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    ‘Come From Away’ to Close, the Latest Broadway Show to End Run

    “Come From Away,” the inspirational musical about a remote Canadian community that rallied to support thousands of stranded air travelers after the Sept. 11 terrorist attacks, will end its run on Broadway in October.The musical, which has been a hit on Broadway and has been successfully staged around the world, is the third show to announce a plan to close in the last two days, as it becomes clear that with New York City still attracting fewer tourists than it did before the pandemic, there are not enough patrons to support all the productions now running.On Tuesday “Dear Evan Hansen” and “Tina,” two musicals that had been selling strongly before the pandemic, both announced that they would close late this summer.“Come From Away” will close on Oct. 2. It began performances Feb. 18, 2017, and opened March 12, 2017; at the time of its closing it will have had 25 preview performances and 1,670 regular performances at the Gerald Schoenfeld Theater.The musical continues to tour in North America and Australia and to run in London. A filmed version of the stage production is streaming on Apple TV+.The show was an unlikely hit — before it arrived in New York, the conventional wisdom was that locals would never embrace a musical about Sept. 11 because the subject was too potentially upsetting. The producers, seeking to build word-of-mouth first, took a roundabout path to Broadway, staging it in San Diego, Seattle, Washington, D.C., and Toronto before coming to New York.But the show, arriving early in the Trump administration, quickly became a success, seen as a parable about welcoming strangers and building community.The musical, which won a Tony Award for Christopher Ashley’s direction, is based on true events that took place in Gander, Newfoundland, where 38 commercial planes were diverted. The musical’s writers, a married couple named Irene Sankoff and David Hein, went to Gander a decade after Sept. 11 to interview locals, and created the musical based on those interviews; the show was first staged at Sheridan College in Ontario, where a school dean, Michael Rubinoff, had been trying to persuade someone that the subject would make a good musical.The show’s original star, Jenn Colella, who portrayed an airline pilot, will rejoin the cast from June 21 to Aug. 7.“Come From Away” is produced by Junkyard Dog Productions, which is led by Randy Adams, Marleen and Kenny Alhadeff, and Sue Frost, who spotted an early workshop of the show at a festival held by the National Alliance for Musical Theater.The show’s grosses have dropped significantly since the pandemic shutdown of theaters. Last week it grossed $461,760; during a comparable early June week in 2019 it grossed $897,186.On Tuesday, “Tina” said it would close Aug. 14, and “Dear Evan Hansen” said it would close Sept. 18. More

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    ‘Dear Evan Hansen’ and ‘Tina’ to End Their Broadway Runs

    “Dear Evan Hansen” and “Tina,” two Broadway musicals that had been selling strongly before the coronavirus pandemic but never recovered following the lengthy theater closure, both announced Tuesday that they would close late this summer.“Dear Evan Hansen,” a heart-tugging musical about an awkward adolescent who tells a terrible lie, will end its run on Broadway on Sept. 18, five years after winning the Tony Award for best new musical.The show opened to enormous acclaim and has been a significant hit, but it suffered a double blow from the coronavirus pandemic and a poorly received film adaptation, and has in recent months been soft at the box office.“Tina,” a jukebox musical about the life and career of seminal rocker Tina Turner, will end its run on Aug. 14.Adrienne Warren as Tina Turner in the musical “Tina” in 2019.Sara Krulwich/The New York TimesBoth shows will continue to play outside New York. “Dear Evan Hansen” is closing its London production in October, but a North American tour has been selling well and is continuing. “Tina” will begin a North American tour in September, and is also running in Britain, Germany, Spain and the Netherlands.“Dear Evan Hansen” began its Broadway run on Nov. 14, 2016, and opened Dec. 4, 2016. At the time that it closes, it will have played 21 preview performances and 1,678 regular performances.The musical, produced by Stacey Mindich and directed by Michael Greif, began its life at Arena Stage in Washington, and then had an Off Broadway run at Second Stage before transferring to Broadway. It won six Tony Awards, including for the score by Benj Pasek and Justin Paul, the book by Steven Levenson, and two of its performers: Ben Platt, who played the title character, and Rachel Bay Jones, who played his mother.Not only did the show win the best musical Tony, but the London production won the Olivier Award for best new musical, and the cast album won a Grammy.The show, which long ago recouped its capitalization costs and became profitable, was regularly grossing over $1 million a week before Broadway shut down in 2020 because of the coronavirus pandemic. In 2021, a film adaptation was released and was the subject of significant online derision; it’s not clear how that affected the stage version, but grosses have been unsteady and slipping since the show resumed performances last December. The show grossed $508,455 during the week that ended June 5.“Tina,” with music from the singer’s catalog and a book by Katori Hall, began its life in London and then transferred to Broadway, starting previews on Oct. 12, 2019, and opening on Nov. 7, 2019. The musical, produced by Stage Entertainment, which is a large European production company, is directed by Phyllida Lloyd; it won one Tony Award, for its lead actress, Adrienne Warren.“Tina,” which has a much larger cast and a more elaborate physical production than “Dear Evan Hansen,” which means it costs more to run each week, was generally grossing over $1.5 million a week before the pandemic; it was again selling strongly after resuming performances last fall, but its box office grosses plummeted with the arrival of the Omicron variant and never fully rebounded. The show grossed $747,931 during the week ending June 5. At the time of its closing, “Tina” will have played 27 preview performances and 482 regular performances. More

