Soccer

Subterms

    Latest story

    100 Shares159 Views

    What Is ‘Welcome to Wrexham’ Doing to Soccer?

    by

    Hollywood has turned a perfectly good fourth-tier Welsh team into a TV show instead. That can’t be great.Last month, the Welsh soccer club Wrexham A.F.C. embarked on a buoyant tour of America that it called the Wrexham U.S.A. Invasion Summer ’23. The team packed stadiums from North Carolina to Southern California. It played against the megaclubs Chelsea and Manchester United. Its ticketholders enjoyed fan zones equipped with bustling merch stands and cardboard cutouts of Wrexham personalities — even a pop-up version of the Turf Hotel, a pub in the actual Wrexham, a city of 135,000 in the north of Wales. One popular activity was taking selfies with Wayne Jones, the Turf Hotel’s publican, a touring member of the summer jolly.Wrexham is a place with a familiar Rust Belt trajectory: mill and mine closures, job losses, economic depression. Before the season that began this month, its team played in the National League, the fifth tier of English soccer — a universe away from Chelsea and the top-flight Premier League. (The National League still includes a few teams that aren’t fully professional.) Typical attendance at Wrexham’s Racecourse Ground used to be less than 5,000 a game. In Chapel Hill, the team played in front of more than 50,000.The reason for the change is, of course, the FX docuseries “Welcome to Wrexham.” In 2021, the actors Ryan Reynolds and Rob McElhenney bought the club and set about changing its fortunes, on camera. During the pandemic, the British actor Humphrey Ker had given McElhenney a viewing recommendation: “Sunderland ’Til I Die,” a docuseries about the decline of another soccer club in a postindustrial town. McElhenney loved it and, as Ker told The Athletic, formulated a plan to tell the same story in reverse: buy a struggling football team and turn it into a competitor. He wanted to reverse-engineer a feel-good sports documentary. He would also end up satisfying America’s love of underdog stories set in quaintly hard-up corners of Britain (like “The Full Monty,” recently revived as an FX series) and creating an odd real-life analog for the hugely popular “Ted Lasso.”The reverse-engineering project has, clearly, been a success. The show, with its portrait of the tight-knit community surrounding the club, attracted a devoted-enough audience that sales of the club’s jersey spiked wildly. (The team dropped its previous front-of-shirt sponsor, a Welsh trailer company, in favor of TikTok.) Wrexham matches — which, even in Britain, would have been considered obscure — can now play on ESPN. “It’s the real underdog thing,” one fan at the U.S.A. Invasion told The Evening Standard.It was an underdog thing. Since taking over, McElhenney and Reynolds have stocked Wrexham’s roster with players who are, frankly, too good to be playing in the National League. Paul Mullin, for instance, is a striker whose copious goal scoring helped get Cambridge United promoted a league; he instead jumped two tiers down to join Wrexham. (He was injured during the U.S.A. Invasion and stayed in the country to recuperate — in McElhenney’s Los Angeles home.) Last season, the four highest-paid players in the National League all played for Wrexham. At the season’s end, the club was promoted to League Two, the fourth tier of English soccer, for the first time since 2008. In the days that followed, Wayne Jones had to shut down the Turf Hotel: Despite his best efforts to prepare, he ran out of alcohol. When the show’s second season begins in September, streaming on Disney+, it’s a safe bet that every episode will be seen by far more people than will fill the Racehorse Ground for a whole season’s worth of Wrexham matches.In 2021, the sale of a different soccer club made international news. Saudi Arabia’s Public Investment Fund took a controlling interest in Newcastle United, a competitor in the Premier League. Unlike Wrexham’s story — which has been treated as a kind of homespun pushback to a world in which private-equity billions slosh around and sports teams are used as state propaganda — the Saudi purchase was castigated, internationally, as a new nadir in professional sports’ capitulation to the richest entity in the room. (The head of Amnesty International U.K. bashed the league for “allowing those implicated in serious human rights violations to walk into English football simply because they have deep pockets.”) Reynolds and McElhenney do not represent an autocratic petrostate and are implicated in no human rights violations, but the two takeovers do have one thing in common: Both the actors and the Saudi sovereign-wealth fund are operating in spaces where their wealth distorts everything around them.Longtime Wrexham supporters are certainly delighted by the team’s successes, but they must also recognize that the club has become something new and different: both an athletic behemoth and a pop-culture one. It’s not just that the roster is full of what are effectively ringers, being paid situationally outlandish amounts from what I can’t help imagining are the profits of the “Deadpool” franchise. Reynolds and McElhenney have created an ouroboros in which TV funnels fans and money to the team, leading to successes that in turn create more TV. It’s a clever gambit for endless expansion, but also one that, as the club’s U.S. tour underlined, risks turning Wrexham into more of a media project than a soccer team.It also feels directly opposed to the communitarian values that, ostensibly, made Reynolds and McElhenney interested in the team in the first place. For a decade before their arrival, Wrexham had been a community club owned by a coalition of fans called the Wrexham Supporters Trust. One of the club’s former board members, Spencer Harris, posted online this spring to take issue with the title of a BBC program about the club — “Wrexham: Hollywood or Bust” — and its suggestion that without the actors, Wrexham was doomed. “4,000 supporters trust members took over an insolvent business,” he wrote, “turned it around and handed over with cash in the bank after a global pandemic.” The trust didn’t even profit off the sale; in the interest of helping the club’s prospects, members essentially gave the team to Reynolds and McElhenney in exchange for a guarantee that they would add £2 million to the budget.That fan base now shares its connection to the team with all those who will binge-watch “Welcome to Wrexham” and feel their own sense of ownership — and with the actors, who sometimes overtake the club’s identity entirely. (One recent headline assessed the team’s prospects like this: “Ryan Reynolds and Rob McElhenney are on track for the League Two points record!”) As a new television season begins, it will surely become untenable for “Welcome to Wrexham” to ignore its own impact on the club it’s documenting.For what it’s worth, English football is full of less complicated tales of resiliency. Luton Town, for instance, is a small club from just outside London. The team’s nickname is the Hatters. Their home ground, Kenilworth Road, has its modest entrance stitched through a row of terraced houses. While not self-owned, its ownership consortium is made up of local fans who willingly ceded a small share and a set of veto rights to the Luton Town Supporters Trust. At its lowest ebb, the club played in the fifth tier. It doesn’t spend a lot of money, because it doesn’t have a lot of money. But the team has scouted well and hired good coaches, and this coming season, having won its way up the ranks, it will compete in the Premier League. Someone should make a documentary about that. Or, honestly, maybe they shouldn’t.Opening illustration: Source photographs by Sean M. Haffey/Getty Images; Christopher Furlong/Getty Images; Drew Hallowell/Getty Images; Jan Kruger/Getty Images. More

