan Keay/MCA ChicagoSyms’s many avatars are a record of survival in a cloying media atmosphere. They’re sometimes self-indulgent — necessarily so, in the manner of psychoanalysis or self-care. The notion of “Grio College,” a place that teaches the trick of honing personal experience into modern stories, developed through the artist’s experience on the M.F.A. track. Syms writes in the press notes to “The African Desperate” that the overlapping dystopias of an advanced art college in the bucolic Hudson Valley came laced with racism. One of the last sequences of the film layers found audio of a man telling off his bigoted co-workers with shots of postcard-perfect fields and shops in Troy, N.Y.“The curriculum that she presents is larger than what a college typically covers,” said Lauren Cornell, the chief curator at the Hessel. “It encompasses one’s whole life, friends, thinkers, culture.” Her professors and gallerists become collaborators; the places she lives become sets and settings.Sitting in the booth at Little Dom’s, on the edge of Hollywood, dayglo-orange braids fell across Syms’s lilac tank top and accented a tattoo on her shoulder: the word “EVIL.” (Seen from a certain angle, it almost reads “LIVE.”) Waitstaff in the hall zapped small flies with loud pops of an electric racquet.Syms grew up in Altadena, a quiet town abutting the mountains east of Los Angeles known as a retreat for roughneck millionaires and an enclave for the Black middle class. Her mother worked as a registered nurse at the Kaiser Permanente hospital on Sunset Boulevard, and Syms would take the bus into Los Angeles to spend afternoons browsing Goodwill and Skylight Books or watching films at the vintage theaters. The kinetic harshness of the city comes through in her work. Her characters take the bus; they walk in Los Angeles.Diamond Stingily, in the role of Palace, stars in “The African Desperate,” which Syms co-wrote and directed, and which opens in theaters this fall.Dominica, Inc.But virtual registers are just as important for Syms and her versions. In some of her videos, characters’ texts pop up on the screen in bubbles; her 2018 piece “Mythiccbeing” is an interactive chatbot. Throughout our conversation, she mustered text messages, voice memos and notes from her phone, piecing together how ideas coalesced into art. Her style of hyperlinking in real time matches the hybrid way she works, reifying, refining and recollecting the thoughts that make a person up.Syms traces “DED” to a dream she had in early 2020, while she was sick with Covid; it is stored in an audio file that she doesn’t remember recording. The title of the 2021 show in which that work debuted, “Loot Sweets,” derives from another reverie. She pulls up her notes app: “post ap life in a weird mall. bard people and others. lauren and i are trying to escape. people are looting so we stop by pleats please on the way out. everything is gone. all the good stuff at least. lauren drops from the second floor into the ocean while i crawl down to meet her. she swims w me bc she’s stronger against the current. we finally get out and i’m immediately shot dead.”It’s heavy stuff, a nightmare fed by civil unrest incited by police killing unarmed Black Americans, against the background simmer of a global pandemic. Syms explained the chain of associations behind the phrase “Loot Sweets”: medieval lute music, Bobby McFerrin’s cover of the Beatles’ “Blackbird,” reparations. While artists and activists have called for ending the exploitation of images of Black death, Syms turned to gallows humor.Syms with her electric guitar in her studio in Los Angeles.Simone Niamani Thompson for The New York TimesBut Syms is mining the vein of absurdity, hidden in plain sight, running through freewheeling experiments in Black culture like Amiri Baraka’s poetry or Sun Ra’s jazz. In 2013, she wrote “The Mundane Afrofuturist Manifesto,” which deflates Afrofuturist esoterica and other escapism. Instead, she proposes: “The chastening but hopefully enlivening effect of imagining a world without fantasy bolt-holes: no portals to the Egyptian kingdoms, no deep dives to Drexciya, no flying Africans to whisk us off to the Promised Land.”The curator Meg Onli, who included Syms in the 2019 exhibition “Colored People Time” at the Institute of Contemporary Art in Philadelphia, told me that the text underpinned the show’s take on “the confluence of temporalities, Blackness and the mundane.”