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    Broadway Grosses Drop 26 Percent as Many Shows Cancel Performances

    The surge in coronavirus cases comes at a tough time for the theater industry, which traditionally relies on the holiday season box office.The surge in coronavirus cases is starting to take a real financial toll on Broadway, just as the industry is attempting to rebound from its lengthy shutdown.The Broadway League, a trade association, said on Tuesday that its theaters brought in $22.5 million last week. That’s a 26 percent drop from the $30.5 million in tickets sold the previous week; in the week before Christmas in 2019, total grosses were $40.1 million.The drop in grosses is a reflection of the fact that multiple shows have canceled performances when positive coronavirus tests forced cast or crew members to quarantine and there were not enough understudies or replacement workers for the shows to continue.Last weekend, about one-third of all shows canceled some performances, and this week, multiple shows decided to postpone performances until after Christmas, including “Ain’t Too Proud,” “Aladdin,” “Dear Evan Hansen,” “Hadestown,” “Hamilton,” “Harry Potter and the Cursed Child,” “The Lion King, “MJ” and “Skeleton Crew.”Plus, “Tina” canceled until Christmas night; “Jagged Little Pill” closed entirely; “Mrs. Doubtfire” canceled Tuesday night; and “Waitress” canceled Tuesday and Wednesday nights.Attendance also dropped, given the cancellations: 184,227 people saw a Broadway show last week, down from 240,602 the previous week.The resulting revenue drop is a real concern for an industry where most shows, even before the pandemic, fail financially. But the damage is not evenly dispersed — some shows that stay open are benefiting by selling tickets to people scrambling for something to see after their first-choice show canceled. This year the Broadway League is releasing only aggregate weekly grosses rather than breaking them down for individual productions, so it is difficult to see exactly how the financial ramifications are unfolding.Five other shows cited the pandemic shutdown in deciding not to reopen this fall — the musicals “Frozen,” “Mean Girls” and “West Side Story” and the plays “Hangmen” and “Who’s Afraid of Virginia Woolf?” Two shows cited the ongoing pandemic in deciding to close for good after starting (or restarting) performances this fall, then pausing because of positive coronavirus tests in their companies: not only “Jagged Little Pill,” which announced its closing Monday night, but also the play “Chicken & Biscuits,” which closed last month.The current crisis is coming at the worst possible time for the industry, because the holiday season is traditionally the most lucrative time of year for Broadway, and many shows depend on the holidays to make up for softer periods.Charlotte St. Martin, the president of the Broadway League, said she does not envision the industry shutting down again, no matter how many individual shows have to pause. “I do not imagine a shutdown by us, unless every show has people with Covid,” she said. “We’re going to keep as many people employed as we can.”And New York Mayor Bill de Blasio, at a news conference on Tuesday, was similarly shutdown-averse. “No more shutdowns,” he said. “We’ve been through them. They were devastating. We can’t go through it again.” More

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    ‘Moulin Rouge!’ and ‘The Inheritance’ Take Top Honors at Tony Awards