    More stories

    • 163 Shares119 Views

      in Movies

      ‘Air Bud: World Pup’ Keeps Winning Fans for the 1999 World Cup Stars

      by

      The 2000 movie used the franchise’s furry hero along with members of the actual U.S. women’s team to reimagine the penalty shootout that led to the win.In 1999, the United States women’s national team won its second World Cup title and ushered in a new era of women’s soccer, currently on display in the Women’s World Cup in Australia and New Zealand.What made the 1999 final a cultural hit came down to a confluence of factors: The tournament was played on home soil in the United States, the team was talented and the games were staged at major arenas and widely broadcast. When the United States beat China in a penalty shootout at the Rose Bowl, 40 million people tuned in to watch.Brandi Chastain celebrating the World Cup win in 1999. She helped recreate the moment for “Air Bud: World Pup.”Mark J. Terrill/Associated PressThe images of that triumphant World Cup run are now synonymous with women’s soccer: Brandi Chastain celebrating in a sports bra, Briana Scurry in her all-navy goalkeeper’s uniform, a baby-faced Mia Hamm and … a golden retriever?In 2000, the year after the women’s historic win, the Air Bud film franchise — in which an athletically gifted dog saves various sports teams — turned its focus to soccer. Air Bud did as Air Bud does, saving a children’s soccer team and scoring the winning goal.But the final six minutes or so of “Air Bud: World Pup,” a straight-to-video effort now available on most major platforms, feature something different: a re-creation, or reimagining, of that 1999 World Cup win, complete with its famous players. Except this time, they face Norway. And this time, they have Air Bud, who comes to Scurry’s rescue and takes over in goal after Scurry injures her shoulder saving a penalty. Naturally, heroism ensues.“When the women won the World Cup, they were such a force,” said Robert Vince, an executive producer of the Air Bud franchise. “They didn’t just win it, they dominated it. They became an obvious choice for us. We also felt that there was a real opportunity to elevate the game for girls as well. It was just such a moment.”That moment thrust the stars of the 1999 team onto the national and even international stage. Chastain earned the nickname “Hollywood” because of her comfort in front of the camera and her willingness to promote the sport. She said in a recent interview that she and her teammates were flooded with requests for commercials and other collaborations. But then she, Scurry and fellow “99er” Tisha Venturini were invited to Vancouver to film a movie about a dog saving soccer.“I’m a sucker for dogs anyway,” Chastain said, noting that she was a fan of Air Bud before the offer came in. “But I thought that women’s soccer being a part of something like that is reaching out to more of the population that maybe wouldn’t have access or wouldn’t particularly come to women’s soccer.”Chastain said that recreating a World Cup-like environment was no small feat. She and her teammates weren’t actors, but had to tap into their feelings at the Rose Bowl in 1999 and “re-enact something that was so genuine and so in the moment.”They filmed their six-minute sequence over three eight-hour days, Scurry said, and most of the crowd was C.G.I. Buddy, the star, of course wasn’t, but, Scurry revealed, “there are like six dogs.”Scurry explained that each Buddy had different skills: some were calmer; some were better at jumping in the air and heading the ball; and some just wouldn’t be in the mood. But Scurry emphasized that she had long treated Air Bud like Santa Claus: “I never tell kids about the six Buddies,” she said solemnly.As a male, how did Buddy compete for the women’s national team? “Good question,” Chastain said. “Gosh, I don’t know.”For years, befuddled fans have raised this question on social media. After being told about it, Scurry burst out laughing. “I was not aware of this conspiracy. That never crossed my mind.”Vince, however, has a diplomatic answer: “I don’t think it was a gender-specific thing, I think it was just that he was a dog,” Vince said. “Little kids don’t really think of their pet or their dog as a gender.”There have been five Air Bud movies followed by nine Air Buddies films. (Air Bud is a proud father.) But Vince said that his company’s research showed that women remember “Air Bud: World Pup” more than any other installment.“Millennials, who are themselves having children, are the generation of Air Bud,” Vince said. “What movies do is they reflect the time that they were made, but also what is old becomes new again, because it gets rediscovered by new generations.”For Scurry, “Air Bud: World Pup” is a way for her to introduce herself to an entire generation of fans who didn’t see the 1999 World Cup. She said children still ask for her autograph — as the goalkeeper from “Air Bud.”“These kids would know the players that have now taken the reins from us, that were in the crowd watching us play in 1999, but they wouldn’t have known the history of the 99ers or where that came from,” Scurry said. “That movie did a lot for the legacy of the 99ers for the younger generation.” More

