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    Alex Brightman Lays ‘Beetlejuice’ to Rest

    A concussion nearly derailed the actor’s fan-favorite turn as the madcap, black-and-white striped ghoul. But he recovered in time for the closing show.As Alex Brightman disappeared through the doorway to the Netherworld one last time at the Marquis Theater on Sunday night, his black-and-white-striped Beetlejuice suit enveloped by a cloud of smoke, he uttered a few special parting words:“Goooodbye, Broadway!”And he meant it.“I’m very aware that it really could be the last time I am on Broadway,” said Brightman, 35, who for parts of the past four years has played the ghostly guide to the other side in “Beetlejuice,” the Broadway musical based on the 1988 Tim Burton film about a face-off between a goth girl and a devious demon. “So it’s a humbling experience to be up there and to be able to share and be vulnerable.”After his first entrance of the final show, Brightman was met with a two-minute standing ovation.Dolly Faibyshev for The New York TimesHis farewell wasn’t quite the one he had anticipated. At a Christmas Eve performance, Brightman slammed into the show’s giant sandworm backstage at a full sprint — when a door hadn’t opened, Brightman tried an ill-fated alternate route — leaving him with a concussion.“I didn’t realize what had happened,” he said. “I figured I just banged my head.”Symptoms abruptly surfaced two days later, and after spending the next week nauseous, achy and painfully sensitive to light, he thought he’d played his final performance — maybe ever. (Three of the show’s standby and understudy Beetlejuices, Andrew Kober, Elliott Mattox and Will Blum, filled in while Brightman was out.)“I thought I wasn’t going to recover,” said Brightman, who was funny and lively in the eighth-floor cocktail lounge at the Marriott Marquis hotel before getting into costume for Sunday evening’s performance. “It felt like one long 10- or 11-day sickness in one day.”But things improved about a week ago, he said, and after doing a four-hour rehearsal on Thursday, he got the all-clear to return for the show’s final three evening performances.The 1,602 audience members at the sold-out performance on Sunday night, many of whom sported black-and-white striped suits and green wigs, showered Brightman with appreciation. (Everyone in attendance received a special Playbill with a silver sticker on the cover that read “It’s the Final Showtime.”) It started with his first entrance, when he received two minutes of applause and a standing ovation.Brightman received a Tony Award nomination in 2019 for his performance as Beetlejuice.Dolly Faibyshev for The New York Times“I’ve never had that happen before,” said Brightman, who has been in six Broadway shows, earning Tony Award nominations for his role in “Beetlejuice” and as Dewey Finn in the Andrew Lloyd Webber musical adaptation of “School of Rock.”Though “Beetlejuice” opened on Broadway at the Winter Garden Theater in April 2019 to mixed reviews (the New York Times critic Ben Brantley called it “absolutely exhausting”), it became a fan favorite — dozens of them would turn up as Lydia, the Maitlands and, of course, Beetlejuice to compete in the musical’s preshow costume contests. Still, the show was handed a closing notice in December of that year when what the Shubert Organization saw as a potentially lucrative production of “The Music Man” needed its real estate. Then the pandemic happened, and the production shuttered in March 2020.The surging sales before the closure led producers to reopen the show last year at the Marquis Theater in April. But attendance dipped again over the summer, and producers announced in October that the show would close in January after 679 performances. (A national touring production began in December, and there are also coming international versions in Brazil and Japan.)To protect his vocal cords, Brightman creates Beetlejuice’s signature gruff voice using a technique called ventricular fold phonation, in which he vibrates the cartilage in his throat.Dolly Faibyshev for The New York TimesBrightman and Elizabeth Teeter, who plays Lydia, paid tribute to the show’s fans, known as “Netherlings,” on Sunday night, holding up signs at the curtain call that read “Hey guys” and “Love you guys!”“This is a show about death that’s actually really a celebration of life,” the show’s director, Alex Timbers, said from the stage after a purple-and-green confetti storm. “And you all have given us life.”Before the show and directly afterward in his dressing room — sweaty and smiling in a white V-neck stained with green and red blotches as his team helped him remove his makeup for the final time — Brightman reflected on parting ways with the ghost with the most, the show’s fervent fan following and what’s next for him (other than, of course, sleeping).These are edited excerpts from the conversation.