“I love her ability to pivot from conversations around Black futurity that center on the fantastic and spectacular,” Onli added, “and remind us that our future may not look drastically different from our present.”Syms pointed out that Teeny, her avatar in “DED,” doesn’t really die. The back of Teeny’s white sweatshirt reads TO HELL WITH MY SUFFERING in all caps. Call it a koan to contain the ambivalence of enjoying an often-awful world.Installation view of “Martine Syms: Neural Swamp,” through Oct. 30 at the Philadelphia Museum of Art, with a script and performances constantly revised in real time.Joseph Hu/Philadelphia Museum of ArtAt the Philadelphia Museum of Art, the glowing green installation of “Neural Swamp” mounts two women’s faces on monitors, arranged around vinyl poufs. A third screen flashes with footage from rounds of vintage video game golf. The score and performances are constantly revised in real time: Digitized actors recite a script that Syms wrote but an algorithm updates constantly into an amalgamation of sitcom clichés and tongues.Formally, “Neural Swamp” resembles the Chicago install, and both recall another Syms production: her design for a Prada-sponsored supper club in Hollywood during this year’s Frieze Los Angeles art fair. Her vision for what she called “Prada Mode,” branded “HelLA World,” included “every last detail, from the lecture series to the matchbooks,” Donahue said. Her name on the restaurant’s marquee, DMs from guests crawling around long screens in the dining room, closed-circuit videos of the crowd on monitors hung from the bare studs between the restaurant, the outside bar — “It was a Martine Syms waking dream scene.”Maybe it’s a metaphor, too: There are stanchions, there are walls, but sometimes you can walk through them. Maybe it’s simply that, in a world prone to displays of despair, Syms’s fluorescent way of coping draws a crowd.I asked Syms why, given her dynamic range, she still works as a gallery artist. “I feel a great deal of freedom, you know?” Only in the art world, she said, are your most unqualified hunches met with such serious support. She told me about an event at the Zentrum Paul Klee residency in Bern, Switzerland, where, in lieu of showing slides of old work, she asked the organizers to serve a purple cocktail at the bar. Not only did they agree, a mixologist spent hours beforehand helping her perfect the drink’s taste and color.“If I told somebody I want to run Little Dom’s for a month as an art project,” said Syms, “I probably could.” More

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    More Than ‘Weird’: Roku Embraces Original Programming

    The streaming media device company wants to attract more viewers and advertisers to its channel. A coming biopic of “Weird Al” Yankovic is its most ambitious project to date. The gray, rainy weather of an early March day was no match for the joy emanating from a rented bungalow on the campus of the California State Polytechnic University in Pomona.Accordion music wafted over a production set that was tucked into a tree-lined street and teeming with crew members wearing Hawaiian shirts. Welcome to the set of “Weird: The Al Yankovic Story,” the unconventional biopic of the beloved parodist “Weird Al” Yankovic, featuring Daniel Radcliffe in the titular role.It was Mr. Radcliffe’s last day shooting — and Julianne Nicholson stood in front of the camera portraying Mr. Yankovic’s mother, a woman much more interested in discussing her son’s dietary issues than his burgeoning career. In the scene, Al has called to tell her he just landed a 25-night residency at Madison Square Garden. (Mr. Yankovic never actually landed a 25-night engagement at the arena.) She wants to know if he’s eating enough bran.“The script is kind of ridiculous,” said Mr. Yankovic, who is a co-writer on the film. He was reluctant to reveal plot details but appeared giddy about the whole experience. “It’s just fun having these top-notch actors doing this silly material,” he said. “I just can’t believe that we’re actually getting to do this.”The reason the film exists is Roku, the streaming media device company with more than 63 million active accounts in the United States. In the past year, Roku has moved into original programming, acquiring the library of the short-lived Quibi app and paying $97.8 million in cash for This Old House Ventures, the company behind the long-running home improvement show.Roku Originals has since made a two-hour movie adaptation of the canceled NBC show “Zoey’s Extraordinary Playlist,” greenlit second seasons of Quibi content, like Kevin Hart’s action-comedy show “Die Hart,” and the odd home renovation show “Murder House Flip,” where notorious crime scenes are turned into sparkly remodels. It has also signed deals with Martha Stewart, Emeril Lagasse and Jessica Alba for unscripted content and is planning a broadcast next month of a live-captured performance from London’s West End of “Heathers: The Musical.”Roku paid almost $98 million in cash to buy This Old House Ventures.This Old House Ventures“Weird” is the company’s most ambitious programming move. The film, produced by the comedy studio Funny or Die, cost around $12 million to make. “Weird” will debut at the Toronto International Film Festival in September, before becoming free on Roku in November.