    The ceremony, held for the first time in more than two years, honored shows that opened before the pandemic and tried to lure crowds back to Broadway.It was the first Tony Awards in 27 months. It followed the longest Broadway closing in history. It arrived during a pandemic that has already killed 687,000 Americans, and as the theater industry, like many other sectors of society, is wrestling with intensifying demands for racial equity.The Tony Awards ceremony Sunday night was unlike any that came before — still a mix of prizes and performances, but now with a mission to lure audiences back as the imperiled industry and the enduring art form seek to rebound.The ceremony’s biggest prize, for best musical, went to “Moulin Rouge! The Musical,” a sumptuously eye-popping stage adaptation of the 2001 Baz Luhrmann film about a love triangle in fin-de-siècle Paris. The musical, jam-packed with present-day pop songs, swept the musical categories, picking up 10 prizes.“I feel that every show of last season deserves to be thought of as the best musical,” said the “Moulin Rouge!” lead producer, Carmen Pavlovic, “The shows that opened, the shows that closed — not to return — the shows that nearly opened, and of course the shows that paused and are fortunate enough to be reborn.”The best play award went to “The Inheritance,” a two-part drama, written by Matthew López and inspired by “Howards End,” about two generations of gay men in New York City. The win was an upset; “The Inheritance” had received, at best, mixed reviews in the U.S., and many observers had expected Jeremy O. Harris’s “Slave Play” to pick up the prize. López, whose father is from Puerto Rico, described himself as the first Latino writer to win the best play Tony, which he said was a point of pride but also suggested the industry needs to do better.“We constitute 19 percent of the United States population, and we represent about two percent of the playwrights having plays on Broadway in the last decade,” López said. “This must change.”Right from the start, there were reminders of the extraordinary difficulties theater artists have faced. Danny Burstein, a much-loved Broadway veteran who had a life-threatening bout of Covid-19 and then lost his wife, the actress Rebecca Luker, to a neurodegenerative disease, won his first Tony. It was the seventh time he was nominated, for his performance as a cabaret impresario in “Moulin Rouge! The Musical,” a show in which at least 25 company members fell ill.In his speech Burstein thanked the Broadway community for its support. “You were there for us whether you just sent a note or sent your love, sent your prayers, sent bagels,” he said. “It meant the world to us, and it’s something I’ll never forget. I love being an actor on Broadway.”The ceremony was held at Broadway’s Winter Garden Theater, which holds 1,500 people, far fewer than the 6,000 who can fit into Radio City Music Hall, where the event was often held in previous years. Attendees were subjected to the same restrictions as patrons at Broadway shows: they were required to demonstrate proof of vaccination, and they were asked to wear masks that cover their mouths and noses.With the majority of the awards given out earlier, most of the CBS telecast, which featured Leslie Odom Jr. as host, was devoted to musical numbers aimed at enticing potential ticket buyers as Broadway reopens after the longest shutdown in its history. Sara Krulwich/The New York TimesThe bifurcated four-hour show relegated most of the awards to an all-business first half, which was viewable only on the Paramount+ streaming service. That freed up the second half, which was telecast on CBS and hosted by Leslie Odom Jr., to emphasize artistry over awards, as a parade of musical theater stars, including “Wicked” alumnae Kristin Chenoweth and Idina Menzel, as well as “Rent” alumni Adam Pascal and Anthony Rapp and “Ragtime” original cast members Audra McDonald and Brian Stokes Mitchell, sought to remind viewers and potential ticket buyers of the joys of theatergoing.Early in the streamed portion of the show, the appeal to nostalgia began: Marissa Jaret Winokur and Matthew Morrison opened by leading alumni of the original cast of “Hairspray” in a rendition of that 2002 musical’s ode to irrepressibility, “You Can’t Stop the Beat.” And, just in case anyone missed the message, the awards ceremony’s host, McDonald, a six-time Tony winner, spelled it out, saying, “You can’t stop the beat of Broadway, the heart of New York City.”“We’re a little late, but we are here,” McDonald added. Then she urged the industry to “commit to the change that will bring more awareness, action and accountability to make our theatrical industry more inclusive and equitable for all.”“Broadway is back,” she said, “and it must, and it will, be better.”An early emotional highlight came when Jennifer Holliday, whose performance of “And I Am Telling You I’m Not Going” from “Dreamgirls” at the 1982 Tony Awards has been described as the best Tonys performance of all time, returned to sing the song again. The audience leapt to its feet midway through the song, and stayed there through her final, wrenching, hand-thrust-in-the-air, wail.The road to this 74th Tony Awards — honoring a set of plays and musicals from the pandemic-truncated 2019-2020 season, which abruptly ended when Broadway was forced to shut down on March 12, 2020 — was long.Only 18 shows were deemed eligible to compete for awards, which is about half the normal number, and only 15 shows scored nominations.The nominees, chosen by 41 theater experts who saw every eligible show, were announced last October. Electronic voting, by 778 producers, performers and other industry insiders, took place in March.The long-delayed ceremony — originally scheduled to take place in June of 2020 — was ultimately scheduled by the Broadway League and the American Theater Wing, which present the awards, to coincide with the reopening