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      Why Amazon Is in Business With Judge Judy

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      The company hopes a new court show starring the straight-talking judge will help turbocharge its free, ad-supported streaming platform, IMDb TV.CULVER CITY, Calif. — And you thought Amazon’s ambitions in Hollywood were limited to a single streaming service.Amazon Prime Video, of course, ranks as one of the world’s pre-eminent subscription providers of on-demand films and television shows. Last year, Amazon spent $11 billion on entertainment programming, a 41 percent increase from a year earlier. In May, Amazon bought Metro-Goldwyn-Mayer to supercharge its content pipeline even further. For their $13 monthly Prime membership fee, subscribers will soon have exclusive access to “Thursday Night Football.”But the internet giant also owns another streaming service, one that has mostly gone unnoticed. It’s called IMDb TV. Started in 2019 with little fanfare, IMDb TV is free, supported by ads, mostly stocked with reruns — and about to come out of the shadows.Next Monday, IMDb TV will unveil “Judy Justice,” a court show starring the straight-talking Judge Judith Sheindlin, 79, whose wildly popular “Judge Judy” ended in May after 25 years. The new show is essentially a supersized version of the old one — a certified hit, or so IMDb TV hopes, taken from the dying medium of daytime broadcast syndication. The cases being litigated involve amounts up to $10,000. (It was $5,000 before.) Her on-camera courtroom staff has been expanded to include a stenographer and a law clerk.Sarah Rose, 24, a law school student who happens to be Judge Sheindlin’s granddaughter, is the clerk. At the end of each “Judy Justice” episode, Ms. Rose and Judge Sheindlin meet in chambers and chew some fat.“Sometimes I can add something from a younger perspective,” Ms. Rose said, referring to America’s crankiest judge as Nana. “The term LMAO came up on a case the other day, for example, and she needed me to interpret.”“Judy Justice” is similar to “Judge Judy,” which ran for 25 years on broadcast networks.Tracy Nguyen for The New York TimesJudge Sheindlin has ditched the much-discussed clip-on pony tail she wore in the final seasons of “Judge Judy.” (Asked by a reporter to address viewer consternation over her hair, she responded with an epic eye roll.) But she remains defiant — a plain-spoken star at a time when expressing an incongruent opinion can result in vicious blowback online.“I bring eyeballs because, at least for one hour a day, people see that someone is holding the line,” Judge Sheindlin said over lunch. “I’m unafraid to call out irresponsible, un-American behavior. If we settle for mediocrity, we get what we deserve.”A waiter stopped by to top off her glass of rosé. “I think I know the boundary, the limit, of where it’s appropriate to go,” she continued. “I might say to a male defendant: ‘So you’re 22 and you have six kids and no job. Find something else to do with that organ!’ But I don’t say what I would really want to say, which is, ‘Bring it up here to my bench.’”She slammed her knife down on the table. “Whack,” she said gleefully.Amazon is counting on Judge Sheindlin’s chutzpah to help establish IMDb TV as a bigger player in what has become, surprisingly, one of the hottest areas in media: free, ad-supported video on demand. In addition to IMDb TV, which is named after the Internet Movie Database, the crowded field includes Pluto TV, Tubi, Peacock, Roku Channel, Crackle and Xumo. They mostly aggregate older films (“Despicable Me 2,” “Grumpy Old Men”) and reruns (“Little House on the Prairie,” “Good Times”).IMDb TV also offers series like “Mad Men.” Justina Mintz/AMC, via Associated PressOnce seen as dowdy cousins to subscription services like Disney+ and Netflix, which do not carry ads, ad-supported platforms soared in popularity during the pandemic as viewers sought out entertainment comfort food. More viewers than anticipated seem to be willing to put up with a few ad breaks, analysts say. IMDb TV, for one, claims to carry about 50 percent fewer ads than a traditional broadcast network.“Free is always compelling,” said Guy Bisson, executive director of Ampere Analysis, noting that subscription fatigue is setting in among some consumers.Ad-supported streaming services had about 108 million viewers in the United States in 2020, according to eMarketer. The number is expected to climb to 157 million by 2024. (IMDb TV does not disclose raw viewing numbers. In May, it said that year-over-year viewership had increased 138 percent and that 62 percent of viewers were ages 18 to 49, the demographic that advertisers pay a premium to reach.)The online video advertising market is expected to total roughly $82 billion in the United States in 2024, up from $27 billion in 2018, according to Ampere Analysis.IMDb TV is expected to be rebranded, although Amazon has given no date. (Asked if she had complained to Amazon about the awkward name and pressed the company to change it, Judge Sheindlin said, “I have, and they are.” An IMDb TV spokeswoman declined to comment.) At the moment, only 33 percent of entertainment consumers are aware of IMDb TV, ranking the service near the back of the ad-supported pack, according to Screen Engine/ASI. Most competitors are in the 40s.Last year, IMDb TV rolled out its first original drama, “Alex Rider,” based on the popular spy novels for teenagers. A second season is on the way, along with other originals, including a half-hour drama from Dick Wolf, the king of law enforcement TV; a spinoff of “Bosch,” the long-running Prime Video series; a comedy starring Martha Plimpton; and a drama adapted from the 1999 erotic thriller “Cruel Intentions.” Under a new agreement between Amazon and Universal Pictures, Prime Video and IMDb TV will share certain streaming rights to Universal’s theatrical films.In recent months, the IMDb TV app has become available on a wide variety of devices, including iPhones. This fall, Amazon will begin selling its own smart TVs with IMDb TV automatically installed.“Judy Justice” is not without risk. Old “Judge Judy” episodes (there are more than 5,000) continue to run in syndication on local stations, and viewers don’t seem to mind the recycling. About seven million have been tuning in, a decline of only 11 percent from May, when new episodes were airing, according to Nielsen data.How much Judge Sheindlin does one planet need? “You can never have enough of someone who is as smart and as funny and as entertaining as she is,” said Lauren Anderson, IMDb TV’s co-head of programming.The core daytime audience is decidedly senior. Will Judge Sheindlin’s older fans be able to find IMDb TV’s corner of the internet? (Access to IMDb TV programming, including “Judy Justice,” is easiest through Prime Video.)Judge Sheindlin, 79, said she was “relatively worry free” about her new show.Tracy Nguyen for The New York Times“Judy Justice” also represents an experiment for streaming. For the first time, a service is trying to replicate daytime television’s traditional rhythm: New episodes will arrive five days a week and accumulate in a bingeable library. IMDb TV ordered 120 episodes of “Judy Justice,” the largest first-season order ever by a streamer, analysts say. Amazon has an option to order another 120.“We see a space to become a modern broadcast network,” Ms. Anderson said. “While we have seen the ratings decline on broadcast, it’s not because audiences are rejecting the content. It’s about convenience and the delivery route.”Judge Sheindlin deemed herself “relatively worry free” about her new show. Unlike traditional syndication, streaming doesn’t have the pressure of publicly reported ratings. And she doesn’t exactly need the job.“I did the math, and I’ve already got enough for 24-7 nursing care until I’m 150,” she said. (CBS paid her $47 million to tape 260 episodes of “Judge Judy” a year. She declined to discuss her “Judy Justice” salary. Amazon is paying her about $25 million for the first 120 episodes, analysts estimate.)Other television icons — David Letterman, Jay Leno, Jon Stewart, Oprah Winfrey — have approached streaming as a slower, more refined second act. But Judge Sheindlin is sticking with the tried and true. A few weeks ago, she was on the “Judy Justice” set at Amazon Studios doing what she does best — yelling at a dognapper.“Don’t try to talk over me, madam!”Camera operators moved toward her bench for a close-up. Judge Sheindlin, wearing a maroon robe (instead of “Judge Judy” black) with a more stylish collar (begone with you, lace doily), tapped her finger impatiently.“I’m waiting for your proof!” More