“This is a show about death that’s actually really a celebration of life,” said Alex Timbers, the show’s director, addressing the house on closing night. “And you all have given us life.”Dolly Faibyshev for The New York TimesYou first read the part in 2017. How are you feeling after tonight’s performance?Exhausted. It was very cathartic. I’m thrilled I got to close it after six years.Do you have any lingering effects from the concussion?I still have headaches, but they’re not pounding. I take Aleve. And my doctor said I will probably be prone to more headaches throughout the rest of my life because of it, but nothing too crazy.How important was it to you to make it back for the closing night?I’m not necessarily one of those people that believes in making that miraculous appearance at that last performance because he has to. I value my health, and I want to do more things after this. So running the risk of passing out onstage or reinjuring myself if I wasn’t ready was not in the cards.What has it been like starring in a show with such a devoted fan base?It never, ever gets old. The “Beetlejuice” fans are the warmest fans that I’ve ever encountered in the six Broadway shows I’ve done. It’s a lot of me in there, so for 1,500 people to accept my character in the show and my style of absurdity and comedy and improv is extremely cathartic and emotional.What is it like to spend so long with the same character?The last thing I want to do is be bored with anything I do, and anything this long has that danger, but this part allows me to discover new things not every night, but every minute. I have the ability to be a bit topical, a bit loose — it doesn’t feel like I’m on a track. That’s made it easy to do for six years.The show developed a devoted fan base who call themselves “Netherlings.” They frequently attended shows dressed as “Beetlejuice” characters.Dolly Faibyshev for The New York TimesWhat’s a moment that’s different in every show?There’s a part in the opening number where I have a stand mic and do a Frank Sinatra impression for a “Tip Your Waitress” kind of thing. And in it, there’s space for me to say a couple of things if I want to. The other night, I just screamed “The Kardashians!” and it got a laugh for no reason. And then right after I said, “I can’t keep up with them.” “Gangnam Style!” has also been a popular one.What did your first attempts at the Beetlejuice voice sound like?At my first audition, I was like, “I don’t know how to do a Michael Keaton impression, so let me just try something.” And it went fine, but I paid for it for two days — my voice was on fire.How do you do it now for eight shows a week without damaging your vocal cords?It’s called ventricular fold phonation, and it means you vibrate the cartilage in your throat alongside your vocal cords. I was able to figure out through trial and error that it’s the same muscles I use to clear my throat. I could do this interview better — and more healthfully —[switches to Beetlejuice voice] in this voice than just talking to you with [reverts to normal voice] this voice, because right now I’m using my vocal cords, and vocal cords get tired. Cartilage doesn’t get tired — there’s no nerves, it’s not a muscle.“This part allows me to discover new things not every night, but every minute,” Brightman said.Dolly Faibyshev for The New York TimesWhat’s next for you?I sold a cartoon series to Warner Bros., “Cleaners,” which is a raunchy, slightly musical comedy about a crew from Boston that does biohazard cleanups — crime scenes, meth labs, hoarders. And I wrote a play called “Everything Is Fine,” about the one-year aftermath of a mall shooting from the perspective of the family of the perpetrator, who is no longer with us. Cynthia Nixon directed a number of the readings, and we’re hoping to continue getting that somewhere in New York. And I’m working on a musical with Universal Theatrical with my writing partner, which is an adaptation of the film “It’s Kind of a Funny Story,” about a kid who checks himself into a psychiatric ward.So, a lot of writing.I’ve been onstage for 15 years now, kind of consistently, and I’m a little Broadway-ed and musical-ed out, which I know is a very privileged thing to say. But what comes with doing this is scrutiny. People look at you and judge you every night. I want to do my own thing for a second — to just let my work speak for itself and not have to defend it with a musical number.Would you ever want to return to “Beetlejuice”?What I know is that I have the right of first refusal for a London production, were it to happen. There are no designs for it to happen just yet that I know of, but I would consider it.“I’ve been onstage for 15 years now, kind of consistently,” Brightman said. “I want to do my own thing for a second.”Dolly Faibyshev for The New York TimesLet’s do a quick round of confirm or deny.Ooh, yes!You have done the voice in a public setting that is not the theater.Confirm. A few months ago, I went into Starbucks and said [in his Beetlejuice voice] “Can I just have one grande Pike Place with a little bit of half and half and just one Splenda?” They said, “What’s your name?” And I said [in Beetlejuice voice], “B.J.” And then they said, “Coffee for B.J.?” And I said [in Beetlejuice voice], “Thanks so much.” And I left. It’s New York. I was the least weird thing to walk into that Starbucks that day.You get nervous when you know someone famous will be at the show.Deny. The only person who would make me nervous would be Mel Brooks, because I revere him to a point that is probably pretty unhealthy.If you had to choose between marrying Beetlejuice or having to wear a single pair of used workout clothes for the rest of your life, you would —Marry Beetlejuice, if only for the fact that I know how much I sweat. More