of Broadway. Those reopening plans were complicated by the spread of the Delta variant, which drove caseloads up over the summer and added new uncertainty to the question of when tourism, which typically accounts for roughly two-thirds of the Broadway audience, will return to prepandemic levels.But there are already 15 shows running on Broadway — which is home to 41 theaters — and each week more arrive. Adrienne Warren won for her performance as the title character in “Tina — The Tina Turner Musical.” She urged the industry to transform. “The world has been screaming for us to change,” she said.Sara Krulwich/The New York TimesAmong the shows returning are all three nominees for best musical. “Moulin Rouge!” began performances on Friday; “Tina — The Tina Turner Musical,” a biographical musical about the life and career of Tina Turner, returns Oct. 8; and “Jagged Little Pill,” a contemporary family drama inspired by the Alanis Morissette album, returns Oct. 21.All three musicals scored some wins.The star of “Tina,” Adrienne Warren, won for her jaw-dropping performance as the title character. Warren, who is one of the founders of the antiracism Broadway Advocacy Coalition, is leaving the role at the end of October; she too urged the industry to transform. “The world has been screaming for us to change,” she said.“Jagged” won for best book, by Diablo Cody, and for best featured actress, Lauren Patten, who electrifies audiences with her showstopping rendition of Alanis Morissette’s “You Oughta Know.” Patten’s performance is the subject of some controversy, because some fans had perceived the character as nonbinary in a pre-Broadway production and were unhappy with how the role evolved; the show’s producers said that the character was “on a gender expansive journey without a known outcome.” In her acceptance speech, Patten thanked “my trans and nonbinary friends and colleagues who have engaged with me in difficult conversations and joined me in dialogue about my character.”Among the multiple awards won by “Moulin Rouge” were a first Tony for the director, Alex Timbers, and a record-breaking eighth for the costume designer, Catherine Zuber. The show’s leading man, Aaron Tveit, won for the first time, in an unusual way — he was the only nominee in his category, but needed support from 60 percent of those who cast ballots in the category to win, which he got. He teared up as he thanked the nominators and the voters.“Let’s continue to strive to tell the stories that represent the many and not the few, by the many and not the few, for the many and not the few,” he said. “Because what we do changes people’s lives.”None of the nominees for best musical had an original score, so for the first time that award went to a play — Jack Thorne’s new adaptation of “A Christmas Carol,” which featured music composed by Christopher Nightingale. That sparkly production, from the Old Vic in London, also won for scenic design, costume design, lighting design and sound design.There was no best musical revival category this year, because the only one that opened before the pandemic, “West Side Story,” also was not seen by enough voters. It also wasn’t seen by many theatergoers: Its producers have decided not to reopen it.A production of “A Soldier’s Play,” directed by Kenny Leon and produced by the nonprofit Roundabout Theater Company, won the Tony for best play revival. The play, a 1981 drama by Charles Fuller, is about the murder of a Black sergeant in the U.S. Army; it won the Pulitzer Prize when it was first published and was later adapted into a Hollywood film, but it didn’t make it to Broadway until 2020.The production starred Blair Underwood and David Alan Grier. Grier picked up the first award of the night, for best featured actor in a play.Leon gave a fiery acceptance speech, repeating the names Breonna Taylor and George Floyd — both of whom were killed by police last year — as he began, saying “We will never ever forget you.” And then, he exhorted the audience, “Let’s do better.”Kenny Leon, the director of “A Soldier’s Play,” gave an impassioned acceptance speech, repeating the names of George Floyd and Breonna Taylor and saying, “We will never ever forget you.”Sara Krulwich/The New York Times“No diss to Shakespeare, no diss to Ibsen, to Chekhov, to Shaw; they’re all at the table,” he said. “But the table’s got to be bigger.”The outcome in the best play category was startling enough that gasps could be heard in the theater when the winner was announced. “Slave Play,” with 12 nominations, had been the most nominated play in history, and a win would have made it the first play by a Black writer to claim the Tony since 1987, but the play won no prizes. “The Inheritance,” which had been hailed in London but then greeted tepidly in New York, won four, including for Stephen Daldry as director, Andrew Burnap as an actor, and for 90-year-old Lois Smith as a featured actress. Smith is now the oldest person ever to win a Tony Award for acting, a record previously held by Cicely Tyson, who won at 88.The best leading actress in a play award went to Mary-Louise Parker for her spellbinding performance as a writing professor with cancer in Adam Rapp’s “The Sound Inside.”The Tonys also bestowed a number of noncompetitive awards. Special Tony Awards were given to “American Utopia,” David Byrne’s concert show; “Freestyle Love Supreme,” an improv troupe co-founded by Lin-Manuel Miranda, and the Broadway Advocacy Coalition, a group pushing for racial justice.“I want to acknowledge that I’m only standing here because George Floyd and a global pandemic stopped all of us, brought us to our knees and reminded us that beyond costume, beyond glamour, beyond design was pain that we weren’t yet seeing,” said the coalition’s president, Britton Smith. “It created this beautiful opening that allowed us to say ‘Enough.’”Sarah Bahr, Nancy Coleman, Julia Jacobs and Matt Stevens contributed reporting. More