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      Netflix Employees Walk Out to Protest Dave Chappelle's Special

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      Amid cheers and chants of “Team trans!,” dozens of Netflix employees walked out of a company office building in Los Angeles on Wednesday to protest a recent Dave Chappelle stand-up special, in one of the most visible signs of worker unrest in the history of the streaming service.Critics inside and outside the company have said that Mr. Chappelle’s show, “The Closer,” promotes bigotry against transgender people. The protest put the tech company directly at the center of broader cultural debates about transphobia, free speech and employee activism. Throughout the day, #NetflixWalkOut was a top trending topic on Twitter.Carrying signs that read “Hey Netflix: Do Better” and “Transphobia Is Not a Joke,” the employees joined more than a hundred supporters and activists who had begun rallying a couple of hours before. In addition to the scene in Los Angeles, some Netflix staffers working remotely shut their laptops and called off work for the day at noon. It’s unclear how many at Netflix, which had more than 9,000 full-time employees globally at the end of last year, participated in the virtual walkout.Netflix has found itself directly at the center of broader cultural debates about transphobia, free speech and employee activism.Mark Abramson for The New York TimesAt the protest in Los Angeles, Joey Soloway, the creator of the Amazon Prime comedy series “Transparent,” urged Netflix executives to add a transgender person to its corporate board “this week,” and pushed the entertainment industry as a whole to begin hiring significantly more transgender people, adding: “I want to pitch to a trans person. I would love to have a trans person give me notes on my story. I want a trans agent. I want a trans manager. I want so many trans critics at newspapers.”Under bright skies, activists and supporters vastly outnumbered a small group of counterprotesters who carried signs that read “Jokes Are Funny” and “Netflix, Don’t Cancel Free Speech.” There were a few minor skirmishes, but the atmosphere was mostly peaceful, with supporters chanting, “We want accountability. When do we want it? Now!” and, “Trans lives matter.”One of the organizers of the protest was Ashlee Marie Preston, who was featured in the Netflix documentary “Disclosure,” about Hollywood’s impact on the transgender community. In an interview, Ms. Preston said she was there because Netflix employees have to be “very careful” about speaking to the news media. Ashlee Marie Preston, who was featured in the Netflix documentary “Disclosure,” about Hollywood’s impact on the transgender community, helped organize the rally.Mark Abramson for The New York TimesB. Pagels-Minor, who is transgender and was fired last week from their job as a program manager at Netflix, read a list of demands that employees had for the company. Among them were hiring more transgender people and including disclaimers for content that is criticized for being transphobic. Netflix has said Mx. Pagels-Minor was fired for sharing sensitive documents outside the company; a lawyer for the former employee denied that her client shared information with the news media.One employee, Gabrielle Korn, wrote on Twitter: “We aren’t fighting WITH Netflix. We’re fighting FOR Netflix. We all know how great it can be and that it’s not there yet.”Though Mr. Chappelle’s special has come under fire, there are some who have defended him, including the comic Damon Wayans, who told TMZ last week, “We were slaves to P.C. culture and he just, you know — as an artist, he’s van Gogh. He cut his ear off. He’s trying to tell us it’s OK.”The rally attracted counterprotesters, including one who was pushed and asked to leave the premises.Mark Abramson for The New York TimesAmid the rolling public relations crisis, Netflix executives have begun to adopt a conciliatory tone while still remaining supportive of Mr. Chappelle.Ted Sarandos, Netflix’s co-chief executive, gave several interviews on Tuesday in which he said that he had “screwed up” communication with employees after the outcry and that he should have discussed the controversy with more “humanity.” Mr. Sarandos also conceded that shows, series and movies on Netflix did have an impact on the real world, something he denied in an initial statement.Similarly, hours before Wednesday’s protest, the company said in a statement that it supported the walkout.“We value our trans colleagues and allies and understand the deep hurt that’s been caused,” Netflix said in a statement. “We respect the decision of any employee who chooses to walk out and recognize we have much more work to do both within Netflix and in our content.” More