“I can’t say there was a bidding war,” Mr. Yankovic said with a laugh, before adding that other parties were interested. “Roku was the only company that whipped out their checkbook. Because of them, this movie is getting made.”The film is part of Roku’s effort to persuade those who use the device to access paid apps like Netflix and Disney+ to spend more time perusing the free content offered on the Roku Channel, which now includes 40,000 movies and television shows and 150 linear channels. Keeping viewers on the platform longer is a way to bolster its advertising revenue for a business that has come to rely more heavily on ad spending and content distribution than device sales. Currently, device sales contribute just 12 percent to the company’s bottom line. Keeping users on the Roku Channel is imperative to its success.David Eilenberg, Roku’s head of originals, said in an interview that the company’s strategy in this early phase of creating new content was to assure the creative community that when Roku takes on a new project, it will be willing to spend the money to support it properly.“The spending strategy has always been surprise and delight rather than shock and awe,” he said. “‘Weird’ is a nice indicator of that, which is the sort of the thing nobody knew they wanted until it existed. That’s a very tricky thing to commission, but when you get one of those, you put both arms around it and support it to the best of your ability.”Roku became a trending topic on Twitter at the end of July when it released the trailer for “Weird” as part of its upfront presentation, which the company says resulted in $1 billion in commitments from the seven major advertising agency holding companies for the upcoming television season.Yet Roku’s expansion into originals comes at a difficult time for the company. During its second-quarter earnings call last month, the company pulled its full-year guidance because of the challenging advertising environment and lowered its third-quarter estimates to only 3 percent growth in total net revenues. (The analyst firm MoffettNathanson previously estimated growth for that quarter could reach 29 percent.)The company has sought to assure investors that it won’t be laying off employees or changing its business strategy as it deals with the advertising slowdown. That hasn’t stopped some analysts from lowering their price targets for the stock, but most remain bullish on the company’s future as the connected television market continues to grow and consumers are increasingly interested in finding all their different streaming channels in one place (much like traditional cable).MoffettNathanson detailed the challenges facing the company in a recent investor note, calling Roku’s hurdles a “three-sided war.” On the connected TV side, Roku is fighting against Amazon, Alphabet and others. For audience, it is up against “nearly every streaming platform under the sun.” And for advertising dollars, its competitors now include Netflix, Disney, Amazon, YouTube, Warner Bros. Discovery and Paramount Global.“Obviously this is not an ideal market structure,” the firm said in the report.A scene from “Weird.” Mr. Yankovic said working with Roku made him feel like “a big fish” because of the attention the company was giving the production.RokuFor Rob Holmes, the head of the Roku Channel, the strategy has always been to rely primarily on licensing content with a smattering of new originals — the company has yet to find another project with “Weird”-level enthusiasm — to pique consumers’ interests. It recently announced the revival of ABC’s “The Great American Baking Show,” with Ellie Kemper (“Unbreakable Kimmy Schmidt”) and Zach Cherry (“Severance”) set to host. The show, which will bow in 2023, is intended as a companion to all 12 seasons of the long-running “The Great British Baking Show,” which will become available on the Roku Channel at the end of this year.Reports suggest that the annual amount the company spends on content is $1 billion, far beneath Netflix’s $17 billion content budget or the $30 billion Disney will spend across all its divisions for 2022. (Roku declined to confirm its annual budget.)“One of the things about ad-supported streaming versus SVOD is if I watch one thing on SVOD, that month I still sign up and pay,” said Mr. Holmes, referring to subscription video on demand services like Netflix and Disney+. “But from an AVOD standpoint” — that’s advertising video on demand — “you need that engagement to generate that volume that allows you to support that advertising business.”Complicating matters is the fact that Roku’s competitors are also its partners. Mr. Eilenberg admitted that when he is pursuing new content his primary competitors are often other advertising VOD services like Amazon’s Freevee, Fox’s Tubi and Paramount’s Pluto. But there’s significant overlap: The Roku Channel is available on Amazon Fire devices, for example, while Tubi is a popular channel on Roku. Paramount+ will be joining the Roku Channel later this month.But Roku can also find itself competing against Netflix. What’s the pitch when facing such a behemoth, albeit one that’s been knocked down a bit recently?“The very fact that we’re actually not doing a zillion shows, allows us to sort of credibly say to creators, ‘Your show will have its day in the sun,’” Mr. Eilenberg said. “There’s only one Roku Originals slate. Creators are going to be attended to.”Mr. Yankovic certainly feels that way.“I think we’re sort of like — what’s the saying? — a big fish,” he said. “We’re not going to get lost in somebody’s lineup. They’re very invested in having this be successful, as we all are. It’s nice that we’re all on the same team.” More