    • 125 Shares99 Views

      in Theater

      ‘Dear England’ Review: When Soccer Success Becomes a Moral Victory

      by

      A new James Graham play about the soccer coach Gareth Southgate is a lively romp, but its core message about embracing male vulnerability feels soppy.What makes a good leader? When the unassuming and softly spoken Gareth Southgate was appointed head coach of the England men’s soccer team in 2016, many fans and commentators felt he lacked the kahunas for the role, that he was simply too nice. But in the past seven years he has overseen a remarkable transformation in the England team’s fortunes, making it stronger and more exciting to watch than at any time in recent history.The ups and downs of Southgate’s tenure are portrayed with a blend of playfulness and moral seriousness in “Dear England,” directed by Rupert Goold, which runs at the National Theater, in London, through Aug. 11. It’s a lively, feel-good romp with plenty of irreverent humor, though the narrative borders on hagiography, and its core message about embracing male vulnerability is labored to the point of soppiness.The play chronicles the team’s involvement in three recent major tournaments, starting with its surprise run to the semifinals of the 2018 World Cup in Russia; then comes an agonizing defeat by Italy in the Euro 2020 final, followed by an impressive showing, culminating in an unlucky quarterfinal exit, at last year’s World Cup in Qatar.The on-field action is evoked through dynamic set pieces choreographed by Ellen Kane and Hannes Langolf, in which the players enact key moments in elaborate simulations, complete with slow-motion sequences and freeze-framed goal celebrations. These are kitsch, but mercifully brief, as the bulk of the activity takes place off the pitch: in locker rooms, team meetings and news conferences whose settings are rendered with smart simplicity by the designer Es Devlin.Joseph Fiennes as Gareth Southgate, manager of the England men’s soccer team.Marc BrennerJoseph Fiennes is outstanding as Southgate, who is portrayed as self-effacing but assertive, an approachable father figure to his young charges. Will Close, as England’s captain and star player, Harry Kane, plays up the striker’s famously laconic manner, providing a bathetic counterpoint to the coach’s earnest rhetoric. Adam Hugill is similarly amusing as the defender Harry Maguire, who is portrayed as a lovable simpleton — not the sharpest tool in the box, but solid and dependable. Kel Matsena delivers a spirited performance as Raheem Sterling, who, along with Bukayo Saka (Ebenezer Gyau), speaks out defiantly against racism after England’s Black players are the targets of abuse.The principal female character in this necessarily male-dominated lineup is the sports psychologist Pippa Grange (Gina McKee), hired by Southgate to help the players open up about their feelings and overcome self-doubt. When one unreconstructed member of the coaching staff questions the need for her services, she reminds him that psychology has been at the root of England’s past failures: “This is men, dealing, or not dealing, with fear,” she says.The play’s author, James Graham, is known for political theater, with hits including “Ink” and “Best of Enemies,” and “Dear England” has distinctly activist overtones. Southgate’s mild-mannered disposition, emotional intelligence and leftish politics — he has been supportive of Black Lives Matter and outspoken on mental health issues — are kryptonite to a certain type of reactionary sports jock. So it’s tempting to view his story as a culture-war allegory, pitting touchy-feely liberalism against old-school machismo.From left: Will Close as Harry Kane, Ebenezer Gyau as Bukayo Saka and Kel Matsena as Raheem Sterling.Marc BrennerUnfortunately the play leans into this a little too heavily, with pantomimic cameos from several of Britain’s recent Conservative prime ministers — Theresa May, Boris Johnson and Liz Truss — pandering to the assumed prejudices of cosmopolitan London theatregoers in a way that comes off as ingratiating and smug. This is ramped up in the second half, which is considerably less funny, and feels rushed: The 2020 and 2022 tournaments are rattled through at speed, in contrast to the more leisurely pacing before the intermission.Southgate’s playing career is best remembered for a decisive miss in a penalty shootout against Germany in the semifinal of the 1996 European Championship, played in London, which resulted in England’s elimination from that tournament. A personal redemption narrative forms a compelling subplot the main story, and it’s a cruel irony that Southgate’s England side also lost the final of Euro 2020 in a penalty shootout on home soil. That Southgate has yet to bag a trophy — the England men’s team still hasn’t won a major tournament since 1966 — remains a powerful trump card for his doubters. And so the play’s celebratory tenor feels a little misplaced.Yet “Dear England” is not so much about sports as it is about culture. The technical and tactical foundations of the England team’s revival are conspicuously underplayed in this telling: The team’s on-field improvement is straightforwardly tethered to a shift in moral values, and we are given to understand that correlation equals causation. You can be fully on board with everything Southgate stands for and still find this cloyingly simplistic.Dear EnglandThrough Aug. 11 at the National Theater, in London; nationaltheatre.org.uk More

    • 113 Shares99 Views

      in Television

      Why ‘Ted Lasso’ Has the Freshest Footwear on Television

      by

      Credit the show’s star and creator, Jason Sudeikis, a real-life sneakerhead who owns about 250 pairs.There’s a reason that Ted Lasso, the fictional, sunny, mustachioed American hired to manage an English football club in the Apple TV+ series of the same name, is a sneakerhead.“It was rooted in my own enthusiasm for sneakers and sneaker culture,” said Jason Sudeikis, who has sported more than a dozen pairs of blue, orange and even red paisley Air Jordans as the show’s titular coach.In a recent call from London, Mr. Sudeikis said that Ted’s affinity for footwear was also inspired, in part, by his longtime friend Brendan Curran, a fellow sneaker enthusiast and high school basketball coach in Lenexa, Kan., who connected with his students over this shared interest.“It was this bit of unspoken respect and camaraderie among him and his players and his students,” Mr. Sudeikis, 47, said of Mr. Curran and his team.While other shows like the ’90s sitcom “Seinfeld” have dabbled in delighting sneaker stans, “Ted Lasso” takes it to a whole new level. Characters have sported popular sneakers such as 2021 Air Jordan 1 Low “UNC”s, 515 Sport V2 New Balances and Onitsuka Tiger Mexico 66 “Kill Bill” shoes.There’s an Instagram account, @nikesoflasso, where an artist shares illustrations of some of the Nike shoes featured in the show and in Mr. Sudeikis’s personal collection, and a website, Shoes of Lasso, that tracks the various sneakers worn by the show’s cast.“We’re all so flattered by it,” said Mr. Sudeikis, who owns about 250 pairs. “It’s something that we were intentional about from the get-go, before we thought anyone would notice.”The appeal for many sneaker collectors begins at a young age, said Elizabeth Semmelhack, the senior curator at the Bata Shoe Museum in Toronto. “A common thread seems to be a desire for a very specific pair of sneakers,” she said.Mr. Sudeikis not only masterminds his own character’s footwear in “Ted Lasso,” but also consults about the sneaker choices of other characters.Colin Hutton/Apple TV+The Air Jordan 1 Low “UNC” sneaker is one of Mr. Sudeikis’s favorite shoes.NikeMr. Sudeikis said his love of sneakers began when he received his first pair of Air Jordans in middle school, in 1986. The shoes Ted wears are a combination of pairs from Mr. Sudeikis’s own collection (about 25 percent, he estimated) and that of Nike, which came on board as the official kit supplier for the show’s fictional team in its third season.Mr. Sudeikis said that when he wears his own sneakers, it “drives our costumer, Jacky Levy, a little crazy, just for continuity purposes.”Mr. Sudeikis, who originally played Ted in sketch-length NBC Sports commercials that aired in 2013 and 2014, not only masterminds his own character’s footwear, but also consults about the sneaker choices of other characters.“People would come into my trailer, and they’d say, ‘Oh my gosh’ — it would look like the back room of a Foot Locker,” he said.The characters’ sneaker choices have been intentional since the beginning, Mr. Sudeikis said, but eagle-eyed fans have increasingly begun psychoanalyzing them for plot clues. (In fairness, it’s not just the shoes; in Episode 2 of Season 3, a theory about Rebecca’s earrings being lassos — though in reality they were snakes — gained traction online.)Mr. Sudeikis said the sneaker sleuthing was definitely merited.“Jacky is incredibly intentional about that, certainly with Rebecca’s wardrobe, Keeley’s wardrobe, everybody’s,” he said. “It’s not always the sneakers, either — Ted wearing an orange sweatshirt in the Amsterdam episode was intentional because the national color for the Netherlands is orange.”Mr. Sudeikis said he liked the sense of community that springs up among sneakerheads.When he worked at “Saturday Night Live,” he would often walk to work wearing a pair of Jordans. “You’d meet someone who’d notice your shoes first and give you a nod,” he said. “It’s a little bit like ‘Fight Club’ — game recognizes game.”Eliza Wilson, an illustrator in Melbourne, Australia, who runs the Nikes of Lasso account and has drawn more than 70 shoes, echoed that idea. The feedback she received from other fans, she said, provided a sense of community during lockdown periods of the pandemic.With the series wrapping up on May 31, Ms. Wilson said she would miss the weekly routine of sketching the sneakers featured in every new episode, which take her about four to five hours each. But, she said, she may continue drawing shoes she sees Mr. Sudeikis wearing in social media posts and other photos.Despite owning enough sneakers to wear a different pair every other day for a year, there’s one pair, Mr. Sudeikis said, that remains close to his heart.“They’re pretty beat up at this point, but my Jordan 1s, low, they’re Carolina Blue,” he said, referring to the athletic color of the University of North Carolina. “I wear them a couple times throughout the show. I genuinely love those shoes.” More