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      Netflix Earnings Results: Q3 2021

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      It’s been a tale of two Netflixes over the last few weeks, as a long-anticipated Dave Chappelle special drew sharp condemnations from staffers and critics alike and as the South Korean sleeper hit “Squid Game” became a global sensation, making it the streamer’s most-watched series to date. (Both detail a grim view of the world.)Neither contributed much to the company’s results in the third quarter, which ran through Sept. 30 (“Squid Game” debuted in the last week of September and Mr. Chappelle’s special became available in October), but Netflix gained 4.4 million new subscribers in the period, beating its own estimate of 3.5 million. Netflix now has 222 million customers, about 67 million of them in the United States. The company booked $7.5 billion in revenue and $1.4 billion in profit, slightly better than expectations.Both shows do matter to the company’s current quarter, for which Netflix anticipates adding 8.5 million new customers, one of the biggest quarterly forecasts in the company’s history. Netflix also said it expected to generate $365 million in profit on $7.7 billion in sales. In other words, as far as Wall Street is concerned, what controversy?Mr. Chappelle’s show became a rare public relations nightmare for Netflix as critics saw it as a hostile invective toward the transgender community rather than the boundary-pushing stand-up routine that Ted Sarandos, the company’s co-chief executive, defended it as. Employees have threatened to walk out in protest on Wednesday, and some in the creative community have called out Mr. Sarandos.Jaclyn Moore, the head producer for the Netflix series “Dear White People,” said she would no longer work for the company if “they continue to put out and profit from blatantly and dangerously transphobic content.”Then there’s “Squid Game.” The dystopian series pits indebted citizens against each other in a set of children’s games where losers die and the winner walks away with millions in cash. The show has stormed the globe and has become one of Netflix’s most valuable new franchises, inspiring memes and costumes just in time for Halloween.“A mind-boggling” 142 million accounts watched at least the first two minutes of the show in its first month, making it the No. 1 program in 94 countries, including the United States, the company said. “The breadth of ‘Squid Game’s’ popularity is truly amazing.”A set of leaked internal documents revealed that “Squid Game,” which cost $21 million to make, is worth at least $891 million by one Netflix metric, according to a recent report in Bloomberg News. The story revealed for the first time how Netflix determines the value of its programming, a mystery that has long frustrated Hollywood’s producers.Unlike traditional television, where economics are governed by ratings and cable licensing fees, Netflix has a completely different set of financial goals. It has no live programming, no commercials, no prime time. Unlike network TV, Netflix doesn’t make more money when viewers watch more hours of programming. It makes more money when people sign up.The company can estimate whether subscribers joined to watch a specific show or even if a program kept customers from leaving. Based in part on that data, Netflix ascribes an “efficiency” metric to a show based on the value of each viewer, according to the documents leaked to Bloomberg. “Squid Game” has a very high “efficiency” rating, akin to a profit measure.Netflix’s share of the streaming pie has continued to shrink as competitors like Disney+, AppleTV+ and HBO Max have entered the market. The company’s “demand interest” — a measure of the popularity of shows and streaming services created by Parrot Analytics and a key barometer of how many new subscribers services are likely to attract — has started to fall. Netflix’s share of interest dropped 2.5 percentage points to 45.8 percent in the third quarter, while Disney+ and AppleTV+ gained in market share, the measurement firm said.Netflix said it would start disclosing different data points on viewership such as hours viewed and would no longer report the number of accounts watching a particular program.Netflix is looking for new ways to keep customers glued to its service and has started experimenting with games. The company recently acquired Night School Studio, the producer of the story-based game Oxenfree.“It remains very early days for this initiative and, like other content categories we’ve expanded into, we plan to try different types of games, learn from our members and improve our game library,” Netflix said on Tuesday. More

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      Chappelle Special on Netflix Draws Criticism and Internal Unrest