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    HBO Max Pulls Nearly 200 ‘Sesame Street’ Episodes

    HBO Max took down classic episodes of “Sesame Street” as it prepares to combine with Discovery+. The move came as a surprise to fans, who worried about what it signals.Nearly 200 episodes of “Sesame Street” have been pulled from HBO Max, the streaming platform that has been purging films and television shows in recent weeks as it prepares to combine with another streaming service, Discovery+.Fans of “Sesame Street” were surprised on Friday to see that hundreds of episodes, most from the first 40 years of the show, had been removed from HBO Max.It is the latest shift at HBO Max following the merger of its former parent company, WarnerMedia, with Discovery Inc. in April. Together, the companies formed Warner Bros. Discovery, which is aiming to find $3 billion in savings in an effort to reduce its $55 billion in debt.This week, about 70 HBO Max staff members were laid off as a part of the reorganization, and HBO Max announced that 36 titles were being pulled from the platform. The pulled programming included the animated series “Infinity Train” and “The Not-Too-Late Show With Elmo,” a “Sesame Street” spinoff.David Zaslav, the company’s chief executive, also told investors this month that the company plans to offer a single paid subscription streaming service, bringing together content from HBO Max and Discovery+.It was not clear what that means for the future of “Sesame Street” on HBO Max.As of Friday, HBO Max had cut the number of “Sesame Street” episodes it provides to 456 from 650, Variety reported. Some spinoff series survived the cull, including seven seasons of “My Sesame Street Friends,” and “The Magical Wand Chase” special, featuring Elmo and Abby Cadabby, a pink fairy-in-training who joined “Sesame Street” in 2006.Every episode of “Sesame Street” from Seasons 39, which aired in 2008, through 52, the latest season, is still available on HBO Max. The newest season, 53, will air on HBO Max in the fall.The only episodes available from before season 39 are from seasons one, five and seven, including a fan favorite in which all of the characters gather for a singalong in Bert and Ernie’s bathroom.Some of the most notable episodes HBO Max once streamed are no longer available, including an episode that aired in 1983 and featured Big Bird confronting death, following the death of the actor who played Mr. Hooper, Will Lee.HBO said in a statement that the streaming platform was “committed to continuing to bring ‘Sesame Street’ into families’ homes.”“‘Sesame Street’ is and has always been an important part of television culture and a crown jewel of our preschool offering,” the statement said.Sesame Workshop, the nonprofit group behind “Sesame Street,” struck a five-year deal with HBO in April 2015 to give the premium cable network the first run of new episodes. The episodes would then air free nine months later on PBS, where the show had aired for 45 years.In 2019, Sesame Workshop made a similar deal with HBO Max, which started in May 2020. Both deals also gave HBO Max access to the enormous back library of “Sesame Street,” though it has never made all of the episodes available at the same time.Some episodes of the show are available on PBS and the Sesame Street YouTube account.Sesame Workshop did not immediately respond to a request for comment on Saturday.Joe Hennes, editor in chief of ToughPigs, a website for fans of “Sesame Street,” the Muppets and other Jim Henson creations, said the “Sesame Street” episodes still available on HBO Max were a “random assortment.”“The culturally important episodes, or the episodes that maybe a more casual fan would say, ‘I’d like to see that again,’ that stuff is what’s missing,” Mr. Hennes said.Mr. Hennes, who worked in the creative department of Sesame Workshop from 2012 to 2021, said that he was concerned that the episode removal could signal a fading relationship between HBO Max and Sesame Workshop.Sesame Workshop expanded its offerings and increased its production values with the influx of funding from the premium cable network. If HBO Max reduced its financial support or ended the relationship, Mr. Hennes said it could limit the nonprofit’s production and outreach work.“In a perfect world, HBO Max would want to invest more in ‘Sesame Street’ and really make it the flagship that it could be for the streaming network,” Mr. Hennes said. “So it’s a little baffling that they would decide to go backward on that and say we’re going to do less of this and not really capitalize on their own investment in the franchise.”After HBO Max’s decision to remove episodes became public, the official Twitter account for “Sesame Street” seemed to address the change.“Your friends on Sesame Street will always be here when you need them,” it said. “Visit the neighborhood any day of the week with full episodes on our YouTube channel.” More