    • 125 Shares179 Views

      in Television

      Under the Hollywood Spotlight, a Fading Welsh Town Is Reborn

      by

      A former industrial hub, Wrexham had long been in decline. Now, it’s reviving as the globally famous star of a reality series about its once forlorn soccer team’s rejuvenation.In the Welsh language, the virtually untranslatable word “hiraeth” (pronounced here-ayeth) describes a blend of nostalgia and longing for a time that can never be recreated.For Wrexham, a working-class town in northern Wales, it was a feeling that came to define a postindustrial malaise that descended in the 1980s as the last remaining coal mines shuttered their rickety gates and, later, the furnaces at the nearby steelworks ran cold.Only the beloved soccer club, Wrexham A.F.C., remained: the oldest team in Wales, a perennial also-ran but still an indomitable source of local pride.“We went through so much as a town,” said Terry Richards, 56, a lifelong fan of the club as he sat at home in the team’s bright scarlet jersey. “Those were difficult times.”Wales has its legends of heroes returning to save the day, but few could have predicted that an unlikely pair of Hollywood actors, Ryan Reynolds and Rob McElhenney, would waltz into town just over two years ago and buy the ailing club. That set off a chain of events that catapulted the town out of the doldrums and into the international spotlight, casting the residents as the main characters in their own Hollywood reality show based around the soccer club, “Welcome to Wrexham.”Few could have predicted that the two famous actors would walk into the town in the first place. But Mr. McElhenney, an American who had binged on sports documentaries during lockdown, conducted an exhaustive search for a down-and-out soccer team with growth potential, landing on Wrexham A.F.C., and persuaded Mr. Reynolds to join him in his pet project.Players from Wrexham A.F.C. practice at the Racecourse Ground while crews from the documentary series “Welcome to Wrexham” film them.Mary Turner for The New York TimesAfter paying the bargain sum of around $2.5 million, they moved into town (the Canadian-born Mr. Reynolds even bought a house) and began overhauling the team’s operation. They revitalized the training facilities and upgraded the roster, offering comparatively enormous salaries that attracted established players from the upper levels of English soccer.Last Saturday, that Hollywood story finally got its very own Hollywood ending — the team’s promotion after its winning season into the English Football League, the next tier of England’s multilevel soccer pyramid, after a 15-year absence. As the referee blew the final whistle, generations of teary-eyed supporters leaped from the stands onto the rain flecked field in joyous celebration.In that moment, a town was reborn, and that lingering “hiraeth” was no more. More

    • 113 Shares199 Views

      in Television

      How Will ‘Welcome to Wrexham’ Write Notts County’s Story?