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      The comedian Dave Chappelle’s comments on transgender people and gender in “The Closer” have led to outside criticism and internal unrest at the company that upended Hollywood.It was looking like a great year for Netflix. It surpassed 200 million subscribers, won 44 Emmys and gave the world “Squid Game,” a South Korean series that became a sensation.That’s all changed. Internally, the tech company that revolutionized Hollywood is now in an uproar as employees challenge the executives responsible for its success and accuse the streaming service of facilitating the spread of hate speech and perhaps inciting violence.At the center of the unrest is “The Closer,” the much-anticipated special from the Emmy-winning comedian Dave Chappelle, which debuted on Oct. 5 and was the fourth-most-watched program on Netflix in the United States on Thursday. In the show, Mr. Chappelle comments mockingly on transgender people and aligns himself with the author J.K. Rowling as “Team TERF,” an acronym for trans-exclusionary radical feminist, a term used for a group of people who argue that one’s gender identity is fixed at birth.“The Closer” has thrust Netflix into difficult cultural debates, generating the kind of critical news coverage that usually attends Facebook and Google.Several organizations, including GLAAD, the organization that monitors the news media and entertainment companies for bias against the L.G.B.T.Q. community, have criticized the special as transphobic. Some on Netflix’s staff have argued that it could incite harm against trans people. This week, the company briefly suspended three employees who attended a virtual meeting of executives without permission, and a contingent of workers has planned a walkout for next week.A discussion this week on an internal Netflix message board between Reed Hastings, a co-chief executive, and company employees suggested that the two sides remained far apart on the issue of Mr. Chappelle’s special. A transcript of the wide-ranging online chat, in which Mr. Hastings expressed his views on free speech and argued firmly against the comedian’s detractors, was obtained by The New York Times.One employee questioned whether Netflix was “making the wrong historical choice around hate speech.” In reply, Mr. Hastings wrote: “To your macro question on being on the right side of history, we will always continue to reflect on the tensions between freedom and safety. I do believe that our commitment to artistic expression and pleasing our members is the right long term choice for Netflix, and that we are on the right side, but only time will tell.”He also said Mr. Chappelle was very popular with Netflix subscribers, citing the “stickiness” of “The Closer” and noting how well it had scored on the entertainment ratings website Rotten Tomatoes. “The core strategy,” Mr. Hastings wrote, “is to please our members.”Replying to an employee who argued that Mr. Chappelle’s words were harmful, Mr. Hastings wrote: “In stand-up comedy, comedians say lots of outrageous things for effect. Some people like the art form, or at least particular comedians, and others do not.”When another employee expressed an opinion that Mr. Chappelle had a history of homophobia and bigotry, Mr. Hastings said he disagreed, and would welcome the comedian back to Netflix.“We disagree with your characterization and we’ll continue to work with Dave Chappelle in the future,” he said. “We see him as a unique voice, but can understand if you or others never want to watch his show.”He added, “We do not see Dave Chappelle as harmful, or in need of any offset, which we obviously and respectfully disagree on.”In a note to employees this week, Ted Sarandos, Netflix’s other co-chief executive, expressed his unwavering support for Mr. Chappelle and struck back at the argument that the comic’s statements could lead to violence.“While some employees disagree,” Mr. Sarandos said in the note, “we have a strong belief that content onscreen doesn’t directly translate to real-world harm.“The strongest evidence to support this is that violence on screens has grown hugely over the last 30 years, especially with first-party shooter games, and yet violent crime has fallen significantly in many countries,” he continued. “Adults can watch violence, assault and abuse — or enjoy shocking stand-up comedy — without it causing them to harm others.”“The Closer” was Mr. Chappelle’s sixth special for Netflix. Reed Hastings, one of the co-chief executives, said Netflix would “continue to work with Dave Chappelle in the future.”Robyn Beck/Agence France-PresseMr. Chappelle, who signed a multiyear deal with Netflix in 2016, warns his audience early in “The Closer” that he will be delving into hot-button topics. Before going into transgender issues, he offers a routine about threatening to murder a woman who criticized his work as misogynist and describes an encounter when he supposedly beat a lesbian at a nightclub.Terra Field, a software engineer at Netflix and one of the three employees who were suspended for joining a quarterly meeting of top executives that they were not invited to, said on Twitter last week that the special “attacks the trans community, and the very validity of transness.” (Ms. Field and the other suspended employees have been reinstated.)Jaclyn Moore, an executive producer for the Netflix series “Dear White People,” said last week that she would not work with Netflix “as long as they continue to put out and profit from blatantly and dangerously transphobic content.”On Wednesday, GLAAD criticized Mr. Sarandos’s claim that on-screen content does not lead to real-world violence. “Film and TV have also been filled with stereotypes and misinformation about us for decades, leading to real-world harm, especially for trans people and L.G.B.T.Q. people of color,” the organization said in a statement.Netflix declined to comment. A representative for Mr. Chappelle did not respond to a request for comment.During the homebound months of the pandemic, Netflix has been viewed as a happy escape, but this is not the first time the company has been mired in controversy. In 2019, it received tough criticism when it blocked access to an episode of Hasan Minhaj’s talk series in Saudi Arabia after the kingdom’s government asked it to do so. Last year, Netflix was accused of sexualizing the child actresses in “Cuties,” a French film. And the company was accused of glorifying sex trafficking after it started streaming “365 Days,” a film from Poland that proved so popular, Netflix ordered two sequels, despite the criticism.As Netflix becomes even bigger, it may find itself in the middle of cultural debates more frequently, said Stephen Galloway, the dean of Chapman University’s Dodge College of Film and Media Arts.“Netflix has gone from the underdog and outsider poking the establishment to the epicenter of the Hollywood establishment,” he said. “When you’re at the center, everything is magnified 100 times. This is going to happen more and more as society itself wrestles with these issues. With Netflix, what will make it further complicated is that it’s a global company with massive international ambitions.”Mr. Chappelle, 48, has had a long and celebrated career, winning an Emmy for his 2018 Netflix special, “Equanimity,” and Grammys for albums taken from the Netflix specials “The Age of Spin,” “Deep in the Heart of Texas” and “Sticks & Stones.” In 2019, he won the Mark Twain Prize for American Humor. Last year, he earned raves from critics for “8:46,” a heartfelt show on the death of George Floyd and the fraught state of race relations in America.He made his reputation largely through “Chappelle’s Show,” a Comedy Central sketch series, and created a legend for himself when he walked away from it after having misgivings about his own success. In particular, he told Time magazine in 2005, he was concerned when he heard a white man laughing at a sketch that satirized racial stereotypes and wondered if his material was being misinterpreted. “When he laughed, it made me uncomfortable,” he said.The critical reaction to “The Closer” has been mixed, with most reviewers acknowledging Mr. Chappelle’s comedic skills while questioning whether his desire to push back against his detractors has led him to adopt rhetorical tactics favored by internet trolls. Roxane Gay, in a Times opinion column, noted “five or six lucid moments of brilliance” in a special that includes “a joyless tirade of incoherent and seething rage, misogyny, homophobia and transphobia.”Last week, as the controversy over the special mounted, Mr. Chappelle made an appearance at the Hollywood Bowl in Los Angeles. In response to a standing ovation, he told the crowd, “If this is what being canceled is like, I love it.” More

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      Netflix Employee Who Criticized Dave Chapelle Is Among 3 Suspended