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    Netflix, Still Reeling, Bets Big on ‘The Gray Man’

    Anthony and Joe Russo like to go big.In 2018’s “Avengers: Infinity War,” the directing brothers shocked fans when they erased half the global population and allowed their Marvel superheroes to fail. The next year, they raised the stakes with the three-hour “Avengers: Endgame,” a film that made $2.79 billion at the global box office, the second-highest figure ever to that point.And now there is “The Gray Man,” a Netflix film that they wrote, directed and produced. The streaming service gave them close to $200 million to trot around the world and have Ryan Gosling and Chris Evans portray shadow employees of the C.I.A. who are trying to kill each other.“It almost killed us,” Joe Russo said of filming.One action sequence took a month to produce. It involved large guns, a tram car barreling through Prague’s Old Town quarter and Mr. Gosling fighting off an army of assassins while handcuffed to a stone bench. It’s one of those showstoppers that get audiences cheering. The moment cost roughly $40 million to make.“It’s a movie within a movie,” Anthony Russo said.“The Gray Man,” which opened in select theaters this weekend and will be available on Netflix on Friday, is the streaming service’s most expensive film and perhaps its biggest gamble as it tries to create a spy franchise in the mold of James Bond or “Mission Impossible.” Should it work, the Russos have plans for expanding the “Gray Man” universe with additional films and television series, as Disney has done with its Marvel and Star Wars franchises.Ryan Gosling stars in “The Gray Man,” which Netflix will start streaming on Friday.NetflixBut those franchises, while turbocharged by streaming and integral to the ambitions of Disney+, are first and foremost theatrical enterprises. “The Gray Man” is coming out in 450 theaters. That’s a far cry from the 2,000 or so that a typical big-budget release would appear in on its opening weekend. And the film’s nearly simultaneous availability on Netflix ensures that most viewers will watch it on the service. Films that Netflix releases in theaters typically leave them much faster than movies from traditional studios.“If you’re trying to build a franchise, why would you start it on a streaming service?” asked Anthony Palomba, a professor at the University of Virginia’s Darden School of Business who studies media and entertainment trends, specifically how consumers’ habits change.The film comes at a critical time for Netflix, which will announce its second-quarter earnings on Tuesday. Many in the industry expect the results to be even grimmer than the loss of two million subscribers that the company forecast in April. The company’s first-quarter earnings led to a precipitous drop in its stock price, and it has since laid off hundreds of employees, announced that it will create a less expensive subscription tier featuring commercials and said it plans to crack down on password sharing between friends and family.Despite the current rough patch, Netflix’s deep pockets and hands-off approach to creative decisions made it the only studio that was able to match the Russos’ ambitions and their quest for autonomy.“It would have been a dramatically different film,” Joe Russo said, referring to the possibility of making “The Gray Man” at another studio, like Sony, where it was originally set to be produced. The brothers said going elsewhere would have required them to shave off a third of their budget and downgrade the action of the film.One person with knowledge of the Sony deal said the studio had been willing to pay $70 million to make the movie. Instead, the Russos sold it to Netflix in an agreement that allowed Sony to recoup its development costs and receive a fee for its time producing it. Sony declined to comment.The movie includes nine significant action sequences, including a midair fight involving emergency flares, fire extinguishers and Mr. Gosling’s grappling with a parachuted enemy as both tumble out of a bombed-out plane, Anthony Russo said.“Ambition is expensive,” Joe Russo said. “And it’s risky.”Netflix, even in this humbling moment, can pay more upfront when it isn’t saddled with the costs that accompany much bigger theatrical releases. And for Scott Stuber, Netflix’s head of global film, who greenlighted the “Bourne Identity” franchise when he was at Universal Pictures, movies like “The Gray Man” are what he has been striving to make since he joined the company five years ago.