      by

      Notts County is having one of the most remarkable seasons in its long history. It might even win the league. But you don’t get to star in someone else’s drama.NOTTINGHAM, England — The irony of it all, really, is that Notts County would make a terrific subject for a documentary.The elevator pitch is simple. After more than a decade of financial strife and rolling existential crises — featuring both a convicted fraudster and fictional Gulf investment — the oldest professional soccer club in the world puts together a record-shattering campaign, one that promises to restore the team to something close to its former glory.The casting is rich and compelling. There is a fallen Premier League prodigy searching for a home, a virtuoso Portuguese playmaker who has never seen an opponent he cannot nutmeg, and a 26-year-old striker experiencing such an absurd hot streak that he was, at one point, being compared to Erling Haaland. Tasked with shaping them into a team is a manager whose adventurous, accomplished approach is still just a little unorthodox in the mud-spattered lower reaches of English professional soccer. But the results are spectacular.In a division that is competitive to the point of arbitrary, the team loses only twice all season. It has scored more than 100 goals, and it’s on course to break the league’s points record with four games left. It might yet win the title. Plenty of shows have been commissioned on less.That is the story of Notts County’s season, but that does not mean it is the story that will be told. Millions of viewers will, in all likelihood, come to think of the club as an antagonist: an obstacle to be overcome, a threat to be parried, a challenge to be met. And that means one of the most remarkable campaigns in Notts County’s long and occasionally illustrious history will be relegated to a supporting role in someone else’s story.Notts County will enter Monday’s game tied with Wrexham on points. But only one of them can win the league.Mary Turner for The New York TimesTwo Teams, One NarrativeA few weeks ago, the producers of “Welcome to Wrexham” — the FX documentary following the takeover and attempted revival of the Welsh town’s forlorn soccer team by the actors and entrepreneurs Ryan Reynolds and Rob McElhenney — made contact with executives at Notts County. Out of courtesy, they said, they wanted to establish how much the club wanted to feature in the show’s second season.It is hard to see how Notts County will not play a prominent role. For months, it and Wrexham have been locked in a breathless race to escape the National League, the fifth tier of English soccer. There is only one automatic promotion slot available — bringing with it a guaranteed return to the ranks of the Football League — and neither side has blinked in its pursuit of it.The pace has been eye-watering. Both are expected to end the season with more points than the division has ever seen. Their nearest rival is 25 points adrift. Each has fed off the other’s refusal to wilt. “We’ve been pushing each other,” said Connell Rawlinson, the Notts County captain. (He was born in Wrexham, and still lives close by: add that to the list of subplots.) “If Wrexham didn’t have us and we didn’t have them, would either of us be as good as we are?”Strictly speaking, Wrexham has long had the edge. Its squad is deeper, and more expensive. It has an extra game to play, as well as the home-field advantage when it meets Notts County on Monday evening, a match with the air of a ready-made season finale.In public, Notts County’s manager, Luke Williams, has done what he can to prepare the club — the fans, the executives, his players — for disappointment. “It’s not that we’re not clear,” he said after watching his side pick apart yet another opponent in late March. “It’s that we’re not even close. We need a two-loss swing.” One of those defeats duly arrived on Friday — Wrexham lost at Halifax — but it still held that crucial game in hand.In private, Williams acknowledges that the prospect of being forced to go through the National League’s somewhat arcane and distinctly treacherous playoff system in search of a second chance at promotion “haunts” him. “I haven’t slept since Christmas,” he said.Mary Turner for The New York TimesNotts County, founded in 1862, is the oldest professional soccer club in the world. Mary Turner for The New York TimesThe players have reacted slightly differently. “I’d rather be part of doing something like this, having that pressure and that stress, than sitting in mid-table with nothing to compete for,” Rawlinson said. “I’m sure the Wrexham team and the fans are enjoying it, too.” He paused, at that point, and thought about the truth of that statement. “Well, maybe not the fans, so much.”That graciousness is fairly typical of relations between the clubs. Given the intensity of their title race — and the stakes involved — it might be expected for a sporting rivalry to metastasize into an outright hostility, particularly given the advantages at Wrexham’s disposal.It is the Welsh club, after all, that can call on TikTok and Expedia as sponsors, and McElhenney, Reynolds and his wife, Blake Lively, as regular guests. Notts County’s stardust extends no further than the singer Jake Bugg, born in Nottingham, who sponsors the club’s away jerseys.That financial primacy has a real-world impact. When Wrexham was short of a goalkeeper, it coaxed Ben Foster, a former England international, out of retirement. Notts County had to recall a 19-year-old from a loan at a club two divisions below.For the most part, though, there is no sense of outrage or oppression. Instead, Rawlinson, said, there is a recognition that both teams are “steeped in history, and that neither club should be where they are.”“The publicity Wrexham has brought has been great for the division as a whole,” he said. “There are a lot of eyes on these games now.”There will be far more, though, who encounter them not as contemporaneous sporting events but as something else: a small part of a broader narrative, one that is packaged and polished and consumed on a delay of several months, once the conclusion is known.“I was coming out of a game a few weeks ago, when we’d just got to 97 points,” said Tom Wagstaff, a founder of the Notts County Talk YouTube channel. “As annoying as it is that we’re not clear at the top, it is incredible to be involved in something like this. I genuinely think it’s the best title race the league has ever seen. But I don’t know if that is how it will be perceived.”“The publicity Wrexham has brought has been great for the division as a whole,” Notts County’s captain said. “There are a lot of eyes on these games now.”Mary Turner for The New York TimesEnd GameThe framing, after all, is not in Notts County’s hands. The act of making television, after all, involves not simply telling a story but choosing which aspects of that story should be accentuated. Documentaries necessarily have a perspective. And that perspective changes the way a story is not only told, but understood.Nobody in Nottingham is particularly worried that “Welcome to Wrexham” will cast Notts County as the bad guys, the villains of the story of this season. Nobody at the club seems especially offended at the idea that the show might present the team backed by Hollywood money as in some way “plucky.”But they know that, however the season ends, far more people will watch the documentary than follow the National League in real time. For those viewers, Notts County’s story will not be a stand-alone achievement, a thing that happened in its own right and with its own meaning, but rather something that exists solely as it pertains to its effect on Wrexham. Its meaning will be contorted and confused and to some extent lost. It will not be consumed as sport at all, not really. It will just be part of the plot.In that, perhaps, there is a solace. “Really, we’ve done them a favor,” said George Vizard, Wagstaff’s co-presenter on YouTube. “If it wasn’t for us, they’d have won it weeks ago. And for the show, it must be better to win it like this than it would be if they had won it at a canter.” The story will, in the end, be about Wrexham. But it will be thanks to Notts County that there is now a much better story to tell. More

    • 88 Shares159 Views

      in Movies

      Brett Goldstein Faces Life After ‘Ted Lasso’