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    Adrienne Warren Wins Her First Tony Award, for 'Tina'

    Adrienne Warren is only staying in “Tina — The Tina Turner Musical” for a few weeks. But now, when she leaves, she can take a Tony Award with her.Warren’s performance as Turner, a role she originated in London and then again when the show opened in New York in 2019, has thrilled audiences. Jesse Green, a theater critic for The New York Times, wrote, “In a performance that is part possession, part workout and part wig, Adrienne Warren rocks the rafters and dissolves your doubts about anyone daring to step into the diva’s high heels.”“I really look forward to the day that the bodies and souls and spirits of those that are involved in these shows that we’re celebrating can be invited and join the celebration with us,” she said in her acceptance speech. “Because those bodies, those bodies, those souls, those spirits, they are what makes Broadway.” “And the second we started making this business,” she continued, “and creating the business and working through the business through the lens of humanity and honoring those, those bodies and those souls and those spirits, the more the art will be transformative. The more the art will change lives, the more the art will change this world because the world has been screaming for us to change.”“I am so grateful for this,” she concluded, “it means the world to me, thank you so, so much.“Tina,” which has been closed since the start of the pandemic shutdown, is scheduled to resume performances on Oct. 8 with Warren in the title role; she is planning to depart the production on Oct. 31, and will be succeeded by Nkeki Obi-Melekwe.Warren is starring as Mamie Till-Mobley, the mother of Emmett Till, in an upcoming ABC series, “Women of the Movement,” with a producing team that includes Jay-Z and Will Smith. And she recently signed a development deal with another of the show’s producers, Kapital Entertainment.Warren, 34, grew up in Virginia and studied acting at Marymount Manhattan College. She made her Broadway debut in 2012 in “Bring It On: The Musical,” and then four years later had a breakthrough role with her Tony-nominated performance in “Shuffle Along, Or The Making of the Musical Sensation of 1921 and All That Followed.”In 2016, Warren was among the founders of the Broadway Advocacy Coalition, which seeks to to combat racism. The organization is being honored this year with a special Tony Award. More

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    Katori Hall Wins Drama Pulitzer for ‘The Hot Wing King’