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    Broadway Bounces Back With ‘Best Week Since the Before Times’

    Broadway shows grossed $51.9 million during the holiday week, the most since 2019, and “The Lion King” set a record for the most earned by any show in a single week.Broadway, still struggling to rebound from the lengthy pandemic shutdown, is starting the new year with a sign of hope: Last week was, by far, the best for the industry since the arrival of the coronavirus.The 33 shows running grossed $51.9 million, which is the most since the final week of 2019. And “The Lion King,” which last fall celebrated its 25th anniversary on Broadway, notched a remarkable milestone: It grossed $4.3 million, which is the most ever taken in by a show in a single week on Broadway.The boffo numbers — 21 shows grossed more than $1 million last week — come with caveats. Both Christmas and New Year’s days fell on Sundays, concentrating holiday travelers into a single week. Twenty shows added extra performances for the holiday week, giving nine instead of the usual eight. And ticket prices were high: The average Broadway seat went for $166, up from $128 just four weeks earlier.But the strong week sent a signal that under the right circumstances, Broadway can deliver. During the holiday week — the week that ended Jan. 1 — the 22 musicals and 11 plays running were, on average, 92 percent full. Overall attendance was 312,878, which is not a record (in fact, it was the 27th-best-attended week in history, according to the Broadway League), but is good (by comparison, attendance over Thanksgiving week was 259,298).The two final weeks of the year saw combined grosses of $86.7 million, which is up 115 percent over the previous year, but down 12 percent compared to those key holiday weeks in 2019.“What you see is that we’re continuing to build and maintain our audience,” said Charlotte St. Martin, the president of the Broadway League, a trade association representing producers and theater owners. “We’re not back to where we were, but we’re doing very well at a time of uncertainty.”According to the League, last week was the third-highest-grossing in history. The highest was the week ending Dec. 30, 2018, when grosses were $57.8 million and attendance was 378,910; the second-highest was the week ending Dec. 29, 2019, when grosses were $55.8 million and attendance was 350,714.“The Lion King,” with a nine-performance week, toppled the previous record for the top-grossing week by a single show, which had been held by “Hamilton,” which grossed $4 million for eight performances during the week that ended Dec. 30, 2018. (The figures are not adjusted for inflation.)“The Lion King” earned $4.3 million last week, the most a single show has ever earned in one week. It resumed performances in September 2021.Jutharat Pinyodoonyachet for The New York TimesThe holidays are traditionally strong for Broadway, but in 2021 the final weeks of the year were a bloodbath because the Omicron variant led to cancellations of multiple shows. Now, despite the “tripledemic” of circulating respiratory illnesses, Broadway has largely figured out how to keep going: During the last three weeks, 12 scheduled performances were canceled, compared to 221 cancellations during the final three weeks of 2021.Throughout the industry, shows were trumpeting breaking records last week.“Chicago” had the highest-grossing week in its 26-year history, as well as its highest single-performance gross. The once-struggling “Harry Potter and the Cursed Child,” which revived its fortunes after the shutdown by consolidating from two parts into one, was already the highest-grossing play in Broadway history, and last week set a record (nearly $2.7 million) for weekly gross by a play. And a starry revival of “The Piano Lesson” was on track to being the highest grossing play by August Wilson — the much-celebrated and oft-performed bard of 20th-century African American life — in Broadway history.Several shows set house records at the theaters where they are being performed, including the revival of “Funny Girl,” which had been floundering financially until its producers brought in Lea Michele to star. Also setting records were shows including “Beetlejuice,” which closes Jan. 8 after a bumpy ride; “Six,” the pop-concert-style reconsideration of the wives of Henry VIII; “& Juliet,” a new musical imagining an alternative history for Shakespeare’s famously star-crossed lover, and “MJ,” the Michael Jackson biomusical.“We had our best week since the before times,” said Victoria Bailey, the executive director of TDF, a nonprofit organization that runs the TKTS discount ticket booths, who said her staff is noticing increasing geographic diversity among ticket buyers.“We were seeing people from lots and lots of states and lots and lots of countries — it wasn’t the same folks making the numbers bigger, but it was folks from further away,” Bailey said. “I don’t have any reason to say we’re out of the woods, but I don’t think this was just a one-off. And if we get to a point where you periodically have good weeks, that will be helpful.”Bailey and St. Martin both noted that tourists from China have not yet returned in significant numbers as that nation battles surging coronavirus cases. But both said they were particularly heartened by returning domestic tourism.Broadway now enters a period of greater challenge: January and February have historically been weak months for the industry. There are 12 shows scheduled to close this month, which is at the high end of the normal range for January closings. But there are a raft of openings planned in March and April — it looks like the overall number of new shows this season will be within the typical range — and St. Martin said she is feeling good about the industry’s trajectory.“I am overwhelmingly optimistic about the spring,” she said. More