      by

      LONDON — A few minutes into coffee last spring, Brett Goldstein wanted to show me something on his phone.I leaned over and saw puppeteers sitting on skateboards while they hid behind a table, rolling into one another in apparent bliss as their hands animated a clowder of felt cats above their heads. For Goldstein this represented a kind of creative ideal, as pure an expression of fun, craft and unbridled glee as any human is likely to encounter.“Imagine this is your actual job,” he said, his breathtaking eyebrows raised in wonder.Goldstein shot this behind-the-scenes video during his time as a guest star on “Sesame Street,” an experience this Emmy-winning, Marvel-starring comic actor and writer still describes as the single best day of his life.The clip is inarguably delightful, but Goldstein hardly has to imagine such a job. As the breakout star of “Ted Lasso,” the hit comedy about a tormented but terminally sunny American coach winning hearts, minds and the occasional football match in England, he is part of an ensemble that brought as much bonhomie, optimism and warmth to the set as Ted himself, played by the show’s mastermind, Jason Sudeikis, brought to the screen.“I will be absolutely devastated when it ends,” Goldstein said last year. “I think we all will.”And now it has ended. Or maybe it hasn’t. What is certain is that the new season of “Ted Lasso,” which starts on Wednesday, will conclude the three-act story the creators conceived in the beginning and there are no plans for more. Whether and how more tales from the Lassoverse arrive is up to Sudeikis, who told me he hadn’t even begun to ponder such things. “It’s been a wonderful labor of love, but a labor nonetheless,” he said.So even if the new season isn’t the end, it represents an end, one that hit Goldstein hard. In a video call last month, he confirmed that while shooting the finale in November, he kept sneaking off to “have a cry.”But even if “Lasso” is over for good, it is also inarguable that Goldstein has made the most of it. Chances are you had never heard of him three years ago, when he was a journeyman performer working on a TV show based on an NBC Sports promo for a service, Apple TV+, that few people had. (Humanity had plenty else to think about in March 2020.)Brett Goldstein, Brendan Hunt and Jason Sudeikis in the third and final season of “Ted Lasso.”Apple TV+But things have moved fast for him since “Ted Lasso” became the pre-eminent feel-good story of the streaming era, both in form — as an underdog sports tale about the importance of kindness — and function, as a surprise hit and career boost for a bunch of lovable, previously unheralded actors who have now amassed 14 Emmy nominations for their performances.None of them have turned “Ted Lasso” into quite the launchpad that Goldstein has. His Roy Kent, a gruff, floridly profane retired player turned coach, was an immediate fan favorite, and Goldstein won Emmys for best supporting actor in a comedy both seasons. He was also one of the show’s writers and parlayed that into a new series: “Shrinking,” a comedy about grief and friendship. Goldstein developed it with Bill Lawrence, another “Lasso” creator, and Jason Segel, who stars along with Harrison Ford. (It is Ford’s first regular TV comedy role.)Thanks to “Shrinking,” which came out in January and was just renewed for another season, you might have encountered Goldstein on “Late Night With Stephen Colbert,” “The Today Show,” “CBS Saturday Morning” or some podcast or another.Thanks to his surprise debut as Hercules — Hercules! — in a post-credits scene in Marvel’s 2022 blockbuster “Thor: Love and Thunder,” you will soon see him everywhere.Brett Goldstein in a scene from “Thor: Love and Thunder.”MarvelNone of this had come out when we met last year. Back then, he was still struggling to make sense of the ways “Ted Lasso” had changed his life after two decades of working in comparative obscurity in London’s theater and comedy trenches. Whatever the hassles of losing his anonymity, he said, they were more than offset by the benefits — the visit to “Sesame Street,” the opportunity to work with a childhood hero like Ford, the chance to work on “Lasso” itself.“I would happily do it for 25 more years,” he said, but that’s out of his hands.What Goldstein can control is what he does with his new Hollywood juice, which currently includes a second season of “Shrinking,” other TV concepts in development and whatever emerges from the whole Hercules thing. (He’s already mastered Marvel’s signature superpower: the non-comment.)No matter how long this window of opportunity stays open, he’s still chasing the same simple thing: a slightly coarser version of what he captured in that “Sesame Street” video.“It’s a bunch of grown people having the time of their [expletive] lives being very, very silly but also creating something that’s meaningful,” Goldstein said. “And it’s [expletive] joyous.”OK, a significantly coarser version. But to understand why, it helps to know a little about how he got here.‘I very much relate to the anger.’Goldstein, 42, grew up in Sutton, England, as a soccer nut by birthright — his father is a Tottenham Hotspur fanatic — who became just as obsessed with performing and movies, spending hours as a boy recreating Indiana Jones stunts in his front yard.Improbably, all of the above contributed to his current circumstances: It was his performing and soccer fandom that led to “Ted Lasso,” and he is now writing lines for Indiana Jones himself in “Shrinking” — lines Ford says while playing a character inspired by Goldstein’s father.But it took Goldstein a few decades to arrive at such an exalted position. After a childhood spent acting in little plays and his own crude horror shorts, he studied film and literature at the University of Warwick. He continued writing and performing through college and beyond, in shorts and “loads of plays at Edinburgh Fringe and off, off, off, off West End,” he said. A short film called “SuperBob,” about a melancholy lo-fi superhero played by a beardless Goldstein, eventually led to a cult feature of the same name.More important, it caught the eye of the casting director for “Derek” (2012-14), Ricky Gervais’s mawkish comedy about a kindly simpleton (played by Gervais) working at a senior care facility. Goldstein played a nice boyfriend. “That was my first proper TV job, and then it was slightly easier,” he said.Along the way he tried standup and it became an abiding obsession — even now he tries to perform several nights a week. “He’s always been the sexy, hunky dude in, like, really tiny comedic circles,” said Phil Dunster, who plays the reformed prima donna Jamie Tartt in “Lasso” and first met Goldstein roughly a decade ago, when he performed in one of Goldstein’s plays. (Dunster remembers being dazzled and intimidated by his eyebrows.)At some point a fan of Goldstein’s standup mentioned him to Lawrence, a creator of network hits like “Spin City” and “Scrubs,” who checked out Goldstein in a failed pilot and was impressed enough to cast him in his own new sitcom in 2017.That one also never made it to air. By then Goldstein was in his late 30s. “I had a sort of epiphany of, ‘I’ve missed my window,’” he said.Then came “Ted Lasso.”“I will be absolutely devastated when it ends,” Brett Goldstein said of “Ted Lasso.” “I think we all will.”Magdalena Wosinska for The New York TimesThe show’s creators, who also included Brendan Hunt and Joe Kelly, wanted some English soccer fans on staff, and Lawrence thought of Goldstein. He was hired as a writer but soon became convinced that he was the person to play the surly, fading pro Roy Kent. As scripting on the first season wrapped up, he made a video of himself performing several Roy scenes and sent it to the creators, stipulating that if he was terrible, all involved would never speak of it again. He was not terrible.It’s a story he has told many times. But it hits different in person, as the gentle fellow in a fitted black T-shirt recounts how he felt a bone-deep connection to the irascible Roy. The face is essentially the same, but the eyes are too friendly and the voice is smooth and mellifluous where Roy’s is a clipped growl.“I get that you would be confused by this,” Goldstein said, setting his coffee cup neatly into its saucer. “But I very much relate to the anger. I used to be very, very miserable and had a quite dark brain, and I’ve worked very hard at changing that. But it’s there.”Lawrence said that “of all the shows I’ve ever done, Brett is one of the top two people in terms of how different he is from his character.” (The other: Ken Jenkins, the friendly actor who played the caustic Dr. Kelso in “Scrubs.”)In some ways the connection between actor and character is clear. Both are prolific swearers, for one thing, and Goldstein lives by the chant that defines his famous alter-ego: He’s here, he’s there, he’s everywhere.Colleagues and friends are stupefied by how much he does. While shooting the first season of “Lasso,” he was also flying to Madrid to shoot “Soulmates,” the sci-fi anthology series he created with Will Bridges. During filming for Season 3, he acted in “Lasso” by day and joined the “Shrinking” writers’ room on video calls by night. He found time to interview comics, actors, filmmakers and friends for his long-running movie podcast, “Films to be Buried With.” He regularly squeezed in standup sets.“I’m not sure when he sleeps,” Dunster said. “But I know he gets it in, because he looks so young.”Goldstein said his workaholism predates his newfound Hollywood clout. “Even when I was doing stuff that no one was watching, I was always working,” he said. “Either I’m mentally unwell, or genuinely this is the thing that gives me purpose and makes me happy.”He acknowledged that both could be true. But then if “Ted Lasso” has taught us anything, it’s that nobody is just one thing.‘We joke our way through this.’“Ted Lasso” is a sprawling comic tapestry woven from characters — a wounded team owner (played by Hannah Waddingham), an insecure publicist (Juno Temple), a spiteful former protégé (Nick Mohammed) — threading their way toward better selves. The new season finds the AFC Richmond squad at its underdoggiest yet, back in England’s mighty Premier League and destined for an uncertain but sure to be uplifting fate.“Shrinking” is more intimate, a show about hard emotions and hanging out that happens to star a screen legend whose presence still astounds everyone. “It’s a year later and I still go, ‘Bloody hell, that’s Harrison Ford,’” Goldstein said.Harrison Ford is one of the stars of “Shrinking,” an Apple TV+ series Goldstein helped create. “It’s a year later and I still go, ‘Bloody hell, that’s Harrison Ford,’” Goldstein said.Apple TV+Ford’s character is an esteemed psychologist who has received a Parkinson’s diagnosis. He was inspired by several real-life figures, including Lawrence’s grandfather, who also had Parkinson’s disease; his father, who has Lewy body dementia; and his old friend from “Spin City,” Michael J. Fox. The character was also based on Goldstein’s father, another Parkinson’s survivor.“Brett and I share this thing with our families that we joke our way through this,” Lawrence said.Goldstein is exceedingly private about his personal life, but his father gave him permission to discuss the link — his reasoning was that he wasn’t ashamed of the condition and couldn’t hide it anyway. “And also,” he told his son, “the fact that I can tell people Harrison Ford is based on me is a pretty cool thing.”Goldstein joked that this gift he has given his father has expanded their conversational canvas by roughly 100 percent: “Football is still all me and my dad talk about,” he said. “That and the fact that he’s Harrison Ford.”The former, at least, is the way it’s always been. “I think that’s why sport exists,” he said. “It’s a way of saying ‘I love you’ while never saying ‘I love you.’”Such Trojan-horsing of human emotion has become Goldstein’s default mode, whether it’s using his podcast guests’ favorite films to get at their real fears and desires, portraying the discomfort of vulnerability via a clenched soccer star, or writing Parkinson’s jokes to work through the painful fact of his parents’ mortality.“Even when I was doing stuff that no one was watching, I was always working,” Goldstein said. “Either I’m mentally unwell, or genuinely this is the thing that gives me purpose and makes me happy.”Magdalena Wosinska for The New York TimesSegel said that Goldstein is always the one on “Shrinking” insisting that no matter how punchy the punch lines, the feelings must be pure and true. This wasn’t surprising, he added, because Goldstein is a Muppets fan.“It sounds like a joke,” said Segel, who as a writer and star of “The Muppets” (2011) does not joke about such things. “But it speaks to a lack of fear around earnest expression of emotion.”Which brings us back to the cat video and Goldstein’s other Muppet-related fascinations. (“The Muppet Christmas Carol” might be his favorite move ever, he said, and he’s been known to perform an abridged version on standup stages.)Those looking for a felt skeleton key to unlock his various idiosyncrasies aren’t likely to find one. But his Muppet affection does offer a glimpse at what motivates him as a performer, creator and workaholic, which is less about opportunities, franchises or scale than the vulnerability and risks of trying to reach someone and the openness required to take it in. The thing he’s always looking for, he told me over and over — to the point that he started apologizing for it — is a bit of human connection in a world that can seem designed to thwart it.“They put up this Muppet and I’m gone,” he said. “But that requires from both of us a leap of faith, like, ‘We’re doing this, and I’m all in and you’re all in.’ And if one of us did not commit to this thing then it’s [expletive] stupid — it’s just a [expletive] felt thing on your hand, and I’m an idiot for talking to it and you’re an idiot for holding it.“Do you know what I mean?” More