    The play, which had its run cut short because of the pandemic, centers on a kitchen in Memphis, where a man is trying to concoct award-winning chicken wings.Katori Hall, who has told stirring stories about Black life in America both onstage and onscreen, has won the Pulitzer Prize for Drama for “The Hot Wing King,” a family dramedy that centers on a man’s quest to make award-winning chicken wings while personal conflict swirls around him.The Off Broadway play — produced last year by the Pershing Square Signature Center, where it had a truncated run — drew praise for challenging conventional conceptions of Black masculinity and fatherhood.Its main character, Cordell, has recently moved into a home in Memphis with his lover, Dwayne, whom Cordell enlists to help him make his submission to the annual “Hot Wang Festival.” Things get complicated when Dwayne wants to take in his 16-year-old nephew, whose mother died while being restrained by the police — a tragedy for which Dwayne blames himself.In the awards announcements on Friday, the Pulitzer board called the play a “funny, deeply felt consideration of Black masculinity and how it is perceived, filtered through the experiences of a loving gay couple and their extended family as they prepare for a culinary competition.”Hall, 40, the author of the Olivier Award-winning “The Mountaintop,” wrote a play that was full of frenetic action (stirring pots, dismembering chickens, spicing sauces), emotional exchanges and sitcom-style ribbing.She also co-wrote the book for “Tina: The Tina Turner Musical,” which is nominated for numerous Tony Awards (including best musical and best book of a musical), and created the Starz drama “P-Valley,” which follows a crew of dancers at a strip club in the Mississippi Delta. Hall is currently working on Season 2 of the series, which is based on one of her plays.With theaters across the country closed during the pandemic, the Pulitzer committee made some adjustments to its qualifications: Finalists were allowed to include works that were performed virtually or those that were canceled or postponed during the pandemic. “The Hot Wing King” opened at the beginning of March 2020 but was not able to finish its run because of pandemic closures.“What’s refreshing here,” Ben Brantley wrote in his review for The New York Times, “is the matter-of-fact depiction of Black gay characters who may be dissatisfied, to varying degrees, with their own behavior but not, ultimately, because of their sexuality.”“Watching Cordell and Dwayne casually snuggle and kiss,” he went on, “draping their bodies over each other, you sense a bond in which erotic attraction has segued into something both more relaxed and more complex.”The other two finalists for the prize were “Circle Jerk,” by Michael Breslin and Patrick Foley, and “Stew,” by Zora Howard. More

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    Tony Awards Voting Starts Now. And It’s Going to Be Weird.