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      Netflix recently suspended three employees, including a transgender employee who posted a Twitter thread last week criticizing a new Dave Chappelle stand-up special on the streaming service as being transphobic.The employees were suspended after they attended a virtual business meeting among top executives at the company that they had not been invited to, a person familiar with the decision said on Monday, speaking on the condition of anonymity to discuss a personnel matter. Netflix said in a statement that the transgender employee, Terra Field, was not suspended because of the tweets critical of Mr. Chappelle’s show.“It is absolutely untrue to say that we have suspended any employees for tweeting about this show,” a Netflix spokesperson said in a statement. “Our employees are encouraged to disagree openly, and we support their right to do so.”Mr. Chappelle’s comedy special, “The Closer,” debuted on Netflix on Tuesday, and was quickly criticized by several organizations, including GLAAD, for “ridiculing trans people.” Jaclyn Moore, an executive producer for the Netflix series “Dear White People,” said last week that she would not work with Netflix “as long as they continue to put out and profit from blatantly and dangerously transphobic content.”Ms. Field, who is a software engineer at Netflix, tweeted last week that the special “attacks the trans community, and the very validity of transness.”On Monday, after news of her suspension went public following a report by The Verge, she tweeted: “I just want to say I appreciate everyone’s support. You’re all the best, especially when things are difficult.”As criticism of Mr. Chappelle’s special began last week, Netflix’s co-chief executive Ted Sarandos sent a memo to employees defending the comedian.“Several of you have also asked where we draw the line on hate,” Mr. Sarandos wrote in the memo. “We don’t allow titles on Netflix that are designed to incite hate or violence, and we don’t believe ‘The Closer’ crosses that line. I recognize, however, that distinguishing between commentary and harm is hard, especially with stand-up comedy which exists to push boundaries. Some people find the art of stand-up to be meanspirited, but our members enjoy it, and it’s an important part of our content offering.”Mr. Sarandos also cited Netflix’s “longstanding deal” with Mr. Chappelle and said the comedian’s 2019 special, “Sticks & Stones,” was also “controversial” and was “our most watched, stickiest and most award-winning stand-up special to date.”In 2019, Netflix was criticized when it blocked an episode of Hasan Minhaj’s topical show, “Patriot Act With Hasan Minhaj,” in Saudi Arabia after the kingdom’s government made a request for it to do so. In the episode, Mr. Minaj criticized the Saudi Arabian government and questioned the role of Crown Prince Mohammed bin Salman in the murder of the journalist Jamal Khashoggi.“We’re not in the news business,” Netflix’s co-chief executive Reed Hastings said in 2019, explaining the decision. “We’re not trying to do ‘truth to power.’ We’re trying to entertain.” More

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      The Dead Get a Do-Over