“We haven’t really been in this genre yet,” Mr. Stuber said in an interview. “If you’re going to do it, you want to deal with filmmakers who over the last decade have created some of the biggest franchises and the biggest action movies in our business.”“We’re not crazily reducing our spend, but we’re reducing volume,” Scott Stuber, the head of global film for Netflix, said.Philip Cheung for The New York TimesThe Russos are also producing the sequel to “Extraction” with Chris Hemsworth for Netflix and just announced that Netflix would finance and release their next directing venture, a $200 million sci-fi action film, “The Electric State,” with Millie Bobby Brown and Chris Pratt.Mr. Stuber pointed to the “Extraction” sequel and a spy film starring Gal Gadot, “Heart of Stone,” both set for release next year, as proof that the company is still taking big swings despite its struggles. He did acknowledge, however, that the recent business realities have forced the company to think harder about the projects it selects.“We’re not crazily reducing our spend, but we’re reducing volume,” he said. “We’re trying to be more thoughtful.”He added: “We were a business that was, for a long time, a volume business. And now we’re being very specific about targeting.”Niija Kuykendall was hired from Warner Bros. late last year to oversee a new division that will focus on making midbudget movies, in the range of $40 million to $50 million, which the traditional studios have all but abandoned because their box office potential is less certain. And Mr. Stuber pointed to two upcoming films — “Pain Hustlers,” a $50 million thriller starring Emily Blunt, and an untitled romantic comedy with Nicole Kidman and Zac Efron — as examples of the company’s commitment to films of that size.In recent months, Netflix has also been criticized by some in the industry for how much — or how little — it spends to market individual films. Its marketing budget has essentially stayed the same for three years, despite a significant rise in competition from services like Disney+ and HBO Max. Creators often wonder whether they are going to get the full Netflix marketing muscle or simply a couple of billboards on Sunset Boulevard.For “The Gray Man,” Netflix has sent the Russos and their cast to Berlin, London and Mumbai, India. Other promotional efforts have included national television ads during National Basketball Association games and the Indianapolis 500 and 3-D billboards in disparate locations like Las Vegas and Krakow, Poland.“It’s very large scale,” Joe Russo said of Netflix’s promotion of “The Gray Man.” “We’re doing a world tour to promote it. The actors are going with us. It feels a lot like the work we did to promote the Marvel films.”Netflix released “The Gray Man,” which also stars Chris Evans, in theaters the week before it becomes available for streaming.NetflixFor the smaller-scale theatrical release, Netflix will put “The Gray Man” at some of the handful of theaters it owns — like the Paris Theater in New York and the Bay Theater in Los Angeles — and with chains like Cinemark and Marcus Theaters. And even though Joe Russo calls “The Gray Man” “a forget-to-eat-your-popcorn kind of film,” Netflix will not disclose its box office numbers.The theatrical side of the movie business is a conundrum for Netflix. The studio’s appetite for risk is often greater than that of traditional studios because it doesn’t spend as much money putting films in theaters and doesn’t have to worry about box office numbers. On the flip side, the lack of large-scale theatrical releases has long been a sticking point with filmmakers looking to display their creativity on as big a screen as possible and hoping to build buzz with audiences.And the strength of the box office in recent months for films as different as “Top Gun: Maverick,” “Minions: The Rise of Gru” and “Everything Everywhere All at Once” (which the Russos produced) has prompted many to rethink the influence of movie theaters, which the pandemic severely hobbled.Mr. Stuber acknowledged that a greater theatrical presence was a goal, but one that requires a consistent supply of movies that can connect with a global audience.“That’s what we’re trying to get to: Do we have enough of those films across the board consistently where we can be in that market?” he said.It would also require Netflix to reckon with how long to let its movies play exclusively in theaters before appearing on its service. While the theatrical window for the “The Gray Man” is very short, the Russos hope the film will show that Netflix can be a home for the type of big-budget crowd pleasers the brothers are known for.“Knowing that you have, ultimately, a distribution platform which can pull in 100 million viewers like it did on ‘Extraction,’ but also the potential for a large theatrical window with a commensurate promotional campaign behind it,” Joe Russo said, “you have a very powerful studio.” More