    • 125 Shares119 Views

      in Television

      Former Fox Employee Convicted of Bribery for Soccer Broadcast Deals

      by

      The employee, Hernán López, and an Argentine marketing firm were accused of helping make illegal payments for rights to tournaments in South America.After hearing seven weeks of often-impenetrable testimony about television contracts, codes of ethics and the interpretation of Spanish phrases in emails sent more than a dozen years ago, a federal jury in Brooklyn on Thursday convicted a former Fox employee and an Argentine sports marketing firm of paying bribes in exchange for lucrative soccer broadcasting contracts.Prosecutors said that Hernán López, who until 2016 worked for a unit of what was then known as 21st Century Fox, had taken part in a complex scheme to make millions of dollars in secret annual payments to the presidents of national soccer federations in order to secure the rights to the Copa Libertadores and the Copa Sudamericana, widely viewed South American soccer tournaments. Full Play Group, the marketing firm, stood accused of similar but far more extensive corruption. Prosecutors said it paid bribes for the rights to World Cup qualifiers, exhibition matches, the Copa América tournament and the Copa Libertadores.The government also argued that López had taken advantage of “loyalty secured through the payment of bribes” to secure inside information that helped Fox beat out ESPN in its bid for the United States broadcasting rights for the 2018 and 2022 men’s World Cups — a theory Fox has vigorously denied. Fox was never accused of any wrongdoing.López, who holds dual American and Argentine citizenship, was convicted on one count of money laundering conspiracy and one count of wire fraud conspiracy and faces up to 40 years in prison. Full Play was convicted on six fraud and money laundering counts and, as a corporation, could face financial penalties.A third defendant, Carlos Martínez, who worked under López at Fox, was acquitted on counts of wire fraud conspiracy and money laundering conspiracy.The convictions represent what Breon S. Peace, the U.S. attorney for the Eastern District of New York, called “a resounding victory” in the Justice Department’s sweeping investigation of corruption in international soccer.After a secret inquiry began in 2010, the case broke into public view in May 2015 when sensational predawn arrests were made in Zurich, the city that FIFA, soccer’s world governing body, calls home. Since then, more than two dozen individuals and entities have voluntarily pleaded guilty to a wide variety of charges, including racketeering and wire fraud. And in 2017, a different federal jury convicted two soccer officials, from Paraguay and Brazil, on wire fraud conspiracy and other charges.Prosecutors indicted López, Martínez and Full Play in March 2020, signaling that the long-running case — which shook FIFA to the core and resulted in a shakeout of several generations of leadership in its ranks — still had legs.“The defendants cheated by bribing soccer officials to act in their own greedy interests rather than in the best interests of the sport,” Peace said in a statement following the verdict. Judge Pamela K. Chen rejected a request from prosecutors that López be taken immediately into custody, instead releasing him with tightened bond restrictions. A sentencing date has not been set.John Gleeson, a lawyer for López, said in a statement that “we are obviously disappointed with the jury’s verdict.”He continued, “The proceedings have involved both legal and factual errors, and we look forward to vindicating our client on appeal.” Lopez, who left Fox in early 2016, went on to found the podcasting company Wondery, which was sold to Amazon in 2020 in a deal that valued the company at a reported $300 million.Carlos Ortiz, a lawyer for Full Play, declined to comment. The company was founded by an Argentine father and son, Hugo and Mariano Jinkis, who were charged in 2015 but were not extradited. A lawyer for Hugo Jinkis said he could not immediately comment on the news.“We are very grateful for the jury’s service,” Steven McCool, Martínez’s lead lawyer, said in a brief call after the verdict. “Carlos received justice today and it was a long time coming.”A watch party in Los Angeles for the 2022 World Cup. Fox had the U.S. English-language rights for last year’s tournament in Qatar and the 2018 tournament in Russia.Mark Abramson for The New York TimesThursday’s verdict came on the fourth day of deliberations after a complex and slow-moving trial. Jurors were presented with reams of contracts, financial spreadsheets and bank transfer statements, as well as expert witnesses who debated whether a particular phrase meant “pay him less” or “pay it less.”At one point, early in the trial, Judge Chen admonished the lead prosecutor, Kaitlin T. Farrell, for reading entire emails about corporate issues into the official record, warning that she risked losing the jury’s attention.And as in the first trial in the case, the government relied particularly heavily on a single star witness: Alejandro Burzaco, the former chief executive of the Argentine sports marketing and TV production firm Torneos, who pleaded guilty in the case in 2015 and has been cooperating with the U.S. government since.Over 11 days of testimony, he described in painstaking and sometimes stultifying detail the esoteric series of shell companies and phony contracts that had been used to pay bribes to soccer officials through a joint venture owned by Torneos and 21st Century Fox. Although he personally arranged the payments, Burzaco said he had informed both López and Martínez about their existence and said that neither executive had done anything to halt them.Burzaco also detailed using a relationship cultivated through bribes paid to Julio Grondona — a FIFA vice president and a longtime president of Argentina’s soccer association who died in 2014 — to gain inside information that helped Fox win the U.S. English-language rights to the 2018 and 2022 World Cups. ESPN had long held that coveted property.Although bidding was supposed to have been blind, Burzaco said he had asked Grondona in late 2011 for help at López’s request. Burzaco testified that Grondona had “told me if Fox puts $400 million, they are going to award it to Fox — tell your friends.” Fox ultimately paid $425 million, and several years later obtained rights to the 2026 World Cup, to be held in the United States, Canada and Mexico.Over howls of protest from defense lawyers, prosecutors called the former ESPN president John Skipper to testify about the incident. “I was disappointed,” he said. “In fact, I was angry.”In a statement after the verdict, a Fox spokesman said, “This case does not involve Fox Corporation, and it was made clear that there was no connection to Fox’s successful World Cup bids.” The company has in the past noted that the unit where López and Martínez worked, Fox International Channels, was spun off in 2019 and that it was a different division, Fox Sports, that was charged with negotiating for those rights.Although both López and Martínez maintained their innocence, claiming they were never aware any bribes had been paid, Full Play took a decidedly different tack. Its lawyers readily admitted that the company had made regular payments to Latin American soccer officials but claimed that those payments had not been bribes but simply the standard way of doing business when it came to South American soccer.Ortiz, the lawyer for Full Play, said in his closing arguments late last week: “You can look at it and, say, hey, do I like this morally? Do I think this is appropriate?” But, he added, “all of these executives and officers acted in a manner and behaved and carried themselves in a manner that sent a clear, strong message that their receipts of payments were totally fine.” More