    #masthead-section-label, #masthead-bar-one { display: none }At HomeFall in Love: With TenorsConsider: Miniature GroceriesSpend 24 Hours: With Andra DayGet: A Wildlife CameraAdvertisementContinue reading the main storySupported byContinue reading the main storyTony Awards Voting Starts Now. And It’s Going to Be Weird.No shows are playing, and no one knows when they will come back. Here are answers to six questions about a process even more idiosyncratic than usual.Adrienne Warren as the title character in “Tina — The Tina Turner Musical,” one of three shows eligible for the best musical Tony Award.Credit…Sara Krulwich/The New York TimesMarch 1, 2021The last Broadway season ended, unexpectedly, nearly a year ago. The next one will begin who-knows-when.But deep in this winter of our theaterlessness, a dormant tradition is starting to stir: the Tony Awards.Hundreds of voters, this week and next, are casting ballots for the best shows, and the best performances, of a theater season abruptly cut short by the coronavirus pandemic.The jukebox shows “Jagged Little Pill,” “Moulin Rouge! The Musical” and “Tina — The Tina Turner Musical’ are competing for best musical, and hope to resume performances whenever Broadway reopens. All five of the best play contenders have closed. They are “Grand Horizons,” by Bess Wohl; “The Inheritance,” by Matthew López; “Sea Wall/A Life,” by Simon Stephens and Nick Payne; “Slave Play,” by Jeremy O. Harris; and “The Sound Inside,” by Adam Rapp.In this strangest-of-all Tony competitions, the voting is disconnected from both the period being assessed, which ran from April 26, 2019, to Feb. 19, 2020, and the ceremony for handing out awards, which has not yet been scheduled.In other words, we won’t know the results until — well, for a long time.But here’s what we do know:Who’s going to vote?Not a lot of people.There are 778 Tony voters, but they can only cast ballots in categories in which they’ve seen all the nominees. Because the pandemic prevented any spring theatergoing, there are fewer qualified voters than usual.There are 25 prize categories; the Tonys won’t say how many people will actually be able to vote in each category, but producers believe slightly fewer than 400 people will qualify to cast ballots for best musical, and fewer than that for best play.What’s missing?Parties.The usual Tonys season is all-encompassing. Shows that opened in the fall (and that would have included all three of last season’s nominated musicals) invite voters back to see them again. Monday nights are jammed with nonprofit galas at which nominees mingle with voters, and those who can sing, do. There are press junkets and mixers; display ads in The New York Times and caricatures at Sardi’s; plus, of course, a raft of spring openings to catch up with.So much hugging. So much schmoozing. So many four-hour dinners. Everyone complains. And now they long for it.“I can’t believe I miss buffets,” said Eva Price, a lead producer of “Jagged Little Pill.” “So much that we took for granted, and sometimes grimaced at, we would give our left arms for right now.”Lauren Patten, center, in “Jagged Little Pill,” a show that re-aired a cast reunion concert as a way to remind voters and fans that it plans to return to Broadway.Credit…Sara Krulwich/The New York TimesIs it appropriate to campaign?Yes, but very gingerly.We’re still in the middle of a devastating pandemic and a huge number of people who work in theater are currently unemployed. Also: money is tight because there are no ticket sales.“The 2020 shows can’t run a campaign in the usual way, and even if we could it would feel icky to try,” said Carmen Pavlovic, the lead producer of “Moulin Rouge!”“This is not a moment for cocktail parties and gossip,” she added. “It’s just a moment for lifting up artists from darkness, and hoping that lifts everybody else along the way.”So swag is minimal. “Moulin Rouge!” and “Jagged Little Pill” sent voters coffee table books about their shows, but that’s about it. The main form of campaigning this year is in the form of “For Your Consideration” emails.The nominated show that is furthest in the rearview mirror — a revival of “Frankie and Johnny in the Clair de Lune,” which closed in July 2019 — sent voters a video montage of interviews including its playwright, Terrence McNally, who died eight months later from complications of the coronavirus.Nominees are sitting for profiles with theater trade publications. And last week, “Tina,” “Jagged Little Pill,” “The Inheritance,” “Slave Play” and “Betrayal” bought daily sponsorships of Broadway Briefing, an emailed industry newsletter whose subscribers include many Tony voters.And there are other, newfangled ways to refresh voters’ memories. “Betrayal” on Sunday held a cast reunion on Instagram Live; “The Sound Inside” sent voters videotaped selections from the production; “Jagged Little Pill” released a video reflecting on the year and is re-airing a concert version of its show. “Moulin Rouge!” and “The Inheritance” built voter web pages with performance clips, interviews, scripts and more.The message needs to be focused, producers say. “We have to be very mindful and respectful of what people’s experiences are right now,” said Tali Pelman, the lead producer of “Tina.” At the same time, she said, “Honoring our talent and their contribution is important. More than ever, we have to shout out about their exceptional value in society.”What happens when the votes are tallied?An accounting firm sits on the results.The voting period runs through March 15, with votes cast electronically via a password-protected website, and tabulated by Deloitte & Touche LLP. Even in pre-pandemic years, results are not shared with the leaders of the organizations that present the awards — the Broadway League and the American Theater Wing — or anyone else before they are announced.This year they will just be kept secret for longer than usual.Aaron Tveit (with Karen Olivo, in “Moulin Rouge!”) is the only actor eligible for best actor in a musical.Credit…Sara Krulwich/The New York TimesCan you lose if you’re the only nominee?Theoretically, yes.Aaron Tveit of “Moulin Rouge!” is the only person nominated as best actor in a musical. This is an unusual circumstance, for which the Tonys have imposed an unusual rule: to win, Tveit must get a positive vote from 60 percent of those who cast ballots. But, to be clear, he’s likely to pick up his first statuette this year.There are a couple of other nomination quirks, too. There will be no prize for best musical revival, because the only one that managed to open, “West Side Story,” did so after the retroactively imposed eligibility date. And the contenders for best score were all from plays.So when will we know the winners?Stay tuned.It seems clear that the ceremony will only take place after live performance is allowed to resume in New York and tickets to Broadway shows have gone on sale.That’s because the industry’s priority will be to use the ceremony to remind potential audiences that Broadway is back. The goal, said Heather A. Hitchens, the Wing’s president and chief executive, “is to be most helpful to the industry.”Several producers and publicists say they are now thinking the most likely time frame is after Labor Day, a full year and a half after Broadway shut down.The organizers have shared a few other details. This year’s ceremony, like those before the pandemic, will be overseen by Glenn Weiss and Ricky Kirshner. There will be some noncompetitive awards (those are honors like lifetime achievement). But there has been no announcement about whether the ceremony will be in-person or virtual, televised or streamed, live or taped; only that it will take place “in coordination with the reopening of Broadway.”“We hope to have news very soon,” said the League’s president, Charlotte St. Martin.AdvertisementContinue reading the main story More