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      In a flurry of streaming television shows, the departed get a second chance. And viewers find an outlet for sorrow and remorse.In “Manifest,” a series streaming on Netflix, Michaela, one of the show’s more candidly troubled characters, turns up with her companions after a lengthy, unexplained absence to be reunited with their families.She ought to be ecstatic. But her reactions more aptly reflect the Kübler-Ross model of grief, some of its stages — denial, depression and anger — mingling on her features, along with a slow-dawning acceptance. As she tells Jared, her former fiancé, “Part of me wishes we hadn’t come back at all.”Her response seems relatable. Mourning her life as she knew it, Michaela is one of some 200 passengers on the Montego Air Flight 828, who have mysteriously vanished only to return five years later, not a day older and sound of body but freighted with all manner of weighty emotional baggage.In “Glitch,” Maria (Daniela Farinacci) resurfaces still caked in the soil from her grave.NetflixThat tale is but one in a rash of streaming series finding new audiences in the midst of a lingering pandemic, luring viewers with the suggestion that the boundary between life and death may be porous indeed. The departed get a new purchase on life in “Glitch,” an Australian offering in which the long-expired denizens of Yoorana, a fictional community in the Australian outback, stagger back to their homes, bodies still caked with the soil from their graves.“The 4400,” focused on the undead but with none of the zombie horror effects, shows the newly risen wielding oddly assorted superpowers. In “The OA,” a fable-like iteration of the resurrection theme, the heroine has perished many times over, blind in one incarnation but gifted in another with an extraordinary second sight. Death itself is illusory, she assures a young school friend. “I think you are always somewhere.”There is “The Returned,” an American adaptation of “Les Revenants,” a decade-old series about the long-gone members of a French Alpine village intent on picking up the shards of their lives, unaware that their near and dear have long since moved on. And “Katla,” an Icelandic production in which the deceased resurface in the shadow of an active volcano, seeking to salve emotional wounds.At a time when people are grieving not only their dead, but lost jobs, opportunities and daily routines, the appetite for such fare seems especially poignant. Reveries, sci-fi fantasies or meditations on life’s great mysteries, these shows offer viewers little in the way of resolution but hold out a promise of redemption, reunion and, not least, a chance to muse on their mortality.“Death has been a more omnipresent force in our lives in the last 18 months than it has been in our lifetimes,” said Steve Leder, the senior rabbi of the Wilshire Boulevard Temple in Los Angeles and the author, most recently, of “The Beauty of What Remains,” about the nature of bereavement.“Death is no longer something we can banish to the basement of our psyches,” Rabbi Leder said. “It is that broomstick pounding on that basement ceiling, demanding: ‘What about me? Pay attention. I must be reckoned with.’”Dr. Andre (T.L. Thompson) and Claudette (Jaye Ladymore) of “The 4400” beam down with a mission.Adrian S. Burrows Sr./THE CW, via Associated PressSuch shows offer, as well, a chance for viewers to confront, or at least contemplate, their most nagging anxieties. “These shows are our version of a roller coaster, a death-defying ride with the things you fear most.” said David Kessler, whose most recent book, “Finding Meaning, The Sixth Stage of Grief,” explores the reverberations of loss.“When people are grieving, one of their greatest fears is that they’re going to forget about the person they have lost,” Mr. Kessler said. “We don’t want to move on because that feels like abandoning those we love.”There is scant chance of that in the latest shows, many of them defunct network series revived for streaming at an eerily opportune time. “We live in the world’s first death-free generation, meaning that many people live into their 40s before experiencing the death of a parent, sometimes even a grandparent,” said Alan Wolfelt, a death educator and grief counselor.“In a mourning-avoidant culture such as ours watching these shows is, in part, a rehearsal,” he said. “They permit audiences to mourn and to acknowledge the reality of their own death.”Yet they raise more questions than they can or care to answer. What makes us special? Do we, as in the case of “Manifest,” return with a mission or calling? Are there others like us? Are we in danger, or are we among the chosen? Will we get the chance of a do-over?Matters of faith are underscored in “Manifest,” as when a startled passer-by drops to her knees at the sight of Cal, the youngest and most insightful of the Flight 828 returnees, chanting, “He is risen.” For people eager to regain some semblance of certainty in a disordered time, these stories exert a powerful pull.“We’re a very mastery-oriented culture, always wanting answers,” said Pauline Boss, an emeritus professor of family social science at the University of Minnesota and the author of “Ambiguous Loss in a Time of Pandemic and Change.”“With the spread of the virus, those answers are not necessarily forthcoming,” Dr. Boss said. “We don’t know if we can trust the person at the grocery store, whether or not they have been vaccinated. People are dying apart from their families, and those families may be feeling no sense of closure.“What we have now is this whole host of ambiguous losses: loss of life, loss of jobs and loss of faith that the world is a safe place.”“Manifest” will return for a fourth and final season, though Netflix has not announced a date. Peter Friedlander, who heads Netflix scripted series in the United States and Canada, said the series resonates with viewers because of their insatiable craving for mystery.“It scratches that itch, trying in some way to hypothesize about the great unknown, to explore the notion of revisiting unfinished business,” Mr. Friedlander said. Such fare is a balm as well for people dealing with regret, he suggested, those eager to extract a message of hope from apparently meaningless, ungovernable events.Sean Cohen, 27, a digital artist in Chicago who posts “Manifest”-inspired illustrations on Instagram, finds solace in the series. “It creates this whole story of how everything that happens is connected,” he said in a direct message on Instagram. There is also the emotional uplift, he said, “of seeing the passengers come together to help one another as the mystery unfolds.”The show also captivates Princess Louden, 25, a dancer and graduate student in social work in Los Angeles. “‘Manifest’ technically is about something that could never happen,” Ms. Louden said. “It’s not like aliens are invading the planet. But it leaves a little room for all kinds of possibility. That’s what draws me in.”The show is pure escapism, said Audra Jones Dosunmu, 52, a talent manager in the fashion and entertainment industries. “But there is also the idea that ‘There but for the grace of God go I.’”“In a way I think of these shows as crisis pornography,’” Ms. Dosunmu added. “People like to see others going through things that they could never manage. But if that makes them feel thankful and better about their own lives, it’s a good thing.”Many of the shows offer the tantalizing possibility of rescue and redemption, reassuring fans that, as is repeated like a mantra on “Manifest,” “all things work together for good. …”In “Katla,” the dead, rise naked and covered in ash, a volcano erupts.  NetflixOn “Manifest,” the risen heed inner voices urging them to acts of heroism. Michaela responds to a “calling” to free two teenagers trapped in a killer’s lair. In “Glitch,” a young woman sets out to confront her rapist and murderer. In “Katla,” estranged sisters, one of them dead, work at mending their frayed relationship; and in “The Returned,” a serial killer in a former life learns to rue and curb his lethal impulses.These shows explore the prospect of a second chance, of tackling unfinished business, revisiting relationships, and dealing with regret, Mr. Friedlander said. “They let you look at the choices you’ve made and reflect on your priorities and values.“It’s that sliding-door scenario that asks, ‘What if I could say one more thing to that person I’ve lost?’” More

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      In ‘My Unorthodox Life,’ Fashion Is a Flash Point