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    ‘Beetlejuice’ to Close on Broadway

    The show had a bumpy, boisterous run, and will now begin a tour.“Beetlejuice,” an exuberantly ghoulish musical that was so on brand it came back from the dead, will end its Broadway run on Jan. 8, the show’s producers announced Tuesday.This is the latest in a string of closings as Broadway grapples with diminished tourism, fewer Manhattan office workers and an inflation-driven rise in production costs following the lengthy pandemic shutdown of theaters. Last week, “The Phantom of the Opera,” which is Broadway’s longest-running show, announced that it would close in February; over the weekend “Dear Evan Hansen” closed and “Come From Away” is closing early next month.“Beetlejuice,” adapted from the 1988 film, has had a bumpy ride on Broadway. It opened in 2019, but sales were weak enough that the Shubert Organization asked it to vacate the Winter Garden Theater; before it did so, sales rebounded thanks to a viral embrace of the show on social media, and then, while it was still trying to figure out its next steps, the pandemic shuttered all theaters.The show, produced by Warner Bros. Theater Ventures and Langley Park Productions, returned to Broadway last April, now at the Marquis Theater, and its grosses have been decent — $930,798 during the week that ended Sept. 18 — but apparently not good enough to sustain a long run for a large-scale musical. At the time of its closing it will have played 679 performances, including the runs at both theaters.The musical features songs by Eddie Perfect and a book by Scott Brown and Anthony King; it is directed by Alex Timbers. The show is planning a tour starting in December in San Francisco.“Beetlejuice” was originally capitalized for $21 million, according to a filing with the Securities and Exchange Commission. It has not recouped those costs. More

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    ‘Beetlejuice’ Will Return to Broadway in April

    It was pushed out of the Winter Garden to make way for “The Music Man.” Now this fan-favorite musical is getting a second life at the Marriott Marquis.“Beetlejuice” is coming back from death’s door — and taking up residence on Broadway.The fan-favorite musical comedy, which tells the story of a goth girl and a pushy poltergeist and overcame a sluggish start to win audience’s hearts, will open at the Marquis Theater on April 8, producers announced Monday.The musical, which starred Alex Brightman as the titular ghoul in a striped suit, played its last performance on March 11, 2020, at the Winter Garden Theater before being shuttered with the rest of Broadway and the city’s other live performance venues. It had performed well in its initial run, but was set to be forced out of the Winter Garden in June 2020 as the Shubert Organization made way for “The Music Man,” a heavily promoted project that stars one of Broadway’s most reliable audience draws: Hugh Jackman. (That musical is now set to begin preview performances on Dec. 20.)The ouster of a show that was a box-office success — “Beetlejuice” grossed nearly $1.6 million over Thanksgiving week in 2019, setting a record for the Winter Garden — was unusual, and a sign of the booming demand for limited theater space.“It’s sad and a shame, and also, in its own way, historic,” Hal Luftig, a “Beetlejuice” co-producer who has been working on Broadway for 30 years, said at the time. “I don’t think there’s ever been a case when a show has turned itself around in such a fashion and then has to leave its theater.” More