    • 125 Shares149 Views

      in Television

      The Pundit Whisperer of Qatar’s beIN Sports World Cup Coverage

      by

      Qatar’s beIN Sports hired a host of retired soccer stars to bring authority to its World Cup coverage and a group of interpreters to render their words into Arabic. The toughest assignments go to one man.DOHA, Qatar — There is perhaps no one in the world who has paid closer attention to the diction and pronunciation of the former England soccer captain John Terry over the past month than Lassaad Tounakti, a 52-year-old Tunisian with a gift for languages, a passion for cologne and an accidental television career.For Tounakti, understanding the minute details of the way Terry speaks is no casual affair. His ability to understand Terry’s every utterance has been a vital part of one of the World Cup’s toughest, and least forgiving, man-to-man assignments: As the main interpreter for beIN Sports, Tounakti has since the start of the tournament served as the voice of Terry and other retired stars hired by BeIN as it has transmitted the tournament night after night to Arabic-speaking viewers across the Middle East and North Africa.It can seem, at times, like a Sisyphean task. BeIN Sports, the broadcaster based in Qatar, has devoted six channels to the World Cup, including two that are Arabic only. Each one is broadcasting tournament content for up to 18 hours a day. There are pregame shows, halftime chats and postgame panel discussions, but also sideline interviews, on-the-street cutaways and fan-zone appearances. Much of that programming is beamed out live to the world, and much of it involves a delicate live dance involving Arab hosts and guests and former soccer stars who do not speak a common language.Interpreting their words — quickly, precisely and live on the air — requires an extraordinary fluency in not only languages but soccer. For Tounakti, it means translating every word of Arabic into English in the ears of the former soccer stars before flicking a switch — literally and in his mind — and immediately rendering their thoughts, delivered in English, back into Arabic.Tounakti uses two buttons during broadcasts: E for English and A for Arabic.Erin Schaff/The New York TimesEvery voice is different. The English diction of Kaká, a World Cup-winning Brazilian, is different from that of the Dutch soccer great Ruud Gullit, and the nuances of their pronunciations are different from those of the former Germany captain Lothar Matthäus.Because of the sheer volume of coverage it is providing, beIN is employing four staff interpreters and supplementing them with freelancers for the World Cup. Most interpreters work in a rotation, but there are some accents, some ways of speaking, that require just a little bit more expert handling. Terry’s thick East London accent is one of those.“For the time being,” Tounakti said, “John Terry is mine.”Speaking to the WorldTounakti’s career as the Arabic voice of beIN’s imported experts was in many ways accidental. As a delegation from Qatar prepared to fly to Zurich in December 2010 to make its final pitch to host the 2022 World Cup, beIN realized it did not have an interpreter who spoke both French and English.Tounakti, a university professor with a doctorate in linguistics and experience interpreting for the country’s emir, was enlisted for the trip, which ended with his voice relaying the shocking news that Qatar had won the rights to bring the World Cup to the Middle East for the first time. “They say I am the guy that made 350 million people cry,” he said.In the decade since the vote, beIN, which is owned by the Qatari state, grew into one of the world’s biggest broadcasters, spending billions of dollars on sports rights every year and expanding into dozens of countries. Most of that expansion has been preparation for this moment: a month of televising the World Cup from Qatar.BeIN Sports has devoted six channels to the World Cup, including two that are Arabic only. Erin Schaff/The New York TimesWhile the 64 games have been a centerpiece of the coverage, a significant part of the network’s content has revolved around the high-profile guest commentators the company has hired at great expense to bring credibility, celebrity and commentary to its coverage.Last week, in the street separating two buildings in beIN’s complex in Doha, Peter Schmeichel, a former Denmark and Manchester United goalkeeper who is one of the company’s longtime analysts, arrived for an evening shift in the studio accompanied by Jermaine Jones, a German-born former U.S. midfielder.A Brief Guide to the 2022 World CupCard 1 of 9What is the World Cup? More