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      “Show me a law that says I cannot wear high-heeled shoes.”Early in “My Unorthodox Life,” the Netflix reality series about Julia Haart, the fashion executive who turned her back on her strict religious upbringing for the high life in Manhattan, Batsheva, her elder daughter, strolls onto the set in a trim pair of jeans.“What are you wearing?” Batsheva’s husband, Ben, asks dourly. “I got used to you not covering your hair. But pants?”She has upended not just his sense of decorum but a stringent, and oft-misunderstood, dress code dating from biblical times. Ben, who has been slower to abandon the traditions of his Orthodox upbringing, pleads for time to process her choice. Plainly, she is not having it.“The idea that a woman can wear short skirts but not pants — it’s really just a mind-set that you’re brought up with,” Batsheva said the other day. “I thought it was time to deprogram that thought.”Such debates over fashion are central to a show in which fashion, along with the splashier totems of secularism — the TriBeCa penthouse, the helicopter jaunts to the Hamptons — is itself a protagonist. It is also a flash point around which family tensions revolve.Those tensions are largely inflamed by Julia, the 50-year-old family matriarch and resident firebrand, who rejected the strictures of her Orthodox community in Monsey, N.Y., for a fairy-tale hybrid of “Jersey Shore” and “Lifestyles of the Rich and Famous.”An irrepressible mix of ambition, entitlement and caustic indignation, she spends much of her time in the series railing against her culture’s restrictive mores and, in particular, its insistence on a version of modesty that prohibits showing one’s collarbone, knees and elbows.Waging philosophical war on the community she fled, she gives rein to a fiercely evangelical bent of her own. “The idea that women should cover, that they are responsible for men’s impulses and impure thoughts, that’s pure fundamentalism,” Ms. Haart said in an interview. “It has nothing to do with Judaism.”Fashion, she insists, has been a liberating force in her life, the most visible and immediately accessible badge of her unfettered self-expression.On the show she exults in pushing boundaries, flaunting generous expanses of what her daughters would call “boobage” and greeting visitors in metallic leather hot pants and thigh-high skirts.Ms. Julia Haart, in a sequined jumpsuit, at the Elite World Group fashion show.via NetflixMore provocatively, she throws on a tailored romper for an impromptu visit to Monsey. “You’re getting some looks,” her friend and colleague Robert Brotherton murmurs as she negotiates the aisles of her hometown supermarket. But Julia is unmoved.She is more inclined to preach the gospel of self-fulfillment than to discuss the high-end labels she favors. But even in the bedroom, it would seem, her own initials aren’t enough, her pajamas boldly stamped with fancy Vuitton monograms. She flaunts chili-pepper-colored trousers and a star-spangled top on the show, proclaiming, “To me every low-cut top, every miniskirt is an emblem of freedom.”Ms. Haart’s relentless sermonizing can seem abrasive at times. “The way she talks about freedom reminds me of someone who is very resentful of all the rules,” said Amy Klein, who alluded to her own abandonment of religious orthodoxy in an article on Kveller, a website focused on Jewish culture and motherhood.Was she acting out of zavka? “That’s Yiddish for ‘spite,’” Ms. Klein said. “The idea is you should dress provocatively so that it really feels like you’re rebelling.”No question, Ms. Haart’s journey was filled with trepidation, as will likely be detailed in her forthcoming memoir, “Brazen: My Unorthodox Journey From Long Sleeves to Lingerie.” After leaving her husband, Yosef Hendler, who is portrayed sympathetically on the show, “I was sleeping with other men but still wearing my wig,” she said. “That’s the level of fear I had. To me, taking my sheitel off meant God was going to kill me and I would go to hell.”She confronted her fears in baby steps, first selling insurance to save enough money to leave Monsey and eventually designing a line of killer heels not unlike the six-inch platform stilettos she wears on the show. “Show me a law that says I cannot wear high-heeled shoes,” she taunts.Or for that matter, the flashy togs that are part of the line she created for Elite World Group, the modeling and talent conglomerate she owns with her husband, Silvio Scaglia Haart, a collection replete with mock croc candy-pink jackets, emerald-sequined jumpsuits and the glittery like.Miriam, left, and Batsheva Haart. Like their mother, they have come a long way. via NetflixHer daughters tend to take their styles cues from mom. Miriam, 20, a student at Stanford, favors vivid tartan strapless tops, hot pink puffer coats and skinny tanks. Batsheva, 28, adopts a cottage-core-inflected look, all fluffy skirts and puffy sleeves, with an occasional, if not overtly racy, display of cleavage.Partial to labels including Valentino, Fendi and Dior, she shows off her caviar tastes on the series, as well as on Instagram and TikTok. Very much her mother’s daughter, she favors vivid prints and color: searing coral, sweet lilac and hibiscus. Like her mother, she has come a long way.Ms. Haart attended the Bais Yaakov seminary in Monsey, where she raised eyebrows when she wore a red dress. “Someone complained and I was called into the rabbi’s office,” she recalled. “He told me: ‘You have to stop wearing color. It’s not appropriate. You’re attracting attention.’ But where in the Bible does it say you can’t wear color?”Where indeed?“Modesty is not mentioned in the scriptures,” said Jonathan Sarna, a professor of American Jewish history at Brandeis University. “Those rabbinical interpretations of modesty were retrojected into the biblical texts over time.”Deeply rooted in the Talmud, the primary source of Jewish law and tradition, those interpretations, Dr. Sarna said, were based largely on the supposition that the sight of a woman, and even her voice, is arousing for men.Ms. Haart on her wedding day in 1991.Elite World Group, via NetflixHistorically, the call to modesty was by no means uniformly or universally heeded. “A considerable degree of divergence was to be found in the social norms in this realm, which were significantly influenced by social, economic and geographic differences,” Yosef Ahituv observes in The Jewish Women’s Archive.Men, it should be noted, were hardly exempt from the rules. Boys were expected to turn up at school in an unvarying uniform of black pants and white shirts buttoned to the neck, Ben recalled. “That way they wouldn’t be distracted from their studies.”And yet, Dr. Sarna points out, “The paradox of modesty is that its obligations fall mainly on women.”Because standards rarely were codified, it was often left to schools to enforce regulations, including the edict to cover one’s knees. Dr. Sarna can still remember a time when teachers measured girls’ skirts to determine how many inches they were above the knee. “Sarah, Rebecca, Leah and Rachel also were modest,” he said. “But I have doubts as to whether anybody was measuring skirts in those earlier days.”Ms. Haart with Batsheva and her son Shlomo in 1999.via NetflixMs. Haart chafed under similar restrictions and ultimately ditched them along with her sheitel and calf-sweeping skirts, trading them for the gilded accouterments of corporate success. Her audacity has earned her a following, but it has also drawn ire.“The show is not called ‘My Fringe Sect Life,’ it is called ‘My Unorthodox Life,’” reads an opinion piece from The Jerusalem Post. Julia “is therefore pointing the accusatory finger at all mainstream Orthodox Jews.”Others question her motives, speculating that the show was a marketing ploy conceived to pave the way to a planned Elite World Group public offering.Julia’s style alone has spawned plenty of chatter.“I know Netflix loves fetishizing ex-Orthodox women who abandon their Judaism,” Chavie Lieber, a reporter for The Business of Fashion, wrote on Twitter, referring to the near prurient fascination spawned by shows like “Shtisel” and “Unorthodox.”But as she observes: “There are thousands (millions?) of Orthodox women who have a very different story. And yes, some of us work in #fashion too.”As Julia herself hammers home repeatedly, and somewhat defensively, her issue is not with her faith but with any and all expressions of religious extremism. Reaching for consensus, she aligns herself broadly with the precepts of feminism.“How many times was I told as a girl, ‘Julia, your dancing, your learning the Talmud, these things are not appropriate,’” she said. “I want to eradicate this whole concept of the well-behaved woman.”And with it the notion of suitable garb. “We are relying on men to tells us what God wants from us,” she likes to chide. “I want women to choose for themselves.” More

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      How Disney is Chipping Away at Netflix's Dominance

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      The cracks are showing in Netflix’s worldwide dominance.Netflix is still king of streaming video, but audiences are slowly shifting toward new rivals, namely the Walt Disney Company’s Disney+, according to research from Parrot Analytics.Netflix’s share of worldwide demand interest — a measure, created by Parrot, of the popularity of shows and a key barometer of how many new subscribers a streaming service is likely to attract — fell below 50 percent for the first time in the second quarter of the year.The company’s “lack of new hit original programming and the increased competition from other streamers is going to ultimately have a negative impact on subscriber growth and retention,” Parrot said in a news release before Netflix announced its quarterly earnings on Tuesday.Netflix said it had attracted 1.5 million new subscribers in the second quarter of the year, beating the low bar it had set when it told Wall Street that it anticipated adding just one million.The company said it expected to add about 3.5 million new subscribers in the third quarter, lower than the approximately 5.5 million that investors were expecting. Netflix shares fell as much as 4 percent in after-hours trading on Tuesday before bouncing back a little.The company now has 209 million subscribers, but it lost 430,000 in the United States and Canada, its most lucrative region, over the period. It now has 73.9 million subscribers in that market, with about 66 million in the United States.In a letter to shareholders, Netflix said that “Covid-related production delays in 2020 have led to a lighter first-half-of-2021 slate.” Netflix relies on creating as many different shows and films for as many different audiences as possible, and the pandemic upset that formula, forcing the shutdown of productions around the world.Traditional media players have started to consolidate, again, potentially setting off another race for talent, studio space and production resources. In May, Discovery announced that it would buy WarnerMedia from AT&T, creating the second-largest media giant, behind Disney and ahead of Netflix. Less than two weeks later, Amazon announced that it would buy Metro-Goldwyn-Mayer, home to the James Bond franchise, for $8.45 billion, a price many analysts considered rich.In the earnings call after the report, Reed Hastings, Netflix’s co-chief executive, said he didn’t think it made sense for Netflix to jump into the consolidation game. He even offered his own analysis of some of the industry’s biggest deals, including Disney’s acquisition of the bulk of Rupert Murdoch’s 21st Century Fox.“Certainly Disney buying Fox helps Disney become more of a general entertainment service rather than just a kids and family,” he said. “Time Warner-Discovery — if that goes through — that helps some, but it’s not as significant, I would say, as Disney-Fox.”Mr. Hastings’s co-chief executive, Ted Sarandos, offered a sharper critique of these megadeals. “When are they one and one equals three? Or one and one equals four?” he asked. “Versus what most of them tend to be, which is one and one equals two.”Netflix has downplayed competition concerns even as newer entrants have chipped away at its long-held grip. Disney+ more than doubled its share of demand interest in the second quarter compared with a year earlier, and Amazon Prime Video, AppleTV+ and HBO Max are also gaining, according to Parrot.In its letter to shareholders, Netflix said the industry overall was “still very much in the early days” of the transition from traditional pay television to streaming.“We are confident that we have a long runway for growth,” it said. “As we improve our service, our goal is to continue to increase our share of screen time in the U.S. and around the world.”Mr. Hastings said competition would further stoke streaming across all companies.“As you get new competition in, you get validation — more reasons to get a smart TV or unlimited broadband,” he said. “So for at least the next several years, the growth story of streaming as a whole is very intact.”But Netflix hasn’t seen any impact from the “secular competition,” Mr. Hastings said, referring to Disney or HBO. “So that gives us comfort,” he added.Netflix, he said, is really competing against traditional television, and the “shakeout” won’t happen until streaming makes up the majority of viewing. He cited the latest study from Nielsen, which showed that streaming accounts for about 26 percent of television viewing in the United States, with Netflix making up about 6 percent. Disney+ is far behind at 1 percent.In other words: If Disney+ is hurting us, we haven’t seen it.The argument that Netflix has been competing with regular television and other streamers for a long time overlooks the fact that new rivals like Disney+ and AppleTV+ are much cheaper than Netflix (and subscription television). And although those services produce far fewer originals than Netflix, they appear to be getting more bang for their buck.In the second quarter, Disney+ got a big boost of demand interest from “The Falcon and the Winter Soldier,” a series based on the Marvel Cinematic Universe, which has thoroughly dominated the box office in recent years. “Loki,” another Marvel spinoff, also helped, according to Parrot.Amazon Prime Video got a boost in the period with “Invincible,” an animated superhero series for adults. And AppleTV+ attracted new customers with three originals: “Mosquito Coast,” a drama based on the 1981 novel; “For All Mankind,” a sci-fi series; and “Mythic Quest,” a comedy series that takes place in a game developer studio.Speaking of, Netflix said this month that it planned to jump into video games. It has hired a gaming executive, Mike Verdu, formerly of Electronic Arts and Facebook, to oversee its development of new games. It’s a potentially significant move for the company, which hasn’t strayed far from its formula of television series and films.The company called gaming a “new content category” that will be a “multiyear effort” and said it would be included as part of a subscribers’ existing plans at no extra cost. Games will first appear on its mobile app, an environment that already allows for interactivity. The vast majority of Netflix’s customers watch on big-screen televisions.Gaming isn’t meant to be a stand-alone or a separate element within Netflix. “Think of it as making the core service better,” Mr. Hastings said. “Really, we’re a one-product company with a bunch of